RESEARCH

Research (PhD.) Guided:

• Biswas, A. D. A., & Chetan, G. K. (2025). Asset quality, CSR, and profitability nexus in Indian banks: The moderating impact of CSR. IIMB Management Review. Advance online publication.
  https://doi.org/10.1016/j.iimb.2025.1006
• Saini, C. S., & Chetan, G. K. (2025). Stock market responses to luxury brand marketing initiatives: An event study approach. Accountancy Business and the Public Interest, 41(09), 1–13.
  https://abpi.uk/wp-content/uploads/2025/09/25V410901.pdf

Selected Publications

• Determinants of Dividend Payment Decision: A Study of Companies in India’s Power Sector. AAYAM: AKGIM Journal of Management (Indexed in Cabell’s , Proquest) 8 (1), 33-40, June, 2018.
• Impact of Cash Holding on Foreign Institutional Holding in Large Manufacturing Companies in India: An Empirical Study. DLSU Business & Economics Review (Indexed in Scopus, Ebsco) [SNIP Value (Scopus) 0.375] , 28 (2), 142-151, January, 2019.

• Nagalakshmi, M. V. N., Sai Sri Charan, Y. V. N., Udayakumar, S., Ganapathy, S., Jain, N., & Kadyan, J. S. (2025). Sustainable marketing: Decoding green branding’s impact on consumer perceptions, trust and purchase intentions. Advances in Consumer Research (ACR), 2(3), 1120–1127. (ABDC-B)
  https://acr-journal.com/article/sustainable-marketing-decoding-green-branding-s-impact-on-consumer-perceptions-trust-and-purchase-intentions-1128/
• Gupta, P., A, A., Singh, R., Kaur, H., Subramanian, N. & Jain, N. (2025). Optimizing Cryptocurrency Trading Strategies through Artificial Intelligence and Blockchain Integration: A Multi-Model Framework for Predictive Analytics. Advances in Consumer Research, 2(3), 1102-1110. (ABDC-B)
  https://acr-journal.com/article/optimizing-cryptocurrency-trading-strategies-through-artificial-intelligence-and-blockchain-integration-a-multi-model-framework-for-predictive-analytics-1125/

• “Revisiting Economic Growth and Steel Consumption: Evidence from India published in ” Indian economic journal: the quarterly journal of the Indian Economic Association” December 2022, ABDC –B category, ISSN: 0019-4662, DOI: 10.1177/00194662221137264 ( with Paul P.)
• “Analysing the Customer Satisfaction Index of E-banking Using Kano (1984) Model Framework” in Global Business Review, Sage publication (ABDC-C, Scopus cite core: 2.1, 2020) ( with Paul, P., Giri, G. & Haque, M.M.)

• Pal Bikramjit, “Business -to-Rural (B2R) and Rural-to-Business (R2B) E – Commerce Models”, Empirical Economics Letters, 22 (Special Issue 3), September 2023, pp. 53 – 58.
• Pal Bikramjit, “Industrial 4.0 and E – Commerce: The Digital Transformation in the Banking Industry”, Empirical Economics Letters, 21 (Special Issue 3), December 2022, pp. 11 – 22.

• Fernades Semila, Panda Rajesh, Venkatesh V.G, Swar Biranchi Narayan and Yangyan Shi. (07/2022) “Measuring the Impact of Online Reviews on Consumer Purchase Decisions – A Scale Development Study” in Journal of Retailing and Consumer Services (ISSN: 0969-6989, Scopus/ABDC-A, ABS-2*).
• Swar Biranchi Narayan and Panda Rajesh. (05/2021) “Online Retail Service Quality: Scale Development and Validation” Vision-The Journal of Business Perspective (Scopus/ABDC-C).

• Saini, S. & Singh, J. (2020). A Link Between Attitudinal and Behavioral Loyalty of Service Customers. Business Perspectives and Research, 8(2):205-215. https://doi.org/10.1177/2278533719887452
• Saini, S. & Singh, J. (2020). Managing Consumer Loyalty-An expanded model of Consumer Experience Management and Consumer Loyalty. International Journal of Asian Business and Information Management (IJABIM), 11(1): 21-47. DOI: 10.4018/IJABIM.2020010102

• Pandit, Abhijit, and Pulak Konar. “Computational Simulation Techniques in Inventory Management.” Mathematics in Computational Science and Engineering (2022): 147-165
  https://onlinelibrary.wiley.com/doi/10.1002/9781119777557.ch6
• Pandit, Abhijit, and Ramakant Bhardwaj. “Models of Supply Chain Sustainability in Industrial Engineering.” Applications of Advanced Optimization Techniques in Industrial Engineering. CRC Press, 2022. 205-216.
  https://www.taylorfrancis.com/chapters/edit/10.1201/9781003089636-14/models-supply-chain-sustainability-industrial-engineering-abhijit-pandit-ramakant-bhardwaj

• Multiple stakeholder views and Expatriate Adjustment
• Coping with the host environment and Work-Life challenges

• Jagadale, S. R., & Shaikh, J.M. (2025). Governmentality and Marketing System Failure: The Case of Stubble Burning and Climate Change in Neoliberal India. Journal of Macromarketing. (ABDC A, Q2, CABS 2). https://doi.org/10.1177/02761467251318608
• Shaikh, J. M., Arora, S. D., & Vatavwala, S. (2024). Developing an Emic Scale on Consumer-Based Brand Equity for Packaged Food Brands. Journal of Food Products Marketing, 1-21. (ABDC B, Q2) https://www.tandfonline.com/doi/pdf/10.1080/10454446.2024.2406212

Research Project Undertaken

1. ENTREPRENEURSHIP DEVELOPMENT CELL (AICTE)
2. Ethics in police and social change, Bureau of Police Research and Development, New Delhi.

• Gann, N & Mohanty, P. (2019). On Passion & Sustainable Leadership: Personal & Organizational Outcomes in India. Indian Journal of Industrial Relation, 54(3), 541-553
• Gaan, N. (2016). Universal Endorsement of Values and Impact on Employee Engagement. Indian Journal of Industrial Relation, 51(3). [TAYLOR AND FRANCIS DATABASE]

Invited Book Chapter

• Abichandani, Y., & Babu, V. (2018) Women Leadership in NGO Sector. Women Leadership in South East Asia (Palgrave-McMilan)

Journals

• Neeraj Singhal, (2025), “Strategic Framework for Embedding Sustainable Development Goals (SDGs) in Business Schools”, Advances in Consumer Research, 2 (1), pp 177-184, ABDC, B
• Neeraj Singhal, Paul P (2025), “Examining the Impact of ESG Performance on the Brand Value of Indian Firms”, Academy of Marketing Studies Journal, Vol 29 (S2), pp 1-8, ABDC, B