CORE FACULTY

The MDI Murshidabad faculty is a healthy blend of academicians, policy makers, administrators and managers. MDI Murshidabad faculty combines scholarship, experience, and innovative pedagogy to bring best-in-class learning both in classroom and out of it. Faculty carries out cutting edge research and regularly publishes in renowned management journals.

There are nine academic areas at MDI Murshidabad:

• Accounting and Finance
• Business Communication
• Economics
• Information Management
• Marketing
• Operations Management
• Organizational Behaviour and Human Resource Management
• Quantitative Techniques
• Strategic Management and International Business

Accounting and Finance

Area Chairperson

Dr. Pinku Paul, Professor-Accounting & Finance, Dean-Research & Accreditation and Chairperson- Admissions



Dr. Pinku Paul

Professor-Accounting & Finance, Dean-Research & Accreditation and Chairperson- Admissions

• DOJ: 15/09/2014
• Nature of association: Regular
• E-mail: pinkupaul@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 116)

Dr. Pinku Paul is MBA, M.Com, PhD. in Business Administration. She is UGC NET qualified. Her research interests are in behavioral finance, working capital management, supply chain finance, ESG and sustainability, e-banking, and value chain. She is involved in teaching subjects such as Management Accounting I and II, Investment Analysis & Portfolio Management, Supply Chain Finance, and Corporate Finance. She has authored several papers which have been published in books, national and international journals of various repute. She has also authored several books and edited books with publishers of repute. She has published case studies in Ivey Publishing, Canada, Sage Business Cases, and The Case Center UK. She has been involved in conducting MDPs and consulting works for companies such as MSTC, FSNL, LIC, and several Open MDPs. She has also worked as a Management Trainer in the World Bank Second India Development Market Place 2007 project. She has guided Ph.D. Scholar. She has been awarded Best Professor in Financial Management in 2015 during the 23rd Business School Affaire & Dewang Mehta National Education Award. She has also received the Best Researcher Award for the years 2021-2022 and 2022-2023 at Management Development Institute Murshidabad.

She teaches the core courses Management Accounting-I, II and, Corporate Finance. She also offers the elective Investment Analysis and Portfolio Management and Supply Chain Finance.

Course Name: Management Accounting- I (Core)

Project work:

Analysis of Financial Statements of the Companies

Objective:

To study the financial statement of the companies and state their financial health.

Group Exercise:

Each Academic Group selects its own Industry, chooses three companies from the Industry, and performs financial statement analysis by using tools such as comparative, common size, trend, and ratio analysis.

Course: Investment Analysis and Portfolio Management (Elective)

Project works:

Fundamental Analysis of a Company, Construction of Portfolio,Evaluation of the performance of the Portfolio

Objectives:

To develop skills to construct a portfolio by understanding the objective of investment and the models of Portfolio construction.
To develop skills to evaluate the performance of the portfolio by using different performance evaluation indexes.
Using Bloomberg for data collection and analysis.

Group Exercise:

Each Group has been assigned the Project work and they do the project work and make the presentation for the same.

Research (PhD.) Guided:

Sl No	Title of the Thesis	Affiliation	Role	Status
1	Importance of E-Banking and CRM in Banks: A Comparative Study on Private Sector and Public Sectors Indian Banks with special reference to 5 districts of Odisha State	Kalinga University, Raipur	Thesis – Co-Supervisor	Awarded

Publications:

• Paul, P. (2025). The Role of Supply Chain Finance on Enhancing Financial Performance: Evidence from Personal and Home Care Product Industry. Investment Management and Financial Innovations. Vol 22(2),77-85. (ABDC-B, Scopus).
• Paul P (2025), “A Study of Multilayered Profitability Analysis by Using DuPont Model: Evidence from Indian Pharmaceutical Industry”, Global Business Review, Sage Publication, Vol 26(2). Published online, (ABDC-C, Scopus indexed)
• Paul, P. (2025). Environmental, Social, and Governance Risk in the Emerging Market: The Impact on ESG Performance. Advances in Consumer Research, 2 (2), 503-518. (ABDC-B).
• Paul, P. (2025). A Study of Efficient Consumer Response and Supplier Collaboration. Advances in Consumer Research, 2 (1), 769-773. (ABDC-B). (Co-author- Dr. S. Giri)
• Paul P. (2025). Examining the impact of ESG performance on the brand value of Indian Firms. Academy of Marketing Studies Journal, Vol. 29 (S2) (ABDC-B) (Co-author- N. Singhal)
• Paul P. (2024). Association of ESG Performance and Corporate Financial Performance: Evidence from Indian Firms, Accountancy Business, and the Public Interest, Vol. 40(11) (ABDC-B) (Co-author- N. Singhal)
• Paul P. (2024). Examining the Relation of Supply Chain Finance on Financial Performance of Firm: A Panel Data Regression Model, Accountancy Business, and the Public Interest, Vol. 40(9) (ABDC-B)
• Paul P. (2024). Gender-Based Comparative Analysis of the Antecedents Of Digital Banking Customer Satisfaction, Accountancy Business, and the Public Interest, Vol. 40(7) (ABDC-B) (Co-author- S. Dash and S. Giri)
• Paul P. (2024). Relevance of Materials Management in Value Chain, Academy of Marketing Studies Journal, Vol.28 (S6) (ABDC-B) (Co-author- S. Giri)
• Paul P. (2024). Assessing the Impact of Liquidity Management Criteria on Supply Chain Financing: Evidence from Indian Firms, Accountancy Business and the Public Interest, Vol. 40(5) (ABDC-B) (Co-author- S. Giri)
• Paul P. (2024). Corporate Social Responsibility: Impact on Firm Performance for an Emerging Economy, Journal of Risk and Financial Management, Vol.17 (4), pp. 171, (ABDC-B, Scopus) (Co-authors- N. Singhal, S. Giri and S. Taneja)
• Paul P.(2024), Impact of banking functions on online investment intention in India: Examining the mediating role of service experience, Investment Management, and Financial Innovations, Vol 21(1),131-145, (ABDC-B, Scopus). (Co-author- S. Bhattacharya)
• Paul P (2023), Impact of Capital Structure on Firm Performance: Evidence from Indian Manufacturing Industry”, The IUP Journal of Accounting Research & Audit Practices, Vol 22, No. 3, (ABDC-C, UGC Care)
• Paul. P (2022), “ Revisiting Economic Growth and Steel Consumption: Evidence from India”, The Indian Economic Journal, Vol-72(3), pp-427-441, Sage Publication, Published online , (ABDC-B, UGC Care), (Co-Author: Mitra P.)
• Paul. P (2022), “ Analyzing Customer Satisfaction Index of E-Banking using Kano (1984) Model Framework”, Global Business Review, Sage Publication, Published online, (ABDC-C, Scopus indexed), Co-Authors: Giri S., Mitra P., and Haque M.
• Paul. P (2022), “Understanding The Performance Of Indian Steel Industry: A DEA Approach”, Materials Today: Proceedings, Elsevier, Volume 48, Part 5, 2022, Pages 1517-1522, Published online, 19th October 2021, (Scopus indexed, Cite score-1.8), Co-Authors Giri S. and Mitra P.
• Paul P., Mitra P. Haque M. M (2019), “Cost-Volume-Profit Analysis and the Dance Class Business” Journal of Services Research, Volume 19 Number 2 (Oct. 2019 – March 2020). (ABDC-C, EBSCO Host, ProQuest, UGC Care)
• Paul P., Mitra P. (2018), “Analysis of the Effect of Working Capital Management on Profitability of the Firm: Evidence from Indian Steel Industry” in Asia-Pacific Journal of Management Research and Innovation, SAGE Publications, ISSN 2319510X, eISSN: 23210729, 14(1–2) 1–7.
• Paul P., Mitra P. (2018), “Multivariate Analysis of impact of Financial efficiency on Profitability of Indian Cement Industry” in International Journal of Research in Engineering, IT and Social Sciences, Special issue, November 2018, pg 260. Indexed at ICI, Cite factor, Open J-Gate, ProQuest.
• Paul P., Mitra P. (2017), “A Critical Analysis of the Financial Efficiency of the Steel Industry in India” in the Journal: Asia-Pacific Journal of Management Research and Innovation (Print – ISSN 2278-1838) (Online – ISSN 2319-7218), May, 2017.
• Paul P., (2016) “A Study on Receivables Management in Select Companies of Indian Steel Industry”, International Journal of Innovative Research & Development, Vol. 05 Issue 02, January 2016. ISSN (Online): 2278-0211. Co-author-Mitra P., indexed in Google Scholar, Crossref, i-Scholar, ULRICHWEB, BASE, Open J-Gate, IISS, Electronic Journals Library.
• Paul P., (2015) “A Study on Operational Performance of Indian Commercial Banks”, International Journal of Computational Engineering & Management, Vol. 18 Issue 4, July 2015. ISSN (Online): 22307893. Indexed at Google Scholar, ICI, and World Cat.
• Paul P., (2014) “A Study of Receivables Management in Select Companies of Indian Automobile Industry”, BIITM Business Review of BIITM, Bhubaneswar, India, Vol-5, No.2, July-December 2014.ISSN-2250-1533
• Paul P., (2014) “An Empirical Study on Multi-Criteria Approach to Mutual Funds Selection’, Splint International Journal of Professionals, a Bi-Annual International Journal, Vol-1, No-1, July 2014 Print- ISSN: 2349-6045.
• Paul P., (2014) ‘A Study on Individual Investors Awareness and Preference for Mutual Funds’, International Journal for Management Research, Vol. IV/ Issue –1/ April 2014, Print- ISSN -2231-6949
• Paul P., (2013) ‘A Study on Performance of Public vs. Private Sector Life Insurance Companies in India, Kushagra International Management Review, a Bi-Annual International Journal of Kushagra Institute of Information & Management Science, Vol-3, No-2, November 2013 Print- ISSN: 2250-0960.
• Paul P., (2013) “Relevance of Asset Management Companies in Mutual Fund Investment Decision of Investors: An Empirical Study, SIDDHANT A Journal of decision making of Regional College of Management (Autonomous), Bhubaneswar, India, Vol-13, No.3, July-September 2013. Print- ISSN: 2231-0649, Online- ISSN: 2231-0657. Indexed at Google Scholar, EBSCO Discovery, CIF, J-Gate, and Cite factor.
• Paul P., (2012) “A Study on Customer Perception on Service Quality in Banks”, BIITM Business Review of BIITM, Bhubaneswar, India, Vol-3, No.2, July-December 2012.ISSN-2250-1533
• Paul P., (2011), “Growth of Mutual Fund Industry in India”, BIITM Business Review of BIITM, Bhubaneswar, India, Vol-2, July-December 2011.ISSN-2250-1533
• Paul P., (2009) ‘Purchase of Life Insurance: A Study on Investor’s Perception,’ SEARCH of Directorate of Distance & Continuing Education, Utkal University, Bhubaneswar, India, Vol-1, January 2009. ISSN-0974-5416

Case study Publication

• Paul P (2025), “Risk-Return Analysis in Fund Investment”- Case Study, SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781071958100, DOI: https://doi.org/10.4135/9781071958100.
• Paul P (2024), “Evaluation of Mutual Funds’ Performance (B) – Risk-Adjusted”- Case Study, Ivey Publishing, Product No: W38330, Ivey Business School, Ontario, Canada.
• Paul P (2023), “Delineating Efficient Frontier”- Case Study, SAGE Publications: SAGE Business Cases Originals. Online ISBN: 9781071913833, DOI: https://doi.org/10.4135/9781071913833
• Paul P (2023), “Multilayer Profitability Analysis using DuPont Model”- Case Study, SAGE Publications: SAGE Business Cases Originals. Online ISBN:9781529611366, DOI: https://dx.doi.org/10.4135/9781529611366
• Paul P (2021), “Evaluation of Mutual Funds’ Performance”- Case Study, Ivey Publishing, Product No: W24914, Ivey Business School, Ontario, Canada.
• Paul P (2020), “Efficient Diversification” – Case Study in Accounting and Finance, The Case Centre, UK (case study along with teaching note and instructor spreadsheet has been uploaded). Case No.: 120-0096-1. Teaching Note No.: 120-0096-8, Instructor spreadsheet No: 120-0096-8B

Chapters in Book Published:

• Paul P, (2025), Predicting Sustainable Working Capital Requirement for Firms by Using Dynamic Panel Data System Generalized Method of Moment (GMM-SYS), Agile Business Transformations, Priorities, Lessons, and Practices, Apple Academic Press with CRC Press, Taylor & Francis Group. Hard ISBN: 9781774918586, E-Book ISBN: 9781003559344
• Paul P, (2024), A Student’s Perspective on the Role Of Sustainable Finance In Management Education, Managing Sustainable Development, Bloomsbury Publisher.
• Paul P, (2024), A Discovery Of Students’ Perception Toward Accounting In Management Education, Managing Business Strategies through Sustainability, Environment and Technology, Bloomsbury Publisher.
• Paul P, Yadav S., and Srivastava S, (2023), A Study On Financial Distress Analysis Of The Indian Pharmaceuticals Industry, Resilience, and Sustainable Development, Bloomsbury Publisher.
• Paul P, (2023), Performance Analysis of HUL using DuPont Model, Reinventing Management through Sustainability, Innovation and Analytics, Bloomsbury Publisher, 2023.
• Paul P, Yadav S., and Srivastava S, (2023), Financial Distress Analysis Of The Steel Industry Using Altman’s Z Score Model, Reinventing Management through Sustainability, Innovation and Analytics, Bloomsbury Publisher.
• Paul P (2022), ‘A Study on Sustainable Working Capital Composition and Financing Pattern of Non-Financial Industries in India. Sustainable Marketing and Customer Value, Routledge, Taylor & Francis Group Publisher, (Scopus indexed).
• Paul P and Giri S, (2020), ‘Understanding Business Sustainability by Analyzing Financial Leverage Impact on the Profitability, Managing Business- A Twenty-First Century Perspective, Feel Book Publisher.
• Paul P and Giri S, (2020), ‘Supply Chain Visibility in Manufacturing Industries’, Managing Business- A Twenty-First Century Perspective, Feel Book Publisher.
• Paul P., (2013) ‘An Empirical Study on Investors’ Perception towards Mutual Funds’ in the “Kushagra Proceedings 2013” Book on Strategic Measures for Economic Sustainability and Innovations by Kushagra Institute of Information & Management Science and Himalaya Publication House, New Delhi, 2013. ISBN-978-93-5097-696-8
• Paul P., (2011) ‘Changing Phases of Indian Life Insurance Industry Potential and Prospects’ (Chapter 22) in the Book on ‘Financial Risk Management- A Challenge for the Competitive Markets’ by Rourkela School of Management & Information Science and Excel Books, New Delhi, First Edition, 2011.ISBN-978-81-7446-910-6

Book Published:

• Edited Book on Managing Sustainable Development, 2024 by Bloomsbury Publisher with Dr. S Giri, Dr. P. Mitra, and Dr. N. Singhal. ISBN: 978-93-56408-69-2
• Edited Book on Resilience and Sustainable Development, 2023 by Bloomsbury Publisher with Dr. S Giri, Dr. P. Mitra, and Dr. N. Singhal. ISBN-978-93-56404-13-7
• Edited Book on Sustainable Development: A Value Chain Perspective, 2019 by Speaking Tiger with Dr. S Giri, Dr. P. Mitra, and Dr. S. Chattopadhyay. ISBN-978-93-88874-23-6
• Organizational Behavior, 2013, published by Engineers’ Mind Publication with Dr. S. Bhol, ISBN-81-7406-014-6

She has conducted MDPs for FSNL Executives and MSTC Executives on Finance for non-Finance and for Life Insurance Corporation Executives on General Management.

Academic Consulting for IIFT Kolkata for the academic session 2018-19, 2019-20, 2020-21, 2021-22, 2022-2023, 2024-2025 for the following course:

1. Security Analysis and Portfolio Management.

Training Consultancy
Creating Effective Organization, FSNL Bhilai, ( Co – Trainers Dr. Sunil Giri and, Dr.Paroma Mitra)

Worked as Management Trainer in the World Bank Second India Development Marketplace (IDM) 2007 project on “Capacity Building of Rural Women on Production and Marketing of Cashew Apple Juice” executed by Centre for Management Studies, Bhubaneswar, Odisha.

Primary Members

Dr. Chetan G. K., Associate Professor-Finance and Chairperson-Students Affairs & Warden Boys' Hostel



Dr. Chetan G. K.

Associate Professor-Finance, Chairperson-Students Affairs (also includes Corporate Communications & Website Monitoring, Alumni Relations, CSR and Hostel & Mess Committees), MDIM Budget & Investment committee and Warden Boys’ Hostel.

• DOJ: 09/12/2019
• Nature of association: Regular
• E-mail: dr.chetan@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 178)

Dr. Chetan G K is an accomplished academic and finance professional, currently serving as an Associate Professor of Finance at the Management Development Institute (MDI), Murshidabad. With a distinguished career spanning academia and the financial services industry, Dr. Chetan brings a unique blend of practical expertise and academic rigor to his teaching and research.

He holds a Doctorate in Finance from Jain University, Bengaluru and an MBA in Finance from Karnatak University, Dharwad. Prior to joining MDI, he served for six years as Associate Professor of Finance at the Kirloskar Institute of Advanced Management Studies (KIAMS), Harihar, and contributed to KIAMS Pune through its faculty exchange program. Dr. Chetan has also been a Visiting Professor of Finance at IIM Rohtak, where he taught in the PGPx program.

Before transitioning to academia, Dr. Chetan worked as a Dealer for Equities and F&O at Kotak Securities Ltd., gaining hands-on experience in the capital markets that enriches his classroom teaching with real-world insights. A passionate educator, Dr. Chetan has designed and delivered a wide array of finance courses, including Corporate Finance, Investments, Valuation, Financial Modelling, Trading Strategies, and Equity Research. His teaching philosophy emphasizes bridging theory and practice, equipping students with both conceptual clarity and applied skills.

His research interests lie at the intersection of Corporate Finance, Equity Valuation, and Futures & Options, and he has authored business cases that are part of the Harvard Business Publishing case repository. Dr. Chetan has also earned certifications from the National Stock Exchange (NSE) and Bombay Stock Exchange (BSE), Mumbai, further deepening his technical competencies.

Beyond academia, Dr. Chetan is actively engaged in executive education. He has designed and delivered customized finance programs for leading organizations such as IOCL, LIC, GAIL, TVS-Electronics, IiPM Gurgaon, RINL Vizag, WBPDCL, Triveni Engineering, Texmo Infra, among others, helping business leaders enhance their financial acumen.

With his rich blend of academic credentials, industry experience, and commitment to impactful teaching, Dr. Chetan continues to contribute to the field of finance education, research, and executive development.

Corporate Finance, Investment Analysis and Portfolio Management, Corporate Valuation, Financial Modeling, Equity Research, and Financial Services.

Trading Strategies:

The course is designed to provide students practical exposure in the field of Technical Analysis of the financial markets. The course is taught by using real-time market data; by accessing the websites such as TradingView.com, ChartInk.com, TrendLyne.com, IntradayScreener.com, RideWinners.com to name a few. Live analysis of stock market data will be done by the instructor while explaining the practical examples of how to analyze the stocks, indices technically. The students will be taught; where to enter the trade, how to fix up stop-loss and targets price on real-time charts. Price action analysis is done using various candlestick patterns, trendlines analysis and volume analysis in the live markets. After that, indicator is added to the chart and based on price action and indicator analysis how to take-up any trade fearlessly will be taught in the live market situation.

The course also gives exposure to the behavioral aspects that may bother the traders while they are in the trades. A group project will be allocated to the students and are expected to work in the groups. Students sit in the sessions as per the pre-determined groups and work together. Faculty will be hand-hold the students during the project and help the students to complete the same successfully.

Financial Modeling:

Financial Modeling is completely MS-Excel based hands on course, where students are taught all the concepts of finance on Excel spreadsheet. Live data of the market will be downloaded from the nseindia.com, investing.com, moneycontrol.com websites for problem solving. Apart from this; students will also make use of databases such as CMIE Prowess and Bloomberg Finance Terminal for downloading the relevant real-time data for solving the class problems as well performing the project.

The following projects are expected to be done by the students of Financial Modeling:

• Discounted Cash Flow valuation of a listed manufacturing company (should be part of Nifty-200 index). To be done on an Excel spreadsheet and submitted by the respective groups within the set deadline.
• Black Litterman’s Portfolio Optimization (BL Model). Students will work in the group and create a portfolio based on the BL Model.

No cases are used in the course as whole of the course is driven by real-time data handling by the students from the above stated databases. Students will be able to address any practical finance problem that may arise in the real life situation when they will be start working in the corporate companies. Students learn the following: deployment of macros, one & two dimensional data-tables, matrix handling capabilities etc.

Corporate Finance-II:

Corporate Finance-II is the continuation of Corporate Finance-I. The course being continuation of Corporate Finance – I, deals with rest of the first principles of corporate finance such as Financing, Dividend and Working Capital decisions. The course also throws light on Financial Markets, equipping students with an ability to understand the primary market and secondary market thoroughly. The whole of the course will be run through various cases of Harvard and Ivey Publishing. Students are assigned with a group and they are asked to present the cases in the classes. The cases presented by the students are thoroughly analysed, crossed verified by the course faculty along with their fellow classmates as well.

Students will be given Bloomberg Terminal Interface assignment. Students are exposed to how to get the data through this assignment.

• Biswas, A. D. A., & Chetan, G. K. (2025). Asset quality, CSR, and profitability nexus in Indian banks: The moderating impact of CSR. IIMB Management Review. Advance online publication.
  https://doi.org/10.1016/j.iimb.2025.1006
• Saini, C. S., & Chetan, G. K. (2025). Stock market responses to luxury brand marketing initiatives: An event study approach. Accountancy Business and the Public Interest, 41(09), 1–13.
  https://abpi.uk/wp-content/uploads/2025/09/25V410901.pdf
• Chetan, G. K. (2025). Astral Limited: Crafting trading strategies through technical analysis (Case No. W41301; Teaching Note No. W41302). Ivey Publishing.
  https://hbsp.harvard.edu/product/W41301-PDF-ENG https://hbsp.harvard.edu/product/W41301-PDF-ENG
• Paul, S., & Chetan, G. K. (2025). Axis Mutual Fund: A case of front-running. IIMC-CRC.
  https://www.iimcal.ac.in/case-studies-li
• Chetan, G. K. (2024). Berger Paints India Limited: Discovering the optimal capital structure (Case No. W38431; Teaching Note No. W38432). Ivey Publishing.
  https://www.iveypublishing.ca/s/product/berger-paints-india-limited-discovering-the-optimal-capital-structure/01tOF0000063Gb3YAE
• Chetan, G. K. (2023). Sharpe’s single index model (Case No. W34642; Teaching Note No. W34643). Ivey Publishing.
  https://www.iveypublishing.ca/s/product/sharpes-single-index-model/01tOF000001e3ugYAA
• Chetan, G. K., & Nagaraj, B. V. (2019). Heera Ceramics Private Ltd: Estimating hurdle rate (Case No. 119-0005-1; Teaching Note No. 119-0005-8). The Case Centre.
• Chetan, G. K., & Ajoy Kumar, M. (2024). Stock market integration: Analysis of long- and short-run dynamics between Indian market and global markets. Empirical Economics Letters, 23(9), 1681–8997.
  https://doi.org/10.5281/zenodo.13951346
• Banerjee, S., & Chetan, G. K. (2024). Role of microfinance in empowering women: Insights from a household survey in West Bengal. Empirical Economics Letters, 23(Special Issue), 1681–8997
  https://doi.org/10.5281/zenodo.13647007
• Chetan, G. K. (2023). Stock price prediction using neural network: A bibliometric analysis. Empirical Economics Letters, 22(12), 1681–8997.
  https://digitalcommons.unl.edu/libphilprac/4219/
• Chetan, G. K., & Nagaraj, B. V. (2018). Price discovery and volatility spillover among selected commodity spices. Wealth – International Journal of Money, Banking and Finance, 7(1), 2277–9388.
• Chakraborty, S., & Chetan, G. K. (2018). A study of quarterly earnings announcement and stock price reactions: With reference to Nifty Midcap 150. Journal of Commerce & Accounting Research, 7(4), 2277–2146.
• Chetan, G. K., & Garag, A. G. (2016). Modeling and forecasting stock market volatility of the S&P CNX Nifty-50 Index using GARCH family models. GE International Journal of Management Research, 4(6), 154–166.
• Chetan, G. K., & Garag, A. G. (2015). Equity market linkages among India and selected ASEAN countries: An empirical analysis. Intercontinental Journal of Banking, Insurance and Finance, 2(6), 25–37.
• Swar, B. N., Chetan, G. K., & Singhal, N. (2021). Contemporary issues and challenges in business post-COVID-19. In Global healthcare management and business issues (pp. 223–234). Taylor & Francis Group.
  https://doi.org/9781032214443

• JSW Cements, Nandyal, Andhra Pradesh. Undertaken a project on Employee Satisfaction Survey. As per the requirement of the project, interviewed the various personnel of the company from different levels as part of survey process.
• Kirloksar Group’s Fast-Tracker Assignment: Worked as an assessor to evaluate the various personnel’s performance from Kirloskar Group Companies to identify the fast tracker.

Dr. Souvik Banerjee, Associate Professor-Finance and Chairperson-FPM, Library & MDIM Journal



Dr. Souvik Banerjee

Associate Professor-Finance and Chairperson-FPM, Library & MDIM Journal

• DOJ: 16/05/2018
• Nature of association: Regular
• E-mail: souvik.banerjee@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 167)

Dr. Banerjee has keen interest in research and has presented research papers in many prestigious national and international conferences including prestigious conferences like First Corporate Governance Conference organized by IIM, Trichy, Yale Great Lakes Conference organized by Great Lakes Institute of Management, Chennai in collaboration with Yale University, the USA, etc. He had chaired a Technical Session in an international conference at IIM, Kozhikode. Some of the research papers are published in Scopus and ABDC Indexed journals. He has published many research papers in referred journals, in India, the UK, Malaysia, Singapore, Philippines. Dr.Banerjee has developed many case studies for class room discussion as well as executive education. He was previously associated with IBS Hyderabad as a faculty member.

Structured Finance, Corporate Restructuring and Business Valuation, Project Appraisal and Finance, Corporate Finance.

• Corporate Restructuring and Business Valuation:
  

  This course provides knowledge with respect to corporate valuation and restructuring.

  • Corporate professionals delivered guest lecture on corporate valuation in the context of merger and acquisition as well projection of corporate financial statements.
  • Data from Bloomberg finance lab and CMIE prowess is used for the final project on company valuation.
• Project Appraisal & Finance:
  This course provides knowledge with respect to project appraisal and finance. Corporate professionals delivered guest lecture on sustainability aspect of project appraisal and finance as part of the course. Data from Bloomberg finance lab and CMIE prowess is used for the final project.
• Structured Finance:
  This course provides knowledge to students with respect to innovative, new age financial products like securitisation, Mortgage Backed Securities, Collateralized Debt Obligation (CDO) etc. This course is delivered jointly with Prof.Prantik Ray from XLRI, Jamshedpur. MS Excel based modelling is used as part of the course. Corporate professionals delivered guest lecture on sustainable structured finance as part of the course.
• Corporate Finance-1:
  This course introduces students to finance. As the PGDM program gets students from various undergraduate disciplines, this course provides a foundation to students with respect to finance discipline. The course includes project work. Through this project work students learn how to calculate systematic risk of companies. Students calculate systematic risk of companies across the globe. For this purpose Bloomberg finance lab and CMIE prowess database is used. Guest lecture by corporate professionals is arranged as part of this course.
• Business Research Methods:
  The course delivery is done through SPSS Lab at the institute. SPSS is a cutting edge software from IBM. This software is widely used for business as well as market research. Guest lecture by corporate professionals is arranged as part of this course.

Selected Publications

• Determinants of Dividend Payment Decision: A Study of Companies in India’s Power Sector. AAYAM: AKGIM Journal of Management (Indexed in Cabell’s , Proquest) 8 (1), 33-40, June, 2018.
• Impact of Cash Holding on Foreign Institutional Holding in Large Manufacturing Companies in India: An Empirical Study. DLSU Business & Economics Review (Indexed in Scopus, Ebsco) [SNIP Value (Scopus) 0.375] , 28 (2), 142-151, January, 2019.
• Tata Steel’s Takeover of Bhusan Steel: Consolidation In Indian Steel Industry. IMT Case Journal (ISSN:2229-6743), 9(1), December, 2018.
• Role of Investment Banks in IPO Subscription: Evidence from the Indian IPO Market. AAYAM-AKGIM JOURNAL OF MANAGEMENT, Vol4-No1, June, 2014, pp.7-12(ISSN: 2231-4326) (Indexed in Cabell’s).
• A Comparative Analysis of Dividend Policy of Selected Public Sector and Private Sector Banks in India. Samvad the Management Journal of Symbiosis Institute of Business Management, Pune, Vol 11, pp.59-64(ISSN 2249-1880), (Indexed in J-Gate).
• Determinants of Dividend Policy for Cement Sector in India: An Empirical Analysis. SCMS Journal of Indian Management, Vol 13-No2, June, 2016, pp.106-110 (ISSN:0973-3167)(Indexed in Cabell’s, EBSCO & ProQuest).
• CMC’s Merger with TCS: Pros and Cons for the CMC Shareholders. Published by Case Center, the UK December,2016.
• Do Financial Parameters Differ Based on IPO Grade: An Empirical Analysis from the Indian Equity Market. SIES Journal of Management, Vol.11-No2, September, 2015, pp.53-62(ISSN: 0974 2956) (A ProQuest and EBSCO Indexed Journal).
• Matrix Software Technologies: Target of a Takeover. FIIB Business Review, Vol 4-No3, September, 2015, pp.30-33(ISSN: 2319-7145).
• Mundra Ultra Mega Power Plant: Regulatory Issues on Tariff Determination. Asian Journal of Case Research, Vol.8, No.1, pp.1-12 (ISSN: 1985-4579). Published by Putra Business School, Malaysia (Only AACSB Accredited Business School in Malaysia).
• Determinants of Under-pricing of Graded IPOs in the Indian Capital Market. Singapore Management Journal for publication, Vol.5, No.1, pp.45-68(ISSN: 2251-239X).
• Determinants of Investor’s Appetite of IPOs in Indian Capital Market: An Empirical Study. DLSU Business & Economic Review, Vol 24-No2, January, 2015, pp.77-91(ISSN: 0116-7111)( Indexed in Scopus)(Ranked 31, in the Asiatic Region by SCImago Journal Ranking, based on citations in 2013).

Paper Presented in National/ International Seminars/ Conferences

• Effect of Financial Inclusion on Equality, Poverty and Human Development: An Empirical Analysis in the Context of South Asia. Presented in The Indian Econometric Society of India (TIES) conference held in NISM, Navi Mumbai. January, 2019

Was a consultant to a major iron ore mining company

Program Director of Four Day long Management Development Program for Steel Authority of India (SAIL) Executives conducted on 6th – 9th May, 2019.

Secondary Members

• Dr. Bikramjit Pal, Assistant Professor-Information Management and Chairperson-Digital Infrastructure
• Dr. Shivani Saini, Assistant Professor-Marketing

Business Communication

Area Chairperson

Dr. Neha Jain, Associate Professor & Area Chairperson-Business Communication, Chairperson-Online PGDM, Corporate Communication & Web Monitoring Function and ICC/IC



Dr. Neha Jain

Associate Professor & Area Chairperson-Business Communication, Chairperson-Online PGDM, Corporate Communication & Web Monitoring Function and ICC/IC

• DOJ: 02/06/2025
• Nature of association: Contract (Full-Time)
• E-mail: neha.jain@mdim.ac.in
• Phone: +91 9674727164/+91 9674757164 (Extn. 115)

• Dr. Neha Jain is a dynamic academician with two decades of experience in higher education, research, and writing. She holds a Ph.D., M.A., and B.A. in English Literature from Barkatullah University, Bhopal and has further expanded her academic repertoire with an M.Phil. from Sri Venkateshwara University, Tirupati. Her interdisciplinary approach is supported by an MBA in Human Resources and a Postgraduate Diploma in Mass Communication & Journalism from Karnataka State Open University, Mysore. In pursuit of global teaching excellence, Dr. Jain earned an International Advanced 280-hour Diploma in TEFL/TESOL with a specialization in Young Learners and Business English from the Asian College of Teachers, Bangalore, in collaboration with TBC Canada. She is also TEFL/TESOL-certified by the TESOL Board Canada. Additionally, she holds a prestigious certification in “Productivity Enhancement” from the National Open Colleges Network, UK, in collaboration with the World Confederation of Productivity Science and the Institute of Productivity, UK.
• One of her most distinguished contributions, the book edited by her ‘CISF – The Force of the Future’, was released by the Hon’ble Prime Minister Shri Narendra Modi, alongside General V.K. Singh, then Union Cabinet Minister on March 10th 2019, in New Delhi
• Dr. Neha Jain has also been nominated with an Assessorship by UGC-NAAC empowering her to serve as a Peer Team Member for evaluating colleges and universities during official NAAC accreditation visits. This prestigious role reflects her academic integrity, expertise, and contribution to maintaining and enhancing quality standards in higher education.
• Dr. Neha Jain has successfully organized and hosted several international conferences, demonstrating exceptional leadership and event management capabilities. Among the distinguished guests she has hosted are prominent dignitaries, including the then Honorable Governor of Karnataka, Sri Vajubhai Rudabhai Vala; the Honorable Minister for Rural Development and Panchayat Raj, Government of Karnataka, Sri H.K. Patil; and the then Cabinet Minister, Sri D.K. Shivakumar. Her efforts in bringing together esteemed policymakers and intellectuals have significantly contributed to the success and prestige of these international events.
• Dr. Jain also had the esteemed opportunity to meet the Honourable Chief Minister of Andhra Pradesh, Sri Y.S. Jagan Mohan Reddy. Her consistent engagement with influential leaders reflects her commitment to academic excellence and nation-building through dialogue and collaboration.

Awards and Recognitions

• Bharat Samman Nidhi Puruskar for Academic Leadership and Professional Excellence (2024), awarded by Shri Ram Niwas Goel Ji, Speaker of the Delhi Legislative Assembly, organized by the Institute for Social Reforms and Higher Education.
• Distinguished Professor Award for Administrative Skills (2022), conferred during the International Award Ceremony on World Students’ Day, jointly organized by IIMT College of Engineering and the International Council of Social Reforms and Research.
• GMRAF Women Educationist Excellence Award (2021), felicitated by Shri Dr. Kalanidhi Veeraswamy, Member of Parliament, Chennai, for outstanding academic achievements by the Global Multidisciplinary Research & Academic Foundation (GMRAF).
• Academic Excellence Award for Best Contributor in Higher Education (2021), conferred by IARDO and the All-India Council for Productive Education Research & Training (AICPERT).
• Inspirational Woman Award for Academic Leadership (2020), awarded by IARDO in collaboration with SNDT University, Mumbai.
• Best Educator Award at the Indo-Thai Academic Awards (2019), presented by the International Association of Research and Developed Organization, held at Kasetsart University, Bangkok, Thailand.

Her teaching expertise spans Business Communication, Business English, Professional English, Human Resource Management, Business Ethics, Organizational Behavior, Communicative English and English Literature & Language.

Previously, she held academic roles at Amity University as Professor -ASLA, contributing extensively to curriculum development and interdisciplinary research initiatives that bridged language with leadership and soft skills. Her visionary leadership was most prominent during her tenure as the Dean and Professor at the School of Humanities, K.R. Mangalam University, Gurugram. In this role, she spearheaded numerous academic reforms and fostered an environment of innovation and critical thinking.

Her academic journey also includes serving as the Professor and Head of the Department of Languages at Presidency University, Bangalore, where she played a crucial role in institutional accreditation and quality enhancement initiatives.

At Nitte Meenakshi Institute of Technology, Bangalore (Autonomous), she held the position of Professor and Head of the Department of English, where she introduced progressive pedagogical frameworks to align English education with global communication standards.

Earlier in her career, Dr. Jain served as the Vice Principal at Seshadripuram First Grade College, Yelahanka, Bangalore, where she was instrumental in academic administration, faculty development, and student engagement.

With each role, Dr. Neha Jain has exemplified a commitment to academic excellence, strategic leadership, and the holistic development of educational institutions. Her multifaceted experience continues to influence and inspire the next generation of educators and scholars.

Professor Dr. Neha Jain has made remarkable and lasting contributions to the field of women empowerment, particularly in rural India. With unwavering dedication, she has championed initiatives that aim to educate, uplift, and inspire women from underserved communities, leaving an indelible mark on the nation’s social development landscape. Among her flagship efforts is The Prerna – Teaching Rural Women, a community outreach initiative aimed at empowering women in Rajankunte, Bangalore. Under the slogan “Chalo Gaon Ki Aur!”, this program reached out to rural women and also extended to Government school students from 9th to 12th standard in Jaipur. Through this hands-on initiative, Dr. Jain has provided essential skills and mentorship, enabling these women and students to enhance their socio-economic prospects.

Business Communication, Managerial Communication

Dr. Neha Jain has an impressive portfolio of academic and professional contributions. She has published six articles in Leaders’ Globe Magazine and has authored or edited nine books across various disciplines. Her research accomplishments include the publication of over 75 national and international papers with ISBN numbers, and several international research papers in reputed journals and conferences carrying ISSN numbers. Additionally, she holds four patents, reflecting her innovative and research-driven approach. Dr. Jain has also contributed scholarly work to UGC-recognized, Scopus and ABDC-indexed journals, further establishing her as a credible and impactful voice in academia.

Journal Papers-ABDC

• Nagalakshmi, M. V. N., Sai Sri Charan, Y. V. N., Udayakumar, S., Ganapathy, S., Jain, N., & Kadyan, J. S. (2025). Sustainable marketing: Decoding green branding’s impact on consumer perceptions, trust and purchase intentions. Advances in Consumer Research (ACR), 2(3), 1120–1127. (ABDC-B)
  https://acr-journal.com/article/sustainable-marketing-decoding-green-branding-s-impact-on-consumer-perceptions-trust-and-purchase-intentions-1128/
• Gupta, P., A, A., Singh, R., Kaur, H., Subramanian, N. & Jain, N. (2025). Optimizing Cryptocurrency Trading Strategies through Artificial Intelligence and Blockchain Integration: A Multi-Model Framework for Predictive Analytics. Advances in Consumer Research, 2(3), 1102-1110. (ABDC-B)
  https://acr-journal.com/article/optimizing-cryptocurrency-trading-strategies-through-artificial-intelligence-and-blockchain-integration-a-multi-model-framework-for-predictive-analytics-1125/
• Darjee, D. K., Jain, N., Sharma, V., Singh, V., Deepika, & Divya. (2025). The role of digital marketing in financial growth and business sustainability. Asian Commerce Review, 2(3), 970–979.
  https://acr-journal.com/article/the-role-of-digital-marketing-in-financial-growth-and-business-sustainability-1113/
• Prabadevi, M. N., Thamaraiselvi, P., Vinotha, C., Shanmugha Priya, P., Jain, N., & Mangaonkar, M. U. (n.d.).(2025) Integrating SDGs into corporate strategy: Best practices and challenges – The future of corporate sustainability: Aligning business with SDGs. Advances in Consumer Research, 2(2). (ABDC-B)
• Jain, N., Anant, B. C., Vijaylakshmi, V., Narendra, K., Prakash, B. R., & Kothari, N. (2025). Insights Into Resolving Start-up Crises: Strategies from Necessity Entrepreneurs in India. Advances in Consumer Research, 2(2), 401–411.(ABDC-B)
  https://acr-journal.com/article/strategies-for-resolving-critical-incidents-in-the-start-up-phase-perspectives-from-necessity-entrepreneurs-in-india-951/
• Bargavi, N., Charumathi, D., Gandra, P. K., Jain, N., Suman, T. D., & Kalapati, M. (2025). Entrepreneurship, Innovation & Digitalization: The Pillars of Sustainable Business models in SMEs. Advances in Consumer Research, 2(1), 313–320. ISSN (Print): 0098-9258, ISSN (Online): 3079-1766.(ABDC-B)
  https://acr-journal.com/article/entrepreneurship-innovation-digitalization-the-pillars-of-sustainable-business-models-in-smes-906/
• Raman, U. M., Nagalakshmi, M. V. N., Sai Sri Charan, Y. V. N., Sultana, M., Gupta, P., & Jain, N. (2024). Integrating Management Accounting and Marketing Practices in Pursuit of Competitive Advantage. Accountancy, Business and the Public Interest, 40(9). ISSN: 1745-7718.9(ABDC-B)
  https://abpi.uk/index.php/sept-2024/
  https://abpi.uk/wp-content/uploads/2024/09/24V400904.pdf
• Jain,N.(2024). Harnessing Business Intelligence: From Research Insights to Innovative Growth Strategies, Journal of Informatics Education and Research, 4(3). (ABDC-C) Co-authors- Raman, U. M., Rayan, A. A. J., Aljapurkar, A. V., Ahamed, I. S. B., & Sanches, S.
  https://jier.org/index.php/journal/article/view/1415
• Jain, N.,(2023) Assessing the Use of Literature in Student Engagement and Academic Performance. Asian and Pacific Economic Review, 16(1). (ABDC-C) Yadav, S., Madhukullya, S., Vashistha, P. K., Kulshrestha, S., & Kaur, A. (n.d.).
  https://www.asparev.org/vol16-issue1

SCOPUS

• Dubey, D., Gupta, D., Agarwal, N., Jain, N., & Thapliyal, B. L. (2024). Generation Z’s green purchase intentions: Impact of consumer attitude, brand positioning, and knowledge. Library Progress International, 44(3), July–December.
  https://doi.org/10.48165/bapas.2024.44.2.1
• Mahajan, R., Piplani, S. D., Sharma, U., Chatterjee, R., Jain, N., Bale, A. S., & Savadatti, M. B. (2024). Breaking news at machine speed: The rise of AI in real-time journalism. Library Progress (International), 44(3), 1060–1069.
  https://doi.org/10.48165/bapas.2024.44.2.1
• Jain, N., Panda, S. K., Durgude, U., & Ramya, K. R. (2023). Role of artificial intelligence in effective operations of financial technology: An empirical study. Journal of Pharmaceutical Negative Results, 14(3).
  https://doi.org/10.47750/pnr.2023.14.03.079 (Scopus Q4)

UGC CARE JOURNAL

• Jain, N. (2024). Exploring the pedagogical potential of graphic novels and comics in English literature education. Journal of the School of Language, Literature and Culture Studies, 26(3). ISSN: 0972-9682.
• Jain, N. (2024). Gender disparity in India: Causes, consequences, and pathways to equality. International Journal of Cultural Studies and Social Sciences, 31(1), 117. ISSN: 2347-4777.
• Jain, N. (2024). Exploring the pedagogical potential of graphic novels and comics in English literature education. Journal of the School of Language, Literature and Culture Studies, 26(3). ISSN: 0972-9682.
• Jain, N. (2024). Exploring the global tapestry of Anglophone literature: A multifaceted perspective. International Journal of Cultural Studies and Social Sciences, 20(1), 52. ISSN: 2347-4777.
• Jain, , N. (2023). Exploring the impact of literature on climate change awareness and action. Humanities and Social Science Studies, 12(2), 32. ISSN: 2319-829X.

ISSN-Indexed Journal Publications by Neha Jain (2022)

• Jain, N. (2022, March 3). Professional behavior at workplace can create your success story! International Journal of Research and Analytical Reviews, 9(1). E-ISSN: 2348-1269, P-ISSN: 2349-5138. UGC Approved.
• Jain, N. (2022, July). Golden age of journalism. International Journal of Science, Technology and Management, 11(7). ISSN: 2394-1537.
  http://ijstm.com/images/short_pdf/1658232705_C528.pdf
  Journal Link: http://www.ijstm.com/
• Jain, N. (2022, April). Significance of diversity and inclusion @work place. Mukt Shabd Journal, 11(4). ISSN: 2347-3150.
• Jain, N. (2022, December). A new paradigm shift in workplace culture with its negative and positive impact on ecosystem. International Journal of Commerce and Management Studies, 7(4). ISSN: 2456-3684.
  https://ijcams.com/dec-2022/

Peer Reviewed Journals (2018-2021)

• Jain, N. (2018). Impact of globalization and information technology on teaching of English. International Journal of Commerce & Management Studies, 3(3). ISSN 2456-3684.
• Jain, N. (2018). Management of poll budget: Boon or bane for India-2019? International Journal of Commerce & Management Studies, 3(4). ISSN 2456-3684.
• Jain, N. (2018). Social and community development: Gender dynamics in society – Gender equality in India? Universal Review, (Journal No. 40792), ISSN 2277-2723.
• Jain, N. (2018). Role of e-commerce and tourism in creating global brands. International Journal of Management and Applied Science, 4(7). ISSN 2394-7926.
• Jain, N. (2018, May 13). Business management and social innovation [Conference presentation]. International Conference organized by WRFER, Delhi, India. ISBN 978-93-87703-84-1
• Jain, N. (2018, December 30). Management of corporate-communicative English language with a different identity in India [Conference presentation]. International Conference, World Research Forum for Engineers and Researchers, Delhi, India. ISBN 978-93-88786-06-5
• Jain, N. (2019). Pathway success of Malaysia’s East Coast Railway Link (ECRL) [Conference presentation]. International Multi-Disciplinary Conference on Arts, Social Science, Management, and Technology. ISBN 978-81-943363-3-4
• Jain, N. (2019). Higher education – Skills add value. International Journal of Commerce & Management Studies, 4(1). ISSN 2456-3684.
• Jain, N. (2019). Teachers and students’ involvement in research and innovations through research projects. International Journal of Commerce & Management Studies, 4(2). ISSN 2456-3684.
• Jain, N. (2019). Management of corporate communicative English language with a different identity in India. International Journal of Management and Applied Science, 5(3). ISSN 2394-7926.
• Jain, N. (2019). Higher education universities’ culture. International Journal of Commerce & Management Studies, 4(3). ISSN 2456-3684.
• Jain, N. (2019). Women vs Indian gods barring entry in the pilgrimage. International Journal of Information and Computation Science, 12(6). ISSN 1548-7741.
• Jain, N. (2019). All that glitters is not gold, but onions and milk in India. International Journal of Commerce & Management Studies, 4(4). ISSN 2456-3684.
• Jain, N. (2020). A new learning path – Adaptive learning. International Journal of Commerce & Management Studies. ISSN 2456-3684.
• Jain, N. (2020). A study on HR practices in higher education institutions. International Journal of Science Technology and Management, 9. ISSN 2394-1537 (Online), 2394-1529 (Print).
• Jain, N. (2021). Teaching fraternity in higher education and significance of emotional intelligence among them. Mukt Shabd Journal, 10. ISSN 2347-3150.
• Jain, N. (2021). Research and innovations through minor and major projects – Strategic approach to engage teachers & students. PENSEE International Journal, 51(2). ISSN 0031-4773.
• Jain, N. (2021). Dynamics showcasing youngster consumer as a market segment. International Journal of Science Technology and Management, 6(1). ISSN 2456-3684.
• Jain, N. (2021). Business ventures – Students’ choices as a career & need to change their mindsets. PENSEE International Journal, 51(2). ISSN 0031-4773.
• Jain, N. (2021, November 26–27). Technology-based innovative teaching practices – Future is here
• Jain, N. (2021). Social impact of tech-based education. International Journal of Commerce & Management Studies, 6(4). ISSN 2456-3684.

2011-2017

• Jain, N. (2011, November 4). Impact of globalization and information technology on teaching of English [Conference presentation]. International Conference at Oklahoma Research Day, Cameron University, Lawton, OK, United States.
• Jain, N. (2012, February 6–7). Turning today’s youth into tomorrow’s leader in ICT [Paper presentation]. National Research Conference on Transforming Management Education for Sustainable Tomorrow, All India Management Association, New Delhi, India.
• Jain, N. (2012, February 10–11). Business education – Women empowerment [Paper presentation]. National Conference on Business Education – Present and Future, Malleswaram Ladies’ Association, Academy of Higher Learning, Bangalore, India.
• Jain, N. (2012, February 18). Cloud computing [Paper presentation]. National Seminar on Convergences and Cross-Currents in Management and Information Technology, SFGC Yelahanka & Bangalore University Teachers’ Council of Commerce and Management, Bangalore, India.
• Jain, N. (2012, March 17). Global business – Revisiting business strategies [Paper presentation]. 3rd National Research Paper Presentation Competition, Bharati Vidyapeeth University, Institute of Management & Research, New Delhi, India.
• Jain, N. (2012, May 11). Health of women, children and the aged in India [Paper presentation]. National Conference, Tumkur University, Karnataka, India.
• Jain, N. (2013, February 15). Flipped learning: Turning learning on its head [Paper presentation]. National Conference on Convergences and Cross-Currents in Management and Information Technology, SFGC Yelahanka & Bangalore University Teachers’ Council of Commerce and Management, Bangalore, India.
• Jain, N. (2013, February 15). Walking to the future stages of higher education [Paper presentation]. National Conference on Convergences and Cross-Currents in Management and Information Technology, SFGC Yelahanka & Bangalore University Teachers’ Council of Commerce and Management, Bangalore, India.
• Jain, N. (2012, January 21). Tagore beyond boundaries [Symposium attendance]. National Symposium by S.E.T. Management, Bangalore, India.
• Jain, N. (2013, March 19). International productivity symposium [Symposium participation]. World Confederation of Productivity Science & Institute of Engineers, Karnataka, India.
• Jain, N. (2013, October 18). Teaching English: Literature in the Indian literary context [Conference participation]. National Level Conference, Karnataka State Higher Education Council, Palace Road, Bangalore, India.
• Jain, N. (2013, November 8). Total personality development [Workshop participation]. National Level Workshop, S.E.T. Management, Bangalore, India.
• Jain, N. (2014, March 19). Happiness at workplace [Paper presentation]. AVANT GARDE – International Conference, S.E.T. Management, Bangalore, India. ISBN 978-81-8281-484-4.
• Jain, N. (2015, July 23). Building a high-performance organization; New perspective on ELT; Technologies for creative industry, social media, and convergence [Paper presentations]. Edu-Summit 2015 – International Conference, SFGC, Yelahanka, Bangalore, India. S.E.T. Management. ISBN 978-93-5202-196-3.
• Jain, N. (2015, December 11). Challenges in infrastructure development – Setting of smart cities [Paper presentation]. International Conference, T-John Group of Institutions, Management and Science, Bangalore, India.
• Jain, N. (2016, February 19). Developing a culture of quality in higher education [Paper presentation]. Higher Education Conclave 2016 – International Conference, SFGC, Yelahanka, Bangalore, India. S.E.T. Management. ISBN 978-81-8281-575-9.
• Jain, N. (2016, February 19). Quality issues and global trends [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2016, February 19). The challenge of distance education [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2016, February 19). Relevance of technology in higher education [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2016, February 19). Role of teachers in creating new leaders [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2016, February 19). Science and society [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2016, February 19). Skill enhancement in higher education [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2016, February 19). Global perspective in higher education [Conference presentation]. Higher Education Conclave 2016 – International Conference, Seshadripuram First Grade College (SFGC), Yelahanka, Bengaluru, India. S.E.T. Management.
• Jain, N. (2017, September 10). Business management and social innovation [Conference presentation]. International Conference organized by WRFER, India. https://www.wrfer.org/ ISBN 978-93-85832-29-1
• Jain, N. (2017, December 9). Role of e-commerce and tourism in creating global brands [Conference presentation]. International Round Table Conference, AIMS B-School, Peenya, Bangalore, India, in collaboration with CIMA.

Books Published/Edited

• Jain, N., Venkatesh Babu, T. S., & Archana, M. N. (2014–2015). Principles of event management (As per CBCS syllabus for 4th Semester B.Com., Bangalore University; 1st ed.). Vision Book House and Himalaya Publishing House. ISBN 978-93-5202-196-3
• Venkatesh, S. N., Mathew, P. V., Baig, A. A., & Jain, N. (2016). Higher education conclave (5th ed.). Himalaya Publishing House. ISBN 978-81-8281-575-9
• Venkatesh, S. N., Mathew, P. V., & Jain, N. (2015). Edu summit 2015: Global paradigm shifts in higher education, information & communication technology, English language teaching & management (4th ed.). Himalaya Publishing House. ISBN 978-81-8281-560-5
• Jain, N., & Chetana, M. R. (2018). Personality development and managerial skills (1st ed.). Himalaya Publication House. ISBN 978-93-5299-223-2
• Jain, N. (Ed.). (2019). CISF – The force of the future (1st ed.). Sheridon Publication House. ISBN 978-81-7506-037-1
• Editorial Committee. (2019). Wide as the sea, high as the sky (1st ed.). Sawanna Enterprises. ISBN 978-93-82348-97-9
• Jain, N. (2022). Human resource management (Mount Carmel Autonomous College, Bangalore). Himalaya Publishing House. ISBN 978-93-5596-332-1
• Jain, N. (2022). Robotized millennium: Acing the professional communication skills with the latest technological trends. Evince Publishing House. E-book and paperback available on Amazon, Flipkart, bspkart.com. ISBN 978-93-5446-832-2
• Jain, N. (2022). What’s your personality status? Evince Publishing House. E-book and paperback available on Amazon, Flipkart, bspkart.com. ISBN 978-93-5446-846-9

Articles Published in the Leaders Globe Magazine

• Paradigm Shift in Higher Education-16 September,2019
  http://https//www.theleadersglobe.com/article/paradigm-shift-in-higher-education-excellence-v-s- inclusion/
• Managing the challenges of Globalization- Article Publication in the Leaders Globe Magazine-2nd January,2020
  https://www.theleadersglobe.com/article/managing-the-challenges-of-globalization/
• Display of Humanitarian Leadership Skills & Crisis Management amidst Pandemic
  https://theleadersglobe.com/article/display-of-humanitarian-leadership-skills-crisis-management-amidst-pandemic/
• Professional Behavior at Workplace Can Create Your Success Story!!
  https://theleadersglobe.com/article/professional-behaviour-at-workplace-can-create-your-success-story/
• A New Professional Paradigm Shift and its Effects on the Ecosystem!!
  https://theleadersglobe.com/article/a-new-professional-paradigm-shift-and-its-effects-on-the-ecosystem/

Book Chapters

• Jain, N. (2023). My best bee – The invaluable asset of my life. VTI Publication.
• Jain, N. (2022). Learning to read: Learner-centric approach; offline vs virtual. In English language teaching today – Contexts and issues (pp. xx–xx). ABS Books.
• Jain, N. (2022). Role of digital era in wide spreading the fake news. In Fake news & challenges in the digital era (pp. 17–28). Evincepub Publication. ISBN: 978-93-5446-688-5
• Jain, N. (2021). Tech trends 2021: Issues & emerging challenges of higher education – Global vs local standards – Comparative analysis. In E-Global Multidisciplinary Research & Academic Foundation (GMRAF). GMRAF. ISBN: 978-93-87865-77-8

Faculty Development Programmes (FDPs) Attended

• Religion and Culture – One-week National Level FDP, IQAC, S.J.M. College of Arts, Science and Commerce, 5th–12th August 2020.
• Manthana – One-week National Level FDP, IQAC, S.J.M. College of Arts, Science and Commerce, 25th August–1st September 2020.

Conferences:

• International Conference on Multidisciplinary Approaches in Arts, Science and Humanities
  Sri S. Ramaswamy Naidu Memorial College, Sattur, Virudhunagar, Tamil Nadu
  4th March 2022
• Podder College Conference
  7th – 8th April 2022
• British Council. (2025, February 21–22). New Directions South Asia 2025 – British Council Conference on English Language Assessment. India Habitat Centre, New Delhi, India.
• International Conference on “Lexicography and Translation under Indian Knowledge System”, organized by Amity Centre for Sanskrit and Indic Studies, ASLA, Amity University Haryana, on 5th May 2025.

Patents:

• Jain, N., Ramamoorthy, S., Muley, A. A., Raut, P. N., & Tripathi, M. A. (2023, January 19). Device to calculate business requirement (Indian Design Patent No. 377647-001). India.
• Jain, N., Bhoj, J., Afza, N., Patil, P. S., Chakraborthy, S., & Uvaneswaran, S. M. (2023, March 21). Automated employee expense reimbursement system (Indian Design Patent No. 381932-001). India.
• Jain, N., Jagadeeswari, I. U., Batrel, S., Bhat, V. A., Sayyad, F. B., & Dornadula, V. H. R. (2023, August 14). Smart stress-tracking pen (Indian Design Patent No. 392756-001). India.
• Jain, N., Viswanathan, N. S., Murugan, M., Gupta, S., Gupta, A., & Rajni. (2024, March 13). Expense and finance monitoring device (Indian Design Patent No. 410343-001). India.
• Jain, N., Bhatnagar, A., Chauhan, S., Koul, P., & Tomar, B. (2024, August 13). IoT-based real-time English translator device (Indian Design Patent No. 426866-001). India.

Contributions – Dr. Neha Jain

1. Strategic Academic and Institutional Consultancy

• National Education Policy 2020 (NEP) Advisory Provided expert advice and training sessions on aligning curriculum with NEP 2020, outcome-based education, and faculty repositioning strategies.
  Clients: Kristu Jayanti College, Nitte DU, SJM College, ELTAI chapters
  Duration: August–September 2020
• IQAC Strengthening and NAAC Readiness Support Guided colleges in internal quality audits, institutional best practices, and academic restructuring for NAAC compliance.
  Clients: SE Degree College, SJM College, IQAC-NMIT
  Period: 2020–2022

2. Faculty Development & Capacity Building

• Faculty Development Programmes (FDPs)
  Designed and delivered modules on:
  • “Innovation in Teaching”
  • “How to Publish Without Perishing”
  • “Ethics and Code of Conduct in Research”
  • “LaTeX for Academic Presentations”
    Organizers: NMIT, IEEE Computer Society (Bangalore Chapter)
    Duration: August 2020

3. Gender Equity & Social Impact Consultancy

• Women Empowerment & Menstrual Health Education
  Designed awareness programmes for educational institutions focusing on gender dignity and menstrual hygiene management.
  Project: “Sakhi Manthana” Series
  Partners: Days for Girls International (USA), SE Degree College
  Role: Programme Consultant & Speaker | Date: August 2020
• Keynote Speaker – International Workshop on Soft Skills & Classroom Management
  Delivered keynote address at a three-day international virtual workshop, emphasizing behavioural competencies, emotional intelligence, and classroom strategy.
  Organizers: MIRHA (Malaysia), Cape Comorin Trust, Lavender Literacy Club (India)
  Dates: October 2–4, 2022

4. Research Methodology & Publishing Guidance

• Conducted workshops for early-career researchers and faculty on:
  • Publishing in peer-reviewed journals
  • Citation management
  • Research ethics
    Clients: IARDO, IQAC-NMIT, SE Degree College
    Period: 2020–2022

5. Specialized Educational Webinars (International & National)

• Environmental & Human Rights Law Awareness
  Expert participant and consultant for webinars on:
  • Environmental Justice & Legislation
  • LGBTQ+ Rights and Global Human Rights
    Organizers: Bengaluru City University, SE Degree College
    Dates: August–September 2020
• Financial Literacy
  Delivered training on “Personal Financial Management for Professionals During COVID-19”
  Client: IQAC, SE Degree College
  Date: September 11, 2020

6. International Collaborations & Cross-Cultural Exchange

• Participated in and contributed consultancy-level expertise to:
  • Modibbo Adama University (Nigeria) – Webinar on Educational Preparedness
  • Kasetsart University (Thailand) – Indo-Thai Academic Excellence Awards
  • Malaysian Collaborators – Virtual Workshops on Pedagogy
    Duration: 2019–2022

Dr. Neha Jain has been invited as a distinguished keynote speaker and trainer at several prestigious international and national events.

• Invited as an expert to conduct a workshop on ‘Business Communication’ for MBA students by Nagarjuna Degree College, School of Management, Bengaluru from 1-3rd November,2023.
• Delivered a talk on ‘Discourse on Gender Representation in Films’, organized by the School of Journalism and Mass Communication in association with Mediaverse, KRMU held on 19th Sept.,2023.
• Organized Six -Day online International Faculty Development Program on New Frontiers in Humanities: Contemporary Approaches in Literature, Linguistics and Language Teaching in Presidency University, Bengaluru held from 6th -11th March 2023.
• Invited to conduct a “A Two-Day Workshop on Effective Communication Skills & Personality Development for Engineers” by the Department of Electrical and Electronics Engineering, School of Engineering, Presidency University, Bengaluru. on 30th & 31st March 2023.
• Organized Six -Day online International Faculty Development Program on ‘Innovation in the Art of Teaching English Language and Literature; Venturing into new Frontiers-Transcending Boundaries with Progressive Ideas’ in Presidency University, Bengaluru from 27th Feb-4th March 2023.
• Additionally, she has led multiple Faculty Development Programs (FDPs) and workshops across India, including a notable five-day FDP on “Gendered Contours of Feminism” in September 2022 in Presidency University, Bangalore.
• Organized one -Day online national level Webinar on the topic’ Theoretical Paradigms in English Studies ‘held on 8th October 2022, under the flagship of Presidency University, Bengaluru
• Organized a Two-Day Workshop on the topic ‘How to Write & Publish Research Articles’, held on 11th -12th November 2022 in Presidency University, Bengaluru
• In October 2022, Dr. Jain was invited as the keynote speaker for a three-day international virtual workshop on soft skills and classroom management, organized by the Malaysian Industrial Relations and Human Resource Association (MIRHA) in collaboration with Indian organizations. Her continued engagement as a thought leader underscores her expertise and global influence in education and empowerment.
• Invited as the Keynote Speaker at the Three-Day International Virtual Workshop on Soft Skills and Effective Classroom Management, organized by the Malaysian Industrial Relations and Human Resource Association (MIRHA), Malaysia, jointly with Cape Comorin Trust and Lavender Literacy Club, India 2nd – 4th October 2022
• Delivered a Keynote Speech on 29th March, 2021 in an International Conference organized by Sambharam Group of Institutions Bengaluru in collaboration with IARDO.
• Invited as the Keynote speaker at Thirumala College of Engineering (October 2021)
• Invited as the Keynote Speaker for the “International Conference on Multidisciplinary Research and Innovative Practices” (ICMRIP-2021) scheduled on 26th November 2021 at JS University, Shikohabad
• Conducted an International Workshop for Indonesian Teachers of Kalimantan Selatan, Indonesia Province-Indonesia from 2nd-4th November,2020
• Conducted a faculty development workshop titled “Career Goals” at Christ Memorial School, Bhopal (Madhya Pradesh) from 12th to 15th October 2019
• Conducted a two-day faculty workshop on “Role of HR and Changing Business Dynamics” at Priyadarshini Lokmanya Tilak Institute of Engineering & Management, Nagpur, Maharashtra, on 22nd and 23rd May 2019
• Conducted an International Workshop for Indonesian Teachers of Kalimantan Selatan, Indonesia Province-Indonesia from 2nd-4th November,2020
• Conducted a faculty development workshop titled “Career Goals” at Christ Memorial School, Bhopal (Madhya Pradesh) from 12th to 15th October 2019
• Conducted a two-day faculty workshop on “Role of HR and Changing Business Dynamics” at Priyadarshini Lokmanya Tilak Institute of Engineering & Management, Nagpur, Maharashtra, on 22nd and 23rd May 2019
• Conducted a workshop for the students of Priyadarshini Lokmanya Tilak Institute of Engineering & Management, Nagpur, Maharashtra, on’ Social Entrepreneurship, Network traffic Management & Energy Management’, from 3-5th December,2019
• Invited as a Guest Speaker at the Gandhi Smriti Program on 6th October 2018, organized by RCWA Group Centre, Bangalore, in collaboration with Rotary Club Heritage
• Conducted a two-day workshop on “Move the Needle – Become a Personal Productivity Champion by Building Emotional Health” at SB Jain Institute of Management, Nagpur, Maharashtra, on 5th and 7th May 2018
• Invited as an expert to conduct a workshop at Priyadarshini Lokmanya Tilak Institute of Engineering & Management, Nagpur, Maharashtra, on 14th and 15th September 2017
• Conducted a Faculty Development Programme (FDP) on “Research Methodology” at Priyadarshini Lokmanya Tilak Institute of Engineering & Management, Nagpur, Maharashtra, from 13th to 16th December 2017

• Assessorship is given by UGC-NAAC to serve as the Peer Team Member to assess the Colleges and Universities during the NAAC PEER TEAM VISIT
• Nominated approved Guide/Supervisor to supervise the Ph.D. Scholars (English) by the Lincoln University, Malaysia. (July 2020 onwards)
• Nominated as an Expert Member by the Nagpur University, for conducting their interviews for faculty promotion & appointment (CAS) March 2019-onwards
• Nominated as the Editorial Board Member of International Journal of Commerce and Management Studies Journal (IJCAMS) from 8th June, 2019 onwards, ISSN-2456-3684- Indexing-Google Scholar, arXiv.org, Mendeley, etc.
• TESOL International Association membership
• Indian Association for Commonwealth Literature and Language Studies (IACLALS)
• English Language Teachers’ Association of India-ELTAI

Economics

Area Chairperson

Dr. Paroma Mitra, Assistant Professor-Economics and Chairperson-Graduate Program (PGDM) & Examination and Student Grievance Redressal



Dr. Paroma Mitra

Assistant Professor-Economics, Chairperson-Graduate Program (PGDM) & Examination, Student Grievance Redressal, Anti-Ragging Squad and Area Chairperson (Economics).

• DOJ: 13/10/2014
• Nature of association: Regular
• E-mail: paromamitra@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 177)

Dr. Paroma Mitra is Assistant Professor of Economics. She is also Area Chairperson of Economics. She did her Ph.D. in Humanities and Social Sciences and Management from NIT Durgapur, MBA from the University of Burdwan and Economics graduate from the same University. She has more than 22 years of experience in teaching, training and research. Her teaching interests are in the area of Managerial Economics, Macro Economics, Indian Economics and Basic Econometrics. She conducted rural immersion exercises in economics session on Handloom silk clusters and on rural livelihood in nearby rural areas to the first year batch. She has headed Library, Student Affairs, Anti Ranging squad as Chairperson.

Her research interest includes Applied research in Microeconomics and Macroeconomics, tourism Sector, Handloom sector, Steel Sector of India and Econometrics. The areas in which she did her major studies are steel sector, handloom sector, studies related to Murshidabad area etc. She has published more than 25 papers in peered review Journals. 8 Scopus index journal like Indian Economic Journal, Place Branding and Public Diplomacy, Asian Journal of Political Science, and other reputed journals. She also published a case in Sage journal. She is a continuous reviewer of SAGE Journals and many others.

She has taken training sessions in campus MDP’s conducted for executives/officers of various organizations like LICI, MSTC, FSNL, and WBCS Executive Probationers.

She has a huge inclination towards society development. She has organised with other faculty members four International conferences on Sustainable Development. She also published four Edited Books. She has organised many handicrafts exhibitions to showcase the potential of the artisans of Murshidabad districts of Bengal.

• Term-I: Micro economics
• Term-II: Economic Environment and Policy-I
• TERM-III: Economic Environment and Policy-II
• TERM-IV: Data Analysis with Econometrics tools

Microeconomics (Term-I)

Introduction: Microeconomics is a core course which is delivered in the Term 1. The course attempts to equip the aspiring managers with an understanding of basic economic principles, theories which have an important bearing on the managerial decision making process of a firm. An application of economic principles to business decision-making would be discussed. This is done by applying microeconomic theory and quantitative methods to managerial decisions making about pricing, production and costs, profit maximization, and governmental restraints.

Faculty Initiatives: The course is delivered through class room teaching, case-study analysis, classroom assignments and home assignment.

As new initiatives, class room games like (ball production game etc.) to teach Law of variable proportion and relation between production and cost theories with real data are applied. To teach the assumptions of theory of market, simulation and role playing (for different topics of types of Market) are also introduces. Along with these many group activities in the classroom are arranged. Different videos are shown to relate few concepts like (Cardinal approach of Utility a video clip from 3 Idiot is shown.) The course evaluation is divided into various parts. Mid Term and End Term which are of 30% weightage. Quizzes are also conducted to taste their knowledge. Some quizzes are conducted in computer lab too.

Real live project which carry also same weightage as Mid-term and End-Term. It covers up the application of theories in practical world. First term project started with “Product wise analysis”. For that, students introduce with different databases like CMIE Industry Outlook, EPWRF, www.rbi.org.in and many others. For analysis of the study students uses statistical software to apply multiple regressions models and demand forecasting tools. In some project they need to do primary research for which they move outside the campus, meets with individual customers, dealers, sellers, farmers, weavers, Tourist of Murshidabad district etc. to collect the data.

Economic, Environment and Policy-I (EEP-I)- Term -II

Introduction: The Economic, Environment and Policy-I is a course in macroeconomic analysis and policy in a globally integrated world. This course is designed to provide a broad overview of the macroeconomic environment in terms of key concepts like output determination, unemployment, inflation and foreign exchange markets etc. The course would also have elaborate discussion on the nature and functions of different markets as well as role of macroeconomic policies.

Faculty Initiatives: The course is delivered through class room teaching, case-study analysis, classroom assignments and home assignment, Simulations to teach multipliers for 2-3-4 sectors of Keynesian models. Videos to clear the concept of Keynesian models, Classical models etc. through movie clips.

The course evaluation is divided into various parts. Mid Term and End Term which are of 30% weightage. Real live project which carry also same weightage. It covers up the application of theories in practical world. For the project students are introduce with different countries central bank databases. Like for India www.rbi.org.in different tables are introduces, databases of EPWRF etc. For analysis of the study students uses statistical software to apply multiple regressions models tools.

In this course, Students also give presentation on various topics of EEP-I group wise.

Economic, Environment and Policy-II (EEP-II) -Term -III

Introduction: EEP-II course provides an understanding of market failures and areas of state intervention, state failures and solutions. In this context a brief analysis of the structural changes in Indian economy due to various reforms are also provided. The knowledge of Indian economic policies that affect business operations in India is important for a business manager. Along with the Indian economy analysis, country examples in the context of globalization is also discussed in details. Overall, this course structure provides a better understanding in the application of Microeconomic and Macroeconomic theories and concept to the various socio- economic issues of various countries of the world. Thus, the economic environment under which the companies operate can be better comprehended with the knowledge of various economies of the world.

Faculty Initiatives:

The course is delivered through class room teaching, case-study analysis, real-life data analysis of various Indian economic data of various sectors. In class room teaching also, data from economic survey and other sources are used to give them a real scenario of Indian Economy.

The project is divided into two parts. In Part -I they take up any one sector of Indian economy. Make a comparative analysis with another country (doing the best in that sector) like (agriculture, Service, Manufacturing etc). They use RBI databases, economic survey, sector wise ministry databases, world economy data other country’s databases etc. They analyse the government initiatives and also suggestion to government. In Part–II project Group discussion are organised by students for students. There they discuss latest topic of Indian Economy and world economy.

Journal Publications:

• “Revisiting Economic Growth and Steel Consumption: Evidence from India published in ” Indian economic journal: the quarterly journal of the Indian Economic Association” December 2022, ABDC –B category, ISSN: 0019-4662, DOI: 10.1177/00194662221137264 ( with Paul P.)
• “Analysing the Customer Satisfaction Index of E-banking Using Kano (1984) Model Framework” in Global Business Review, Sage publication (ABDC-C, Scopus cite core: 2.1, 2020) ( with Paul, P., Giri, G. & Haque, M.M.)
• Bijoypur Silk Khadi Seva Sanstha: A Struggle for Survival of Garad Silk in Changing Times, “SAGE Publications: SAGE Business Cases Originals” 03, Jan , 2022, Discipline: Marketing, Consumer Marketing, Small Business Marketing,Contains:Teaching Notes, DOI: http://dx.doi.org/10.4135/9781529793567, Keywords: branding, consumer behavior, consumers, customers, government, India, industry, pricing, survival, weavers (Co-Author S Banerjee)
• “Revamping heritage brand: a case of Murshidabad, West Bengal, India” in Journal of Place Branding and Public Diplomacy, Springer, March 2021, DOI: 10.1057/s41254-021-00202-w (with Banerjee S)
• “Does the steel consumption affect the economic growth in India?”, in Journal of Social Sciences, 48(3), July 2020, E-ISSN: 0975-8935 P-ISSN: 0253-1097
• “Cost Volume Profit Analysis and the Dance class business” in Journal of Services Research, 19( 2), October-2019-March 2020, ISSN-0972-4702(Print)/ISSN-2581-3412(Online) http://jsr.vedatya.ac.in/adsmin.asp?Details=332B2:B11B16B2:B12B2:B13B1B2:B14 (ABDC-C) (with Paul, P.& Haque, M.M).
• “Electoral Alliance with Sworn Opponent Political Party: Factors Impacting Voting Intention” in Asian Journal of Political Science, Taylor & Francis/Routledge publication, Print ISSN:0218-5377,Electronic ISSN:1750-7812, Country of Publication: Singapore, DOI: 10.1080/02185377.2019.1579105, February 11, 2019 ( with S. Bannerjee)
• “Analysis of the Effect of Working Capital Management on Profitability of the Firm: Evidence from Indian Steel Industry” in Asia-Pacific Journal of Management Research and Innovation, SAGE Publications, ISSN 2319510X, eISSN: 23210729, 14(1–2) 1–7 © 2018, sagepub.in/home.nav, DOI: 10.1177/2319510X18812142, http://journals.sagepub.com/home/abr ( with P.Paul).
• “Multivariate Analysis of impact of Financial efficiency on Profitability of Indian Cement Industry” in International Journal of Research in Engineering, IT and Social Sciences, Special issue, Nov, 2018, http://www.indusedu.org/IJREISS.php, pg 260 ( with P.Paul).
• “A Critical Analysis of the Financial Efficiency of the Steel Industry in India” in Asia-Pacific Journal of Management Research and Innovation, SAGE Publications, ISSN 2319510X, eISSN: 23210729 , DOI: 10.1177/2319510X17696651 http://apjmri.sagepub.com, May 3, 2017 ( with P.Paul).
• “ A study on Receivables Management in select companies of Indian Steel Industry” in International Journal of Innovative Research and Development, ISSN 2278-0211, Volume 5, Issue 2, January 2016 (Special Issue) (with P.Paul).
• “Industry Attractiveness: A Case on Indian Steel Industry” in International Journal of Research in Management, Economics & Commerce, ISSN 2250-057X, Volume 5 Issue 6, June 2015. (with Roy D.).
• “Liquidity Management: A multivariate analysis of financial indicators of two steel plants” in Asia-Pacific Journal of Management Research and Innovation under SAGE Publication, Volume II, Issue I, pp 66-7, DOI: 10.1177/2319510X14565015, March 2015. (with Roy D.).
• “Analysis of Degree of Global Competitiveness: a case on Cement Industry” International Journal of Innovative Research and Development, Volume 3, Issue 12(special issue), ISSN No. 2278-0211 (Online), November, 2014, pp 347-352.
• “An empirical study on Challenges faced by the Small and Medium size rural retailers in India” Trends and Challenges in Global Business Management ISBN 978-93-82338-84 (2013) pp 356-366 (With Halder P)
• “In search of a mathematical form for a production function of wheel machining” in Journal of Applied Finance and Economics, Volume1, Issue 1-2, January- December, 2013, ISSN No 2347-6753, pp 1-8 (with Roy D.).
• “ Measuring degree of global competitiveness: a case study on world tea industry” International Journal of Innovative Research and Development, Volume 2, Issue 12(special issue), ISSN No. 2278-7631, December, 2013, pp 26-32. (with Sahoo I. and Roy D.)
• “Degree of global competitiveness: a study on world passenger car industry” SCMS Journal of Indian Management, Vol. X, Number IV, (October – December 2013) (with Mittal A. and Roy D.) Copernicus Index Value 5.34, UGQR impact factor 1.1
• “National Steel Policy 2005: A trend analysis between the aimed and forecasted performances” in International Journal of Research in Management, Economics and Commerce, Volume 2, Issue 11November, 2012, ISSN: 2250-057X, pp 447 – 463.( with Roy D.).
• “Product-wise trend analysis of the production of Durgapur Steel Plant”, in Singhad Business Review, Volume-4, Issue-1, January-Jun, 2011, ISSN: 0974-0597, pp 17-23. (with Roy D.).
• “A Study on deflated average cost of four products of Durgapur Steel Plant to find out the optimum state of operation” 2011, published in TECNIA Journal of Management Studies, Volume 5, Number 2, October2010 to March2011, ISSN: 0975-7104, pp 35-45. (with Roy D.).
• “Global Competitiveness in the Steel Industry”, 2010, published in Asia –Pacific Business Review, SAGE Journal, Volume 6, Number 4, October-December 2010, ISSN: 0973-2470, pp79-87. (with Roy D.).
• “Cost Optimization of six products of Durgapur Steel Plant”, 2010, Management and Change, Volume 14, Number 1, ISSN: 0972-2149, pp 101-118. (with Roy D.).
• “Liquidity Trends: Corporate Comparatistics”, 2008, SCMS Journal of Indian Management, Volume 5, Number 4, October-December, 2008, ISSN: 0973-3167, pp 92-100. (with Roy D.).

Chapters in Books:

• “Attractiveness of steel industry in the twenty- first Century” in Managing Business, A Twenty-First Century Perspective, Feel Books Pvt. Ltd., pp: 57-71, ISBN: 978-93-89692-14-3.2020 ( With Giri S.)
• “Supplier Collaborative Practices in Supply Chain for Business Excellence”, in Managing Business, A Twenty-First Century Perspective, Feel Books Pvt. Ltd., pp:136-146. ISBN: 978-93-89692-14-3. ( With Giri S.)
• “Analysis of financial indicators in the multivariate domain: a study on two steel plants” in edited volume- “Business Excellence-Rhetoric and Reality”, jointly published by the Department of Business Administration and Business Administration (Human Resource),The University of Burdwan, ISBN:81-87259-83-3, pp: 159-170. (with Roy D.).
• “An Analysis of Degree of Global Competitiveness on World Tea Production” in conference proceedings National Conference on recent trends in Operations Research (NCRTOR-2013) on 11-12 April, 2013, Department of Applied Sciences, Amity School of Engineering & Technology, New Delhi, E-ISBN: 978-93-5104-748-3.(with Sahoo I.)
• “Steel Industry: Attractiveness in Indian Market” in XVI Annual Convention of Strategic Management Forum: Indian and Indigenous Strategies, Excel India Publisher, 2013, IIM Kozhikode, ISBN: 978-93-82880-36-3, pp 519-522. (with Roy D.)).
• “Analysis of degree of global competitiveness on world passenger car production”, in conference proceedings Global Competitiveness and Corporate Governance Imperatives in Emerging Economics, Ansal University, ISBN: 978-93-81583-890, pp 142-149, February, 2013. (with Mittal A.)
• “Analysis of degree of global competition country wise in cement industry” in conference proceedings Global Competitiveness and Corporate Governance Imperatives in Emerging Economics, Ansal University, ISBN: 978-93-81583-890, pp134-141, February, 2013. (with Aggarwal M.)
• “An Empirical Study on Challenges Faced by the Small and Medium Size Rural Retailers in India” in conference proceedings Trends and Challenges in Global Business Management Organized by Department of Management Studies Sree Narayana Gurukulam College of Engineering (SNGCE) Kolenchery, Kerala, Published by Bonfiring, Tamil Nadu India.ISBN 978-93-82338-84-0

BOOK PUBLISHED

• Mitra, P. & Bannerjee, S. (2020). Managing Business- A Twenty-First Century Perspective. Feel Books Pvt. Ltd., ISBN: 978-93-89692-14-3. 201 pages.
• Giri, S., Paul, P., Mitra, P., & Chatterjee, S. (2019). Sustainable Development: A Value Chain Perspective. Speaking Tiger Publications. ISBN: 978-93-88874-23-6. 285 pages.

NEWS PAPER ARTICLES

• “Govt’s first focus on infrastructure, primary education, macroeconomics factors” published in The India Infoline, Mumbai, on 5th March, 2016.
• Union Budget 2016-17 and Impact on Education Sector, Published in Inside IIM.com on 8th March, 2016. https://insideiim.com/union-budget-2016-17-and-impact-on-education-sector/
• “In search of manpower” published in The Statesman, on 12th September, 2014.
• “CAREER SCAPE: INTERNATIONAL BUSINESS (Word is your oyster)” published in The Tribune, on 17th September, 2014.

CONFERENCE ATTENDED FOR PRESENTING PAPERS

• Organized SDVP-19 as Co- Chairperson, “International Conference on Sustainable Development- a value chain perspective” 6-7 Dec 2019. (with Giri, S., Paul, P., and Bhattacharjee, S.)
• Organized SDVP-18 as Convener, “International Conference on Sustainable Development- a value chain perspective” 7-8 Nov 2018. (with Giri, S., Paul, P., and Chatterjee, S.)
• Presented in abstentia “ITBI-15” – 7th International conference on “Information Technology and Business Intelligence” jointly organized by IMT Nagpur, from Jan 21- 23, 2016
• Presented “Liquidity management in the multivariate domain – a case analysis of two steel plants” in 2013 India Accounting & Finance Conference: September 9th to 11th 2013: IIM Lucknow.
• Presented “Liquidity trends: an analysis of two cement companies” in 2013 India Accounting & Finance Conference: September 9th to 11th 2013: IIM Lucknow.
• Strategic management forum: XVI Annual Convention in IIM Kozhikode, 23-25 MAY, 2013 paper presentation in the Main Conference being held as part of the Annual convention.
• National Conference on recent trends in Operations Research (NCRTOR-2013) on 11-12 April, 2013, Department of Applied Sciences, Amity School of Engineering & Technology, New Delhi.
• National Conference on Paradigm for Sustainable Business: People, Planet, and Profit, organized by IIT Roorkee, on March 8-9, 2013.
• ICGCE-2013-International Conference on Global Competitiveness and Corporate Governance Imperatives in Emerging Economics” organized by School of Management Studies, Ansal University, Gurgaon, from Feb 15 -16, 2013.
• “ITBI-12” – 4th International conference on “Information Technology and Business Intelligence” jointly organized by IMT Nagpur, from Nov 23- 25, 2012.
• “International Conference on Marketing Paradigms In Emerging Economies”, Dec 4-5, 2012, Banaras Hindu University, Varanasi, India.
• “International Conference on Frontiers of Infrastructure Finance, (ICFIF”,) 2011 held at IIT Kharagpur, India from Dec 29-30, 2011.
• “International Conference “SILVERZ-2009”, held at The University of Burdwan from Jan 29-31, 2009.

RESOURCE PERSON

• “Cost Behaviour and CVP Analysis” in a four-day residential Management Development Program on “High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem” for Executives of SAIL-ISP to be held from 7-10th January, 2019. (one session)
• Conducted session on “Cost Behaviour and CVP Analysis” in a four-day residential Management Development Program on ‘”High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem” for Executives of SAIL-ISP held from 10-13th December, 2018. (one session)
• Conducted session on “Cost Behaviour and CVP Analysis” in a three-day residential Management Development Program on ‘”High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem” for Executives of SAIL-ISP held from 27-29th August 2018. (one session)
• Conducted session on “Cost Behaviour and CVP Analysis” in a three-day residential Management Development Program on ‘”High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem” for Executives of SAIL-ISP held from  6-8 August 2018. (one session)
• Conducted session on “Cost Behaviour and CVP Analysis” in a three-day residential Management Development Program on ‘”High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem” for Executives of SAIL-ISP held from 2-4 July 2018.  (one session)
• Conducted session on “Cost focused Approach of Management” in a three-day residential Management Development Program on ‘”High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem” for Executives of SAIL-ISP held from 11-13 Jun 2018.  (one session).
• Conducted sessions on “Problem solving and decision making”in a six-day residential Management Development Program MDP on Administration and Project Management for WBCS (Executive) held from 8- 13 Jan 2018 at MDI Murshidabad (One Session)
• Conducted sessions “ Cost Behaviour Analysis and Cost information for problem solving and Deceson making” in a three-day residential Management Development Program on Finance for non-finance for FSNL Executives held from 27-29 April 2017 at MDI Murshidabad (two Sessions)
• Conducted sessions “ Cost Behaviour Analysis and Cost information for problem solving and Deceson making” in a three-day residential Management Development Program on Finance for non-finance for MSTC Executives from 15-17 Sep 2016 at MDI Murshidabad (two Sessions)
• Conducted sessions on “Creativity and innovation” with LICI in 2016

1. Conducted training program for FSNL executives at FSNL Head office, Bhilai.

Secondary Members

• Dr. Amrita Sengupta, Assistant Professor-Quantitative Techniques and Chairperson-Continuing Education
• Dr. Neeraj Singhal, Associate Professor-Strategic Management & International Business and Chairperson-Students Disciplinary & Student Counseling Committee

Information Management and Business Analytics

Area Chairperson

Dr. Bikramjit Pal, Assistant Professor–Information Management, Chairperson - Digital Infrastructure, ERP Implementation and Centre for Al and ML



Dr. Bikramjit Pal

Assistant Professor–Information Management, Chairperson-Digital Infrastructure, ERP Implementation and Centre for Al and ML

• DOJ: 18/11/2019
• Nature of association: Regular
• E-mail: bikramjit.pal@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 138)

Early Life and Education

Dr. Bikramjit Pal has established himself as a prominent figure in the field of engineering and technological studies, particularly within academia. His academic journey began with a profound interest in engineering, which led him to pursue advanced studies and research in the field. Dr. Pal earned his PhD in Engineering from the Department of Engineering and Technological Studies at the University of Kalyani, where he laid the groundwork for his future contributions to academia and industry.

Academic and Professional Career

Dr. Pal’s association with academia spans more than 25 years, during which he has served in various capacities, including faculty member, project trainer, and researcher. His extensive experience and dedication have significantly impacted the institutions he has been associated with, particularly MDI Murshidabad, where he is currently a faculty member. In this role, he is responsible for imparting knowledge and mentoring students in cutting-edge areas of engineering and technology.

Research and Publications

Dr. Pal’s research interests are diverse and encompass critical areas such as Cyber Security, Big Data, Machine Learning Applications, and Cloud Computing. His work in these domains has led to numerous publications in peer-reviewed journals of international repute, showcasing his contributions to the advancement of technology and engineering. Additionally, he has presented his research findings at various international conferences, further establishing his presence in the global academic community.

Awards and Recognitions

In recognition of his outstanding contributions to academia and research, Dr. Bikramjit Pal was honoured with the “Distinguished Assistant Professor Award” by the Computer Society of India, Mumbai Chapter, in 2017. This prestigious award highlights his excellence in teaching, research, and his commitment to advancing the field of engineering.

Contributions to Academia and Industry

Dr. Pal’s contributions extend beyond teaching and research. He has been actively involved in training projects, providing guidance and expertise to both students and professionals. His ability to bridge the gap between theoretical knowledge and practical application has made him an asset in the field of engineering education.

Research Areas

• Cyber Security: Dr. Pal’s work in cyber security focuses on developing robust systems to protect information and networks from cyber threats. His research addresses both theoretical and practical aspects of cyber security, contributing to safer digital environments.
• Big Data: In the realm of big data, Dr. Pal explores methods for managing and analysing vast amounts of data to derive meaningful insights. His work has applications in various industries, including healthcare, finance, and technology.
• Machine Learning Applications: Dr. Pal is deeply involved in the application of machine learning techniques to solve complex problems. His research in this area includes developing algorithms and models that enhance decision-making processes and predictive analytics.
• Cloud Computing: His research in cloud computing focuses on optimizing cloud infrastructure and services to improve efficiency and scalability. Dr. Pal’s contributions help businesses leverage cloud technology to achieve operational excellence.

Personal Life

Dr. Bikramjit Pal is known for his dedication to continuous learning and professional development. Outside of his professional commitments, he enjoys reading and staying updated with the latest advancements in technology. His passion for education and research is reflected in his teaching style, which inspires and motivates his students to excel.

• E – Commerce and E – Business
• Business Analytics
• Business Intelligence
• MIS

Innovations in Pedagogy

The following innovative measures has been included in the pedagogy for the Information Management courses.

• Brain Storming Strategy
• Exploration Techniques
• Visualization Techniques
• Practical Consideration of Active Learning
• Professional and Industry Based Curriculum
• Case Discussion
• Behavior Management

• Pal Bikramjit, “Business -to-Rural (B2R) and Rural-to-Business (R2B) E – Commerce Models”, Empirical Economics Letters, 22 (Special Issue 3), September 2023, pp. 53 – 58.
• Pal Bikramjit, “Industrial 4.0 and E – Commerce: The Digital Transformation in the Banking Industry”, Empirical Economics Letters, 21 (Special Issue 3), December 2022, pp. 11 – 22.
• Pal Bikramjit, “A Study on Microsoft Bing Chatbot”, Korea Review of International Studies, Vol. – 15, Issue – 40, November 2022.
• Pal Bikramjit, “Case Study in Productivity Paranoia and Moonlighting in IT Sector”, Manager – The British Journal of Administrative Management, Vol. – 58, Issue – 156, November 2022.
• Pal Bikramjit, “Cyber Security in the Age of Industry 4.0”, Empirical Economics Letters, 21 (Special Issue 4), July 2022, pp. 145 – 156.
• Pal Bikramjit, “Vaccination Management in Covid – 19 for Indian Subcontinent (An Empirical Study”, IOSR Journal of Nursing and Health Sciences, Vol. – 10, Issue-5, Series-3, Sept.-Oct. 2021, pp. 01 – 06.
• Pal Bikramjit, Samanta Aishwarya, Sourabh Sonik. “Artificial Intelligence in Public Health Care”, International e-Conference on Impact of New Normal and Covid-19 on Education, Economic, Business Strategies and Management of Supply Chain, Entrepreneurial Economist Club, Dhaka School of Economics, Bangladesh; Lap Lambert Publications; October, 2020; pp. 208 – 217.
• Pal Bikramjit, De Mallika, “Simulation of BRKSS Architecture of Data Warehouse Employing Shared Nothing Clustering”, International Journal of Engineering and Management Research, Vol. 9, Issue 1, February 2019, pp. 5 – 18.

• Life Member of CSI (Membership no. 00153885)
• Life Member of Indian National Science Congress (Mem. No. L22005)
• Life Member of International Association of Engineers (Mem No. 170891)

Secondary Members

• Dr. Debasis Chanda, Professor-Operations Management and Dean-Consulting (On EOL)
• Dr. Souvik Banerjee, Associate Professor-Finance and Chairperson-FPM, Library & MDIM Journal

Marketing

Area Chairperson

Dr. Biranchi Narayan Swar, Professor-Marketing and Dean-Continuing Education



Dr. Biranchi Narayan Swar

Professor-Marketing and Dean-Continuing Education

• DOJ: 27/02/2020
• Nature of association: Regular
• E-mail: drbnswar@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 179)

Dr. Biranchi Narayan Swar is M.A. (Economics), MBA (Marketing) and Ph.D (Marketing of Services). He was ranked 3rd in order of merit in B.A (Economics) and M.A. (Economics) in the University Examination. Dr. Swar has been awarded the National Scholarship from Ministry of HRD, Government of India. He is an alumnus of IIM, Indore and has more than 18 years of rich teaching, research and industry experience in reputed organizations. His areas of expertise in teaching are Marketing of Services, Sales and Distribution Management, Customer Relationship Management, Product and Brand Management, and Marketing Analytics and Intelligence etc.

His research interests include shoppers’ buying behavior, online retailing, service quality and branding. He has published more than 30 research papers in various Scopus and ABDC listed Journals. He has guided Ph.D Scholars and presented research papers in more than 65 scholarly and professional conferences organized within (Only in IIMs or at par) and outside India. He has got the best paper awards for his contribution to the research in various conferences. He is the reviewers and in the editorial board of the various peer reviewed Journals. Globally, his total research interest score is higher than 82% of the researchers in the area of Marketing as per ResearchGate, Germany.

He has academically associated with the association like AIMS International (Association of Indian Management Scholars), and Academy of Marketing (U.S.A) etc. Dr. Swar conducted various MDP/EDPs in the area of marketing like (How to create a service excellence organization, Advanced data analysis for effective marketing decisions, How to boost your Sales, Managing products and brand building strategies for Organizational Growth etc.) for the corporates like IOCL, HUL, Sony, RINL, NALCO, Voltas, Bosch, OYO, Birla Tyres, Union Bank of India, Emami Papers Ltd, John Distilleries and many more. Has undertaken various Consultancy and Project works of reputed Companies as well.

1. Marketing of Services
2. Sales and Distribution Management
3. Retail Management
4. Customer Relationship Management
5. Marketing Analytics

The Marketing Analytics (MKA) course is a newly introduced course in the area of Marketing. This year (2023-24), I shared this course with Dr.Mitra. The course introduces the student to various models, tools, and analytical tools in diverse areas of marketing, such as Pricing, Retail, Customer Analytics, and the like.

• The course assumes a problem-solving approach, in addition to exposing the student to relevant theories, including the statistics. Naturally, there remains a felt need for implementation of the marketing models that are discussed. To this end, more than 50% of the sessions are held in a computer laboratory, where students are exposed to actual problem solving, most typically when faculty runs SPSS and along with this student also get an exposure to learn this tool.
• When it comes to implementation of the tools, we assign team projects that aims to solve a practical problem in the realm of marketing analytics. This is an innovative component aimed at enhancing problem solving skills of students. A number of cases solved in the class supplemented by a project of this nature is expected to give the student a more comprehensive understanding of the subject matter as compared to conventional approaches that remain confined to texts.

The Marketing of Services (MOS) course is an elective we teach in term 4 in the area of Marketing. As a part of the course, I ask the students to prepare (really, they prepare in the class and there is always a great learning when they do it) a service blueprint and after working on the same project they need to submit for evaluation. This is something different I do in my MOS sessions.

PUBLICATIONS-PAPER IN PEER REVIEWED JOURNALS:

1. Fernades Semila, Panda Rajesh, Venkatesh V.G, Swar Biranchi Narayan and Yangyan Shi. (07/2022) “Measuring the Impact of Online Reviews on Consumer Purchase Decisions – A Scale Development Study” in Journal of Retailing and Consumer Services (ISSN: 0969-6989, Scopus/ABDC-A, ABS-2*).
2. Swar Biranchi Narayan and Panda Rajesh. (05/2021) “Online Retail Service Quality: Scale Development and Validation” Vision-The Journal of Business Perspective (Scopus/ABDC-C).
3. Ameer Hussain, A., Swar Biranchi Narayan Swar, and Bhattacharyya, R. (07/2019) “A study on the impact of various dimensions of conflict in channel relationship and performance”, International Journal of Public Sector Performance Management, 5(3/4), pp.351-369, (ISSN: 1741-105X, Indexed in ABDC-C, Scopus)
4. Swar Biranchi Narayan (02/2018) “An Exploration into the Factors driving Working Professionals buying Small Cars” Global Business Review, 19(1), pp.175-186, (ISSN: 0972-1509, Indexed in ABDC-C, Scopus, SCI, ProQuest and Ebsco).
5. Swar Biranchi Narayan, Panda Rajesh (07/2017) “Customer Satisfaction, Product Quality and Service Quality: An Empirical Analysis for Staple and Luxury Products” International Journal of Applied Business and Economic Research, 15(16), pp.109-120, (ISSN: 0972 7302, Indexing in American Economic Association, ABDC-C, Scopus (Elsevier)).
6. Swar Biranchi Narayan, Panda Rajesh (03/2017) “Customer Satisfaction and Online Retail Service Quality: A SEM Approach” International Journal of Applied Business and Economic Research, 15(2), pp.307-318, (ISSN: 0972 7302, Indexing in American Economic Association, ABDC-C, Scopus (Elsevier)).
7. Swar Biranchi Narayan, Hussain Ameer A, and Bhattacharya Rumna (04/2017) “Analysis of Inter-relationship between trust, communication and commitment and its effect on work relationship and performance: With special reference to Indian pump manufacturer and distributors” International Journal of Applied Business and Economic Research” 15(2), pp.289-305, (ISSN: 0972 7302, Indexing in American Economic Association, ABDC-C, Scopus (Elsevier)).
8. Swar Biranchi Narayan and Panda Rajesh (08/2016) “Customer Expectations and Performance of Banks-An Empirical Analysis” Indian Journal of Marketing 46(8), pp.25-36, (ISSN: 0973 8703, Indexing in Cabell’s Directory of Publishing Opportunities, USA, Ulrich’s International Periodicals Directory, USA, Scopus (Elsevier)).
9. Swar Biranchi Narayan and Panda Rajesh (04/2016) “Electronic Retailing: A Review of Determinants of ‘Online Shopping Intentions’ in India” Indian Journal of Science and Technology (ISSN-Online: 0974 5645, Print: 0974 6846), 9(15), pp.1-6 (Impact Factor: 1.30), (Indexed in Scopus, J-Gate and Ebsco).
10. Swar Biranchi Narayan and Panda Rajesh (01/2015) “Green Marketing in India: A Study of Selected Cases” International Journal of Applied Services Marketing Perspectives (ISSN-Online: 2279 0985, Print: 2279 0977). 4(1), pp.1444-1449. (Impact Factor: 5.057)
11. Swar Biranchi Narayan and Panda Rajesh (01/2015) “Indian Retail Banking: Understanding Customers’ Expectations” Perspectiva-A Case Research Journal, 1(1), pp.23-32. (ISSN-2394 9961).
12. Swar Biranchi Narayan, Panda Rajesh and Mukerjee Kaushik (07/2014)) “Factors Affecting Brand Trust: An Exploratory Investigation Among Indian Retail Consumers” Indian Journal of Marketing, 44(7), pp.7-17, (ISSN: 0973 8703, Indexing in Cabell’s Directory of Publishing Opportunities, USA, Ulrich’s International Periodicals Directory, USA, Scopus (Elsevier)).
13. Swar Biranchi Narayan and Sahoo P. K (01/2014) “Measurement of Service Delivery in Selected Banks-A Perception & Expectation Analysis” Management Edge, 7(3), pp.14-24, (ISSN: 0976-0431, Indexed and Listed at Ebsco, ProQuest and Ulrich’s Periodicals Directory).
14. Swar Biranchi Narayan and Panda Rajesh (10/2013) “Online Shopping: An Exploratory Study to Identify the Determinants of Shopper Buying Behaviour” International Journal of Business Insights and Transformation, 7(1), pp.52-59, (ISSN: 0974 5874, Embedded in Ebsco, Listed in Ulrich’s Periodicals Directory and Cabell’s Management Directory, USA).
15. Swar Biranchi Narayan (12/2013) “Green Marketing-Demonstrating a Strong Commitment to the Environment” TSM Business Review-International Journal of Management, 1(1), pp.27-35, (ISSN: 2348-3784).
16. Swar Biranchi Narayan (07/2013) “Measurement of Service Delivery in selected Public, Private & Foreign sector Banks-An Empirical Study” The Journal of Indian Management and Strategy, 18(3), pp.31-38, (ISSN: 0973-9335, Embedded in www.indianjournals.com with eISSN: 0973-9343,Indexed in J-gate, Ebsco, ProQuest, Google Scholar, Indian Science Index and Indian Citation Index).
17. Swar Biranchi Narayan (10/2012) “Measurement of Employees’ Service Quality & Delivery in selected Public, Private & Foreign sector Banks” Anvesha-The Journal of Management, 5(4), pp.34-39, (ISSN: 0974-5467, Embedded in ProQuest).
18. Swar Biranchi Narayan and Sahoo P. K (07/2012) “Service Quality: Public, Private & Foreign Banks” SCMS Journal of Indian Management, 9(3), pp.43-51, (ISSN: 0973-3167, Embedded in Cabell’s Directory,USA, Ebsco, ProQuest).
19. Swar Biranchi Narayan and Padhy P.K (01/2012) “Managing Customers’ perceptions and expectations of Service Quality in Banks- An Empirical Study” Asia-Pacific Marketing Review, 1(1), pp.63-71, (ISSN: 2277-2057, eISSN: 2320 9607).
20. Swar Biranchi Narayan and Sahoo P. K (07/2012) “Determinants of effective Service Delivery-A Study of selected Public, Private & Foreign sector Banks in Odisha” Business Perspectives and Research (A Sage Publication), 1(1), pp.47-59. (ISSN: 2278-5337, Embedded in Ebsco, ProQuest).
21. Swar Biranchi Narayan (07/2012) “Managing Customers’ perceptions and expectations of Service Delivery in selected Banks in Odisha” Vidwat-The Indian Journal of Management, 5(2), pp.25-33, (ISSN: 0975-055X, Embedded in Ebsco).
22. Swar Biranchi Narayan (04/2012) “Measurement of Service Quality Delivery in selected Public, Private and Foreign sector Banks” The Journal of Management and Entrepreneurship, 5 (2), pp.85-102, (ISSN: 2229-5348).
23. Swar Biranchi Narayan (03/2011) “A Study on Customer Satisfaction & Service Quality Gaps in selected Private, Public & Foreign Banks” SIES Journal of Management, 7(2), pp.62-73,(ISSN: 0974-2956, Embedded in SSRN, it makes among SSRN top 10 list, Ebsco).
24. Swar Biranchi Narayan and Sahoo P. K (07/2010) “Measurement of Service Quality Gaps in selected Public, Private and Foreign sector Banks-An Empirical Study” The Chanakya-The Journal of RIMS, 9(2), pp.47-62, (ISSN: 0972-3943).
25. Swar Biranchi Narayan and Sahoo P. K (07/2010) “Measurement of Quality of Service Delivery in selected Public, Private and Foreign sector Banks in Odisha” Business Archives-The Journal of Delhi Business School, 1(2), pp.40-48, (ISSN: 0976-6758).
26. Swar Biranchi Narayan and Sahoo P. K (07/2009) “Measuring Service Quality in selected Public, Private and Foreign Banks-An Empirical Study” Pragati- The Journal of Shivalik Institute of Management Education & Research, 2(1), pp.13-29, (ISSN: 0974-2018).
27. Swar Biranchi Narayan (01/2009) “Multi-Channel Retailing-Shopping Makes Simple” Effulgence-The Journal of Rukmini Devi Institute of Advanced Studies, 7(1), pp. 20-25, (ISSN: 0972-8058, Embedded in www.publishingindia.com with eISSN: 0976-1713).
28. Swar Biranchi Narayan and Pandey Shikha (01/2008) “Impacts of Globalization on Higher Education” Gyanodaya-The Journal of Progressive Education, 1(1), pp.50-59, (ISSN: 0974-1801,Embedded in www.indianjournals.com with eISSN: 2229-4422)
29. Swar Biranchi Narayan (07/2007) “Challenges and Opportunities of Retailing in India” Journal of IMS Group, 4(2), pp.53-61, (ISSN: 0973-824X, Embedded in Cabell’s Management Directory, USA).
30. Swar Biranchi Narayan (09/2007) “Challenges and Opportunities of Organized Retailing in India” Journal of Marketing and Communication, 3(2), pp.41-49, (ISSN: 0973-2330, Embedded in Ebsco).
31. Swar Biranchi Narayan (01/2007) “A Study on Knowledge Management-As a tool for Managing Information” Mangalmay Journal of Management and Technology, 1(2), pp.43-50, (ISSN: 0973-7251, Embedded in www.indianjournals.com with eISSN: 2230-729X).
32. Swar Biranchi Narayan (07/2007) “Problems, Challenges & Opportunities of Logistics with special reference to Indian Economy” in www.indianjournals.com.

PUBLICATIONS-CHAPTERS IN BOOK:

1. Swar Biranchi Narayan (09/2021) “Post-COVID 19: The Change in Consumer Behavior and Implications to Retailers” Book titled “Contemporary issues and Challenges in Business Management: Post-COVID 19” by Taylor and Francis, pp. 105-111, (ISBN: 978-1-032-21444-3).
2. Swar Biranchi Narayan and Panda Rajesh (05/2019) “Impact of customer satisfaction on retail brand loyalty: Does fairness matter?” Book titled “Advances in Business Management-A contemporary perspective” by Emerald Group Publishing (India) Private Limited, pp. 64-81, (ISBN: 978-1-78635-425-9).
3. Swar Biranchi Narayan and Sahoo P. K (2013) “Role of Micro Finance Institutions (MFIs) in Financial Inclusion” Book titled “Financial Inclusion, Inclusive Growth and the Poor” by New Century Publications, pp. 117-133, (ISBN: 978-81-7708- 367-5).
4. Swar Biranchi Narayan (2012) “Globalization of Higher Education: What it means for India” Book titled “Higher Education in India: Problems and Perspectives” by The Associated Publishers, pp. 35-59, (ISBN: 978-81-8429-084-4).
5. Swar Biranchi Narayan (2011) “A Study on Service Quality and Delivery scale validation in selected Public, Private and Foreign sector Banks in Orissa” Book titled “Sustaining Business in Turbulent Times: The Indian Perspective”, by Excel Books, pp.237-246, (ISBN: 978- 81- 7446- 9359).
6. Swar Biranchi Narayan and Sahoo P. K (2009) “Measurement of Service Quality in selected Public, Private & Foreign sector Banks-An Empirical Study” Book titled “Storming the Global Business-Rise of Asian Tigers” by Excel Books, pp. 147-163, (ISBN: 9788- 1744- 67881).
7. Swar Biranchi Narayan (2009) “Challenges and Opportunities of Organized Retailing in India” Book titled “Recent Practices in Retail in India” by Bharati Book, pp.26-37, (ISBN: 978- 81- 904762- 63).
8. Swar Biranchi Narayan, Mishra S.S and Upadhyaya A (2007) “Problems, Challenges and Opportunities of Logistics with special reference to Indian Economy” Book titled “Flexibility with Business Excellence in the Knowledge Economy” by Global Institute of Flexible Systems Management, pp.452-463, (ISBN: 978-81-903397-7-3).
9. Swar Biranchi Narayan (2007) “CRM in Retail Banking-Count on your Customers” Book titled “Mastering Change for Organizational Excellence” by Excel Books, pp.83-92, (ISBN: 978- 81- 7446- 581- 8).

PUBLICATIONS-BOOK:

1. Swar Biranchi Narayan, Singhal Neeraj, and Chethan G.K. (09/2021), Book titled “Contemporary issues and Challenges in Business Management: Post-COVID 19” by Taylor and Francis, ISBN: 978-1-032-21444-3.

CHAIRING SESSION-CONFERENCE/SEMINARS:

1. Track: The Technical Marketing Session in the 4th National Management Summit and Research Conference (NMSRC-2020) organized by International School of Management, Patna during Dec 18th -19th ,2020.
2. Track:8- Marketing in the 1st Rajagiri Management Conference (RMC 2020) organized by Rajagiri Business School, Kochi and Victoria University of Wellington, New Zealand during Oct 15th -16th, 2020.
3. Track 2: Communication Quotient 2019, in the biennial conference on the theme ‘Contemporary Media and Communication Ecology: Discourses and Dynamics’ Organized by Symbiosis School of Media and Communication, Bangalore on 19th Jan’19.
4. Track: Marketing Management, in the Symbiosis Institute of Management Studies-Annual Research Conference i.e. SIMSARC-2015 on the theme ‘Managing Business Globally-An Indian Way’ Organized by Symbiosis Institute of Management Studies, Pune on 11th Dec’15.
5. Track 3 (Consumer Behavior and Psychology-VI) in the 3rd International Marketing Conference (MARCON 2014) on the theme ‘Re-thinking Marketing’ Organized by Indian Institute of Management, Calcutta during 18-20th Dec’14.
6. Track 2 (Services Marketing) in the International Conference on “Marketing in Emerging Economies: An Agenda for the Next Decade” Organized jointly by Punjab Technical University (PTU), India and The University of North Carolina (UNC), USA during 15th -16th Dec’12.
7. Ninth Technical Session (Emerging Issues in Business Management) in the 13th International Conference on Emerging trends, Challenges and Opportunities in Global Business, Management, Tourism and Information Technology Organized by Research Development Association and Research Development Research Foundation in collaboration with Rajasthan Chamber of Commerce and Industry, Jaipur in Goa during 28-29th Sept’13.

PUBLICATIONS- PAPER IN CONFERENCE PROCEEDINGS:

1. Swar Biranchi Narayan (2021) “Determinants of Investment Behavior in Mutual Funds: An Empirical Investigation” in the 12th International Conference on Digitalization as Vehicle for Innovation, Organizational Growth and Effectiveness organized by Prestige Institute of Management, Gwalior during Feb 19th -20th, 2020, pp.106-121. (eISBN: 978-93-5408-778-3)
2. Swar Biranchi Narayan, Sharma Aksh (2019) “Determinants of Consumer Buying Behavior towards Television Sets” in the 14th SIMSR Global Marketing Conference on Marketing to Millennials organized by K.J. Somaiya Institute of Management Studies and Research, Mumbai during Feb 5th -8th, 2019, pp.174-179. (ISBN: 978-81-934533-8-4)
3. Swar Biranchi Narayan, Sharma Aksh (2019) “Factors affecting decision making of Indian consumers for their Television sets” in the 3rd International Conference on Facets of Business Excellence (FOBE 2018) organized by IMT-Ghaziabad during Nov 22nd -26th, 2018, pp.1-9. (ISBN: 978-93-88630-05-4, Bloomsbury Publishing)
4. Swar Biranchi Narayan (2019) “An Investigation into Young Consumers Online Shopping Behaviour” in the NASMEI Summer Marketing in Information System Conference organized by IIM-Indore during July 26-28th, 2019, pp.58. (ISBN: 978-1-78635-428-0, Emerald Publishing)
5. Swar Biranchi Narayan (2017) “Relationship between service quality and service delivery: An Empirical Investigation in the Indian Banking Industry” in the NASMEI Summer Marketing Conference on Creating Customer Value organized by IIM-Indore during July 27-29th, 2017, pp.135. (ISBN: 978-1-78635-416-7, Emerald Publishing)
6. Swar Biranchi Narayan, Panda Rajesh (2017) “An Empirical Study of the relationship among customer satisfaction, fairness, and retail brand loyalty in bricks and mortar stores” in the 7th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 11th-13th Jan’17, pp.407-410, (ISBN: 978-81-920800-6-2).
7. Swar Biranchi Narayan, Rajesh Panda (2015) “Service Quality Delivery in Indian Retail Banks: An Importance-Performance Analysis” in the 6th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 7th -9th Jan’15, pp.75-81, (ISBN: 978-81-920800-3-1).
8. Swar Biranchi Narayan, Rashid Sabrina and Ghose Kamal (2013) “Brand Creation in Retail Food Sector: Role of Organizational Culture” in the 5th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 9th -11th Jan’13, pp.197-203, (ISBN: 978-81-920800-1-7).
9. Swar Biranchi Narayan and Padhy P. K (2013) “Managing Service Quality Delivery: A Study on selected Public, Private & Foreign Banks in Odisha” in the 5th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 9th -11th Jan’13, pp.145-148. (ISBN: 978-81-920800-1-7).
10. Swar Biranchi Narayan and Padhy P. K (2009) “A Study on Customer Satisfaction & Service Gaps in selected Private, Public & Foreign Banks” in the 3rd IIMA International Conference on “Marketing Paradigms for Emerging Economies” Organized by IIM, Ahmedabad during 7th -9th Jan’09, pp.520-521. (ISBN: 978-81-8424-403-8).

PRESENTED- PAPER IN SEMINAR / CONFERENCES:

1. Presented a Paper titled “Consumers’ Online Shopping Behavior: A Post COVID-19 Analysis in India” in the First International Management Conference on Post COVID Management Strategies: Recovery, Resilience and Adaptation organized by IIM, Bodh Gaya, during 23rd -24th April’ 2021.
2. Presented a Paper titled “Brand Loyalty in Online Retailing: Scale Development and Validation” in the SIMSARC 20 International Conference organized by SIMS, Pune during 21st-23rd Dec’2020.
3. Presented a Paper titled “Service Quality in Indian Banks: Understanding Customers’ perspectives using Supervised Machine Learning Algorithms” in the Seventh International Conference on Business Analytics and Intelligence organized by IIM, Bangalore, during Dec 5th -7th, 2019.
4. Presented a Paper titled “An Investigation into Young Consumers Online Shopping Behavior” in the 2019 IIM Indore-NASMEI Summer Marketing International Conference organized by IIM, Indore, during July 26th -28th, 2019.
5. Presented a Paper titled “Shoppers value, customer satisfaction and demographic variables: Evidence from Indian online retail” at the 7th International Symposium of the Society for Global Business and Economic Development (SGBED) on Managing Business in a Digital Age: Opportunities and Challenges organized by Skyline University, Dubai (UAE) during 17th -19th Dec, 2018.
6. Presented a Paper titled “Brand Loyalty in Online Retailing in India: An Exploration of its Antecedents” at the JAMS India Conference on Managing Business and Innovation in Emerging Markets Organized by Indian School of Business (ISB), Hyderabad during 26th -28th April, 2018.
7. Presented a Paper titled “Relative importance of factors affecting shoppers’ perception towards digital payment” in the 5th Biennial Conference of the Indian Academy of Management (INDAM) on Indian insights integrating individuals, institutions and innovation organized by IIM-Indore during Dec 18-20th, 2017.
8. Presented a Paper titled “Relationship between service quality and service delivery: An Empirical Investigation in the Indian Banking Industry” in the NASMEI Summer Marketing Conference on Creating Customer Value organized by IIM-Indore during July 27-29th, 2017.
9. Presented a Paper titled “An Empirical Study of the Relationship among customer satisfaction, fairness, and retail brand loyalty in Bricks and Mortar Stores” in the 7th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 11th -13th Jan’2017.
10. Presented a Paper titled “Service Quality Delivery Gaps in Indian Banks-An Empirical Approach” in the International Conference on Marketing, Technology and Society Organized by IIM, Kozhikode during Sept 29th-Oct 1st 2016.
11. Presented a Paper titled “Corporate Social Responsibility: Few Cases from Indian Corporate” in the International Conference on CSR in the Globalized World: Emerging Issues and Challenges Organized by IIM, Calcutta during 26-27th Feb’16.
12. Presented a Paper titled “Service Quality Delivery in Indian Retail Banks: An Importance-Performance Analysis” in the 6th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 7th -9th Jan’2015.
13. Presented a Paper titled “Factors Influencing Buying Small Cars-An Exploratory Study Among Working Professionals” in the 3rd International Marketing Conference (MARCON 2014) Organized by IIM, Calcutta during 18th-20th Dec’14.
14. Presented a Paper titled “Managing Service Quality Delivery: A Study on selected Public, Private & Foreign Banks in Odisha” in the 5th IIMA Conference on Marketing in Emerging Economies organized by IIM, Ahmedabad during 9th -11th Jan’13.
15. Presented a Paper titled “Brand Creation in Retail Food Sector: Role of Organizational Culture” in the 5th IIMA Conference on Marketing in Emerging Economies Organized by IIM, Ahmedabad during 9th -11th Jan’13.
16. Presented a Paper titled “Managing Customers’ perception and expectation of Service Delivery in selected Banks in Odisha” in the International Marketing Conference (MARCON 2012) organized by IIM, Calcutta during 28th -30th Dec’12.
17. Presented a Paper titled “Determinants of Effective Service Delivery: A Study on selected Public, Private and Foreign Banks in Odisha” in the 1st International Marketing Conference (MARCON 2010) Organized by IIM, Calcutta during 27th-29th Dec’10.
18. Presented a Paper titled “A Study on Customer Satisfaction & Service Gaps in selected Private, Public & Foreign Banks” in the 3rd IIMA International Conference on “Marketing Paradigms for Emerging Economies” Organized by IIM, Ahmadabad during 7th -9th Jan’09.
19. Presented a Paper titled “Service Quality Gaps in Indian Banking Services-Emerging Challenges & Opportunities” in the ICTIM 2008 International Conference on “Technology & Innovation in Marketing” Organized by IMT, Ghaziabad during 18th -19th Apr’08.
20. Presented a Paper titled “India as an Emerging Investment Destination with Special Reference to Retail Industry” in the 9th International Conference on “BRICS-Agenda for Cooperation” Organized by IAMT, Ghaziabad during 5th -7th Dec’07.
21. Presented a paper titled “Influencer Marketing and Consumer Buying Behavior: Using Supervised Machine Learning Algorithms” in the National Conference on “Machine Learning and Artificial Intelligence” Organized by IIM, Bangalore and CIT, Coimbatore during 26 -27th Aug’19.
22. Presented a Paper titled “Role of Foreign Direct Investment in Indian Economy” in the National Conference on “Forecasting Financial Markets in India (FFMI-08)” Organized by VGSOM, IIT Kharagpur during 29th -31st Dec’08.

A Study on Service Quality Delivery and Customer Satisfaction in Indian Retail Banks” (Funded by Symbiosis International University, Pune).

Conducted MDPs and  Executives training for companies like NALCO, RINL, HUL, John Distilleries Pvt.Ltd, Hero Motocorp, Birla Tyres, Emami Paper Mills Ltd etc.

Association of Indian Management Scholars (AIMS International),  IIM Indore.

1. Paper titled “Young Consumers Buying Behavior towards Green Products” has been adjudged for the BEST PAPER AWARD during the International Conference on Business Transformation and Excellence in Global Scenario organized by VIT-AP during 16th -18th Dec’ 2021.
2. Case Study titled “Tata Tea Jaago Re! Campaign” has been adjudged for the BEST CASE AWARD during the International Conference on Business, IT and Enterprise Architecture (ICBIT-2020) Organized by Management Development Institute (MDI), Murshidabad during 25th -26th Sept’2020.
3. Research Paper titled “Green Marketing Initiatives: A Study of Selected Cases from India” has been adjudged for the BEST PAPER AWARD during the 13th International Conference on Emerging trends, Challenges and Opportunities in Global Business, Management, Tourism and Information Technology Organized by Research Development Association and Research Development Research Foundation in collaboration with Rajasthan Chamber of Commerce and Industry, Jaipur in Goa during 28-29th Sept’13.
4. Ranked 3rd in order of Merit in B.A (Economics) and M.A (Economics) in the University Examination in the year 1999 and 2001 respectively.
5. Holder of National Scholarship from Ministry of HRD, Government of India.

Primary Members

Dr. Shivani Saini, Assistant Professor-Marketing



Dr. Shivani Saini

Assistant Professor-Marketing

• DOJ: 17/03/2023
• Nature of association: Contract (Full-Time)
• E-mail: shivani.saini@mdim.ac.in
• Phone: +91 9674727164/+91 9674757164 (Extn. 180)

Dr. Shivani Saini is an Assistant professor in the Marketing Area at the Management Development Institute (MDI) Murshidabad. She is MBA (Hons.), Ph.D. in Business Management, and UGC-NET qualified. She holds a doctorate degree in marketing from Dr. B R Ambedkar National Institute of Technology, Jalandhar. Dr. Shivani has over six years of teaching experience in renowned management and engineering institutes. Prior to MDI, Dr. Shivani worked with the NIT, Jalandhar, Lovely Professional University, and the institutes affiliated with I.K. Gujral Punjab Technical University and Panjab University.

She has authored various national and international publications in the ABDC, ABS, Scopus, EBSCO, ProQuest, ESCI, J-Gate, UGC-CARE, and ICI Indexed journals. She has also published a book on Customer Experience Management. Dr. Shivani has presented many papers at reputable national and international conferences and attended faculty development programs organized by the Birla Institute of Management Technology, Greater Noida, and University Business School, Panjab University, Chandigarh.

She teaches the core and elective courses in Marketing Area.

My teaching pedagogy involved a mix of traditional lectures, modern teaching methodologies, new-age technologies, and applied practice. I structure my classes to achieve the course outcomes with a detailed plan, lectures, case studies, live projects, demonstrations, and cooperative learning to engage students and support their learning. I foster critical thinking and application skills in the teaching of marketing electives.

Application of ZMET in Consumer Behaviour

The live project Application of ZMET in consumer behaviour based on Zaltman Metaphor Elicitation Technique (ZMET) developed by Gerald Zaltman is designed for post graduation students to impart knowledge about the consumers unconscious behaviour. The project has been run through five phases. In every phase, the students have been instructed to perform on certain parameters like the selection of brands, collection of images, understanding of the ZMET technique, and application of the ZMET in real-world products or services.

Technology Integration in Teaching

I always prefer to utilize technology for enhancing instructions, inculcating online resources, and interactive activities that enhance students’ engagement and retention. The use of online teaching platforms like Moodle and Zoom promotes interactive learning and structured evaluation. Communicating and supervising students in continuous course activities, quizzes, cases, assignments, and projects in offline/online settings ensures academic excellence and practical orientation. These technologies help me to monitor students’ progress and provide individual feedback resulting in improved student behaviour and achievement.

Research-based Learning Practices

To offer diversity and depth of courses, I facilitate research-oriented assignments and course of independent study in the marketing discipline. An understanding of contemporary issues in marketing and consumer behaviour enhances students’ employability in a real-world business environment.

Publications

Research Papers

• Saini, S. & Singh, J. (2020). A Link Between Attitudinal and Behavioral Loyalty of Service Customers. Business Perspectives and Research, 8(2):205-215. https://doi.org/10.1177/2278533719887452
• Saini, S. & Singh, J. (2020). Managing Consumer Loyalty-An expanded model of Consumer Experience Management and Consumer Loyalty. International Journal of Asian Business and Information Management (IJABIM), 11(1): 21-47. DOI: 10.4018/IJABIM.2020010102
• Singh, J., & Saini, S. (2016). Importance of CEM in CRM-CL framework. Journal of Modelling in Management, 11(1): 91-115. https://dx.doi.org/10.1108/JM2-05-2014-0038
• Singh, J., & Saini, S. (2016). Managing consumer loyalty through acquisition, retention and experience efforts: an empirical study on service consumers in India. Vision- The Journal of Business Perspective, 20(2):121-134. https://doi.org/10.1177/0972262916637264
• Singh, J., & Saini, S. (2016). Relationship between consumer acquisition efforts and consumer loyalty. Kelaniya Journal of Management. 5(1):1-31. https://doi.org/10.4038/kjm.v5i1.7503
• Singh, J., & Saini, S. (2015). Front-office managers’ perception on consumer-oriented service experiences. AIMA Journal of Management & Research, 9(4/4):1-10. ISSN: 0974-497. https://apps.aima.in/ejournal_new/ArticleDetails.aspx?curr=384

Book

• Saini, S. & Singh, J. (2020). Revolutionizing Business Marketing through Experience Mix: Designing and Managing the Perfect Customer Experiences. India, Chennai: Notion Press. https://notionpress.com/read/revolutionizing-business-marketing-through-experience-mix https://www.amazon.in/dp/1636334652

Book Chapters

• Saini, S. & Singh, J. (2020). Drivers of Consumer Loyalty in the Wellness Sector. In P. Ordoñez de Pablos, X. Zhang, & K. Chui (Eds.). Innovative Management and Business Practices in Asia (pp. 98-113). Hershey, PA: IGI Global. https://10.4018/978-1-7998-1566-2.ch005
• Saini, S. & Singh, J. (2018). Cultivating Emotional Branding Through Customer Experience Management: From the Holistic Experience Perspective. In R. Garg, R. Chhikara, T. Panda, & A. Kataria (Eds.). Driving Customer Appeal Through the Use of Emotional Branding (pp. 55-71). Hershey, PA: IGI Global. DOI: 10.4018/978-1-5225-7116-2.ch072

Conference/Seminar Proceedings

• Singh, J. & Saini, S. Towards customer loyalty through perfect experience mix. National Seminar on New Age Business Drivers, University Business School, Panjab University, Chandigarh, UT, India, March 28, 2016.
• Saini, S. & Bhatia, L. To brand or not to brand? National Conference on INDIA Inc.-Challenges Ahead, GNA-IMT, Phagwara, Punjab, India, March 12, 2011.
• Saini, S. & Bhatia, L. Coffee: To drink or not to drink. International Conference on Materialism and Consumerism- A Bliss or Bane, PCTE, Ludhiana, Punjab, India, March 26, 2011.
• Saini, S. FDI-Innovation Source of Developing Finance. International Conference on India in The Emerging Order-A Potential Market for World, D A V College, Malout, Punjab, India, Feb. 25-26, 2011.
• Saini, S. Awareness of consumer rights. National Seminar on Consumer Rights Protection in Indian context, M T S M College for Women, Ludhiana, Punjab, India, Dec. 20, 2007.
• Saini, S. Growth of Insurance Industry. National Seminar on Service Sector Challenges and Opportunities in the Indian Context, GGN Institute of Management & Technology, Ludhiana, Punjab, India, May 12, 2007.

Dr. Shivani Saini has imparted training in the programs organized by NITTTR, Chandigarh.

Dr. Abhijit Pandit, Assistant Professor-Marketing



Dr.Abhijit Pandit

Assistant Professor-Marketing, Associate Editor MDIM Journal.

• DOJ: 22/05/2023
• Nature of association: Contract (Full-Time)
• E-mail: abhijit.pandit@mdim.ac.in
• Phone: +91 9674727164/+91 9674757164 (Extn. 172)

Dr. Abhijit Pandit had been awarded M.Sc., M.B.A.(Marketing), Ph.D. (Marketing), MIMA, IIMCW. He has more than 20 years of full-time teaching experience along with 13 years of post-PhD experience. He takes keen interest in philanthropic activities. He has actively participated in more than 15 workshops/faculty development programs. He regularly presents research papers in international and national conferences of repute. In six such conferences and webinars he was invited to deliver keynote lectures. He has won best paper awards in 6 such conferences. He is an active life-time member of various professional organizations. He has published several research papers in reputed journals consisting of 13 SCOPUS, 1 Web of Science, 3 ABDC-A, 18 ABDC-B and 19 ABDC-C Publications along with 14 Books, 16 Book Chapters and 8 Patents. He has thorough knowledge of computational techniques necessary for advanced research. He has been teaching various subjects in PhD, Post-Graduation as well as Graduation Levels at ICFAI University, Tripura, Amity University, Kolkata, MAKAUT (formerly West Bengal University of Technology), West Bengal Health University. He has guided PhD Scholars. One PhD scholar has submitted PhD Thesis and awaiting to be awarded with PhD in Business Management. He is guiding PhD Scholars and successfully supervised one PhD scholar who has been awarded with PhD in Management.

• Consumer Behaviour
• Service Marketing
• Business to Business Marketing
• Retail Management
• Sales and Distribution Management
• Brand Management
• Marketing Practices and Implementation
• Marketing Research
• Marketing Analytics
• Strategic Marketing
• Quantitative Techniques
• Research Methodology
• Operations Management

Course Name: Sales and Distribution Management (SDM)

Students are encouraged to engage themselves in various educational activities for strengthening their knowledge base in the subject area as well as find appropriate opportunities to utilize these resources in the practical domain. The various such activities undertaken in the domain of Sales and Distribution Management are as follows:

• The students are provided with real-life cases in the subject domain from some authentic databases provided by Harvard, Emerald etc. The students are encouraged to go through these case studies either individually or in groups.
• The students are encouraged to participate in group discussions on these cases and address various pertinent dimensions in these cases like:
  • Brief profile of the company (or the entire business sector under consideration)
  • SWOT Analysis of company (or the entire business sector under consideration)
  • Situational Analysis
  • Competitor Analysis
  • Stakeholder Analysis
  • Challenges and issues faced by the company (or the entire business sector under consideration)
  • Theoretical Concepts that can be utilized in the Case Study
  • Strategies adopted to address the challenges and issues identified.
  • Action Plan and Contingency Plan to overcome the challenges and issues.
  • Survival Strategy for the future
  • Tentative impact of Action Plan on Stakeholders
  • Tentative impact of Contingency Plan on Stakeholder
• Students are encouraged to submit assignments based on all these group discussions as mentioned above.
• Students are encouraged to convert these case studies to role plays and perform these role plays in the classroom followed by interaction with the audience.
• Students are further encouraged to perform Sentiment Analysis with some reviews of customers in various products and services from authentic social media sites. Students are given preliminary exposure on various tools for performing Sentiment Analysis like Python and R. They are further motivated to do some advanced level Sentiment Analysis and Qualitative Data Analysis with NVivo Software and make detailed analyses followed by class presentations.
• Quizzes are conducted periodically to assess the progress level of students.
• Students are evaluated based on their assignments, role play activities, group discussions, quizzes and class presentations.

Research (Ph.D.) Guided

S. No	Title of the Thesis	Affiliation	Role	Status
1	Impact of the Quality of Healthcare Services on Bed Occupancy Rates and the Role of Perceived Patient Satisfaction-A Study on Selected Private Hospitals of Kolkata.	Amity University, Kolkata	Co-Supervisor	Awarded

SCOPUS Publications

• Pandit, Abhijit, and Pulak Konar. “Computational Simulation Techniques in Inventory Management.” Mathematics in Computational Science and Engineering (2022): 147-165
  https://onlinelibrary.wiley.com/doi/10.1002/9781119777557.ch6
• Pandit, Abhijit, and Ramakant Bhardwaj. “Models of Supply Chain Sustainability in Industrial Engineering.” Applications of Advanced Optimization Techniques in Industrial Engineering. CRC Press, 2022. 205-216.
  https://www.taylorfrancis.com/chapters/edit/10.1201/9781003089636-14/models-supply-chain-sustainability-industrial-engineering-abhijit-pandit-ramakant-bhardwaj
• Pandit, Abhijit. “Tourism Happiness Index: An Upcoming Global Trend With Special Emphasis on Eastern India.” Global Entrepreneurial Trends in the Tourism and Hospitality Industry. IGI Global, 2020. 183-193
  https://www.igi-global.com/chapter/tourism-happiness-index/258394
• Chakma, Samar Bijoy, Rishabh Pipalwa, Sabyasachi Mondal, Abhijit Pandit, and Abhijit Paul. “Optimizing Dynamic Ride Sharing with Multiple Objectives.” SN Computer Science 4, no. 6 (2023): 814.
  https://link.springer.com/article/10.1007/s42979-023-02230-0
• Banerjee, Souvik, and Abhijit Pandit. “A Structural Equation Modelling-Based View of Artificial Intelligence: Business Models and the Future of Employment From an Indian Perspective.” AI-Driven Business Model Innovation. IGI Global Scientific Publishing, 2025. 247-266.
  https://www.igi-global.com/chapter/a-structural-equation-modelling-based-view-of-artificial-intelligence/371364
• Banerjee, Souvik, and Abhijit Pandit. “Artificial Intelligence in Retail: Transforming Customer Experience and Business Operations.” Insights in Banking Analytics and Regulatory Compliance Using AI, edited by Sudhir Rana, et al., IGI Global, 2025, pp. 61-84. https://doi.org/10.4018/979-8-3373-0209-6.ch004
• Banerjee, Souvik, and Abhijit Pandit. “Artificial Intelligence and Customer Relationship Management: Revolutionizing Tourism.” Demystifying Emotion AI, Robotics AI, and Sentiment Analysis in Customer Relationship Management, edited by Fazla Rabby, et al., IGI Global, 2025, pp. 319-340. https://doi.org/10.4018/979-8-3373-1867-7.ch014
• Pandit, Abhijit, Kommera Rajani Kumar, Munjuluru Sreenivasulu, Panta Srihari Reddy, Nettem Adithya Valli, and Ms Nilakshi Deka. “Smart Pollution Tracking: Leveraging AI For Real-Time Environmental Risk Management.” International Journal of Environmental Sciences 11, no. 5s (2025): 248-257. https://theaspd.com/index.php/ijes/article/download/3057/2345
• Banerjee, S., Pandit, A., Aggarwal, S., Dutta, S., Banerjee, S., Mitra, A., Shukla, R. N., & Sahu, M. K. (2026). Agile Community Service and Socio-Emotional Growth: Critical Thinking in Transformative Assessment. In S. Kadhm (Ed.), Critical Thinking in Diagnosis and Therapy of Cognitive and Behavioral Disorders (pp. 187-214). IGI Global Scientific Publishing. https://doi.org/10.4018/979-8-3373-1812-7.ch007
• Ghosh, Silajit, Doel Mukherjee, Santanu Dasgupta, and Abhijit Pandit. 2025. “Mapping the Research Landscape of Consumer Behavior in Street Food Consumption (2016–2025): A Comprehensive Bibliometric Analysis Using Dimensions.” International Journal of Environmental Sciences, 1422–1432. https://doi.org/10.64252/6zab8767
• Ajay Singh, Saqib Muneer, Md. Fakhre Alam, Gokul Acharjee, Abhijit Pandit
  “Navigating Digital Transformation in Saudi Multinational Corporations: The Role of Strategic Leadership Under Institutional Pressures”
  Accepted in Journal of International Management, Volume 32, Issue 2, Elsevier(2025), SCOPUS (Q1), Web of Science (SSCI), Impact Factor: 4.9
• Pandit, A., Chakraborty, J., Waikar, V., & Banerjee, S. (2025). The impact of personality on attitudes towards the Clean India Mission: A case study of Kolkata. International Journal of Environmental Sciences, 11(7). https://theaspd.com/index.php/ijes/article/view/9365/6731
• Onapakala, K., Gurram, A., Madireddy, S., Pandit, A., Mohankumar, S. M., & Umarani, C. (2025). AI-augmented cybersecurity: Intelligent threat detection using machine learning. International Journal of Environmental Sciences, 11(23s).
  https://theaspd.com/index.php/ijes/article/view/9425/6775

Web of Science Publications

• Chaudhuri, Tinni, Abhijit Pandit, Puja Kumari, Adiba Faisal, Joyeta Ghosh, Sudrita Roy Choudhury, and Samarpita Koner. “The double burden of malnutrition and its impact on academic achievement and cognitive function in students of rural India.” Journal of Family Medicine and Primary Care 14, no. 8 (2025): 3315-3321.
  https://journals.lww.com/jfmpc/fulltext/2025/08000/the_double_burden_of_malnutrition_and_its_impact.28.aspx

ABDC (A) Publications

• Sengupta, Amrita, and Abhijit Pandit. “A Case Study of Legal Governance in Eastern Coalfields Limited under the Sick Industrial Companies Act.” International Insurance Law Review 33, no. S4 (2025): 364-373.
  https://lumarpub.com/iilr/article/view/33.S4.20
• Swar, Biranchi Narayan, Abhijit Pandit, Jayjit Chakraborty, and Souvik Banerjee. “Greening Rural India: Environmental Sustainability as a Driver for Fair Economic Growth.” International Insurance Law Review 33, no. S5 (2025): 41-56.
  https://lumarpub.com/iilr/article/view/33.S5.4
• Pandit, Abhijit, Yogitta Abichandani, Bikramjit Pal, and Gyanendra Singh Sisodia. 2025. “The Moderating and Mediating Roles of Parichay, Tatkal Parichay and Karuna-Bhaav in Online Impulsive Buying Behaviour: An Indian Perspective”. International Insurance Law Review 33 (S5): 336-53. https://doi.org/10.64526/iilr.33.S5.22.

ABDC (B) Publications

• Pal, B., & Pandit, A. (2024). An exploration of the emotions experienced by religious tourists in the state of odisha, india.
  Academy of Marketing Studies Journal, 28(S4), 1-12.
  https://www.abacademies.org/articles/an-exploration-of-the-emotions-experienced-by-religious-tourists-in-the-state-of-odisha-india.pdf
• Sengupta, A., & Pandit, A. (2024). Application of integer programming problem in industry-optimization of production scheduling in manufacturing. Academy of Marketing Studies Journal, 27(5), 1-13.
  https://www.abacademies.org/articles/application-of-integer-programming-problem-in-industryoptimization-of-production-scheduling-in-manufacturing.pdf
• Banerjee, S., Pandit, A., & Mohanti, D. (2024). Antecedents of loyalty in mobile payment services: an empirical study. Academy of Marketing Studies Journal, 28(6), 1-15
  https://www.abacademies.org/articles/antecedents-of-loyalty-in-mobile-payment-services-an-empirical-study.pdf
• Paul, R., Roy, P., & Pandit, A. (2025). Decoding the factors for patient satisfaction: Analysing hcahps survey data in selected private hospitals of kolkata. Academy of Marketing Studies Journal, 29(S1), 110.
  https://www.abacademies.org/articles/decoding-the-factors-for-patient-satisfaction-analysing-hcahps-survey-data-in-selected-private-hospitals-of-kolkata.pdf
• Sengupta, A., & Pandit, A., Rai, S. (2025). The influence of perceived usefulness on purchase intentions: Insights from consumer behaviour research. Academy of Marketing Studies Journal, 29(1), 1-20.
  https://www.abacademies.org/articles/the-influence-of-perceived-usefulness-on-purchase-intentions-insights-from-consumer-behaviour-research.pdf
• Swar, B.N., & Pandit, A. (2025). Assessing Patients’ Satisfaction In Government Homoeopathy Medical Colleges: An Empirical Study. Academy of Marketing Studies Journal, 29(2), 1-13.
  https://www.abacademies.org/articles/assessing-patients-satisfaction-in-government-homeopathy-medical-colleges-an-empirical-study.pdf
• Pal, B., & Pandit, A. (2025). An approach to measure price stability and unemployment using an endogenous monetary model in a country of West Asia. Academy of Marketing Studies Journal, 29(1), 1-17.
  https://www.abacademies.org/articles/an-approach-to-measure-price-stability-and-unemployment-using-an-endogenous-monetary-model-in-a-country-of-west-asia.pdf
• Saha, S., Roy, R., & Pandit, A. (2025). Exploring the impact of green hrm practices and work-life balance on employees in five-star hotels in Kolkata. Academy of Marketing Studies Journal, 29(S2), 1-12.
  https://www.abacademies.org/articles/exploring-the-impact-of-green-hrm-practices-and-worklife-balance-on-employees-in-fivestar-hotels-in-kolkata.pdf
• Chakraborty, S., Konwar, J., Chakrabarty, N., Pandit, A., & Chakraborty, J. (2025). Talent management in the age of change: reskilling as a strategic imperative. Academy of Marketing Studies Journal, 29(3), 1-11.
  https://www.abacademies.org/articles/talent-management-in-the-age-of-change-reskilling-as-a-strategic-imperative.pdf
• Ghosh, S., Mukherjee, D., Dasgupta, S., & Pandit, A. (2025). An analysis of the consumers perception towards street food of Kolkata city. Academy of Marketing Studies Journal, 29(4), 1-18. https://www.abacademies.org/articles/an-analysis-of-the-consumers-perception-towards-street-food-of-kolkata-city.pdf
• Banerjee, Souvik, Abhijit Pandit and Prantik Ray. “A Consumer Research Viewpoint on the Resilience of Indian Banks: Consumer Confidence and Perceived Bank Stability.” Advances in Consumer Research 2.1 (2025): 392-397.
  https://acr-journal.com/article/a-consumer-research-viewpoint-on-the-resilience-of-indian-banks-consumer-confidence-and-perceived-bank-stability-1090/
• Bhushan, A. V., Abhijit Pandit, P. Kannaiah, B. Prasad and S. S. Kumar. “Personalized Marketing Strategies: The Impact of AI and Machine Learning on Consumer Engagement.” Advances in Consumer Research 2, no. 4 (2025): 9-17.
  https://acr-journal.com/article/personalized-marketing-strategies-the-impact-of-ai-and-machine-learning-on-consumer-engagement-1132/
• Swar, Biranchi N. and Abhijit Pandit. “A Comprehensive Analysis of Consumer Preferences, Trends, and Implications regarding Food Packaging and Consumer Behaviour.” Advances in Consumer Research 2.4 (2025): 750-764. https://acr-journal.com/article/a-comprehensive-analysis-of-consumer-preferences-trends-and-implications-regarding-food-packaging-and-consumer-behaviour-1194/
• Pandit, Abhijit, Sudheer Nandi, Simran Waraich, T. Priyanka and Anju L. Gajpal. “The Role of Augmented Reality in Enhancing the Online Shopping Experience.” Advances in Consumer Research 2, no. 4 (2025): 1839-1846. https://acr-journal.com/article/the-role-of-augmented-reality-in-enhancing-the-online-shopping-experience-1307/
• Sengupta, Amrita, and Abhijit Pandit. 2025. “Assessment of the Insolvency Situation of Chosen Indian Financial Institutions.” Accountancy Business and the Public Interest, Special Issue, Theme 2 (May): 16–27. https://abpi.uk/wp-content/uploads/2025/07/02MAY2502.pdf
• Banerjee, Souvik, Mohanti, Debaditya, Sengupta, Amrita and Abhijit Pandit, 2025. COMPARATIVE STUDY OF THE ROLE OF FOREIGN DIRECT INVESTMENT IN PROMOTING ECONOMIC DEVELOPMENT IN INDIA AND VIETNAM, 41(9), 14–26.
  https://abpi.uk/wp-content/uploads/2025/09/25V410902.pdf
• Varshney, Ajay Kumar, T. Srimathi, Ankita Singh, Ritesh Gaurav, Abhijit Pandit, and Devendra H. Lodha. “Investor Herding Behaviour During Financial Crises: A Comparative Study.” Advances in Consumer Research 2 (2025): 4568-4577.
  https://acr-journal.com/article/investor-herding-behaviour-during-financial-crises-a-comparative-study-1560/
• Indrani Neglur, Dr. Souvik Banerjee, Dr. Pradeep E , Dr. Abhijit Pandit and Dr. Surjadeep Dutta. “The Role of Consumers in C2C Marketplace Engagement Views from the Academic Community on Web-Based User-Generated Content.” Advances in Consumer Research 2, no. 5 (2025): 404-423.
  https://acr-journal.com/article/the-role-of-consumers-in-c2c-marketplace-engagement-views-from-the-academic-community-on-web-based-user-generated-content-1697/

ABDC (C) Publications

• Study of Environmental Impact Analysis with Geospatial Technique in Newtown, Kolkata, India, Journal of Contemporary Issues in Business and Government (P-ISSN: 2204-1990; E-ISSN: 1323-6903),Vol 27, Issue 3, 2021, Page-355-364, DOI: 10.47750/cibg.2021.27.03.049
  https://www.cibgp.com/uploads/paper/b23526f4adba6b976d542488e038f136.pdf
• Ordinal to Cardinal positional transformation of need hierarchy, Journal of Contemporary Issues in Business and Government(P-ISSN: 2204-1990; E-ISSN: 1323-6903),Vol 27, Issue 2, 2021, Page-2853-2872, DOI: 10.47750/cibg.2021.27.02.295, https://www.cibg.org.au/article_10132_a442bfaa0f05d8783aacbcc5ab577913.pdf
• Time-series Models – Forecasting Performance in the Stock Market, Journal of Contemporary Issues in Business and Government(P-ISSN: 2204-1990; E-ISSN: 1323-6903),Vol 27, Issue 2, 2021, Page-3758-3766, DOI: 10.47750/cibg.2021.27.02.387, https://www.cibg.org.au/article_10328_295d091e598ca8559f6f9b0b32dd56ea.pdf,
• Assessing the choice of supplementary accommodation for the new normal urban areas in West Bengal, India, Journal of Contemporary Issues in Business and Government(P-ISSN: 2204-1990; E-ISSN: 1323-6903),Vol 27, Issue 2, 2021, Page-1413-1420, DOI: 10.47750/cibg.2021.27.02.153
  https://cibgp.com/uploads/paper/b685e05de85401c1c384095ed4117c49.pdf
• A Study on health issues related to the psychological impact of COVID.” Journal of Contemporary Issues in Business and Government, Vol 29, no. 01 (2023). DOI: 10.47750/cibg.2023.29.01.04
  https://cibgp.com/uploads/paper/17fe252e5a10e30c98e40d5edd4c618e.pdf
• “The Scenario of National Thermal Power Corporation Pre and post Disinvestments-A paired t test analysis.” Journal of Contemporary Issues in Business and Government, Vol 29, no. 01 (2023). DOI: 10.47750/cibg.2023.29.01.044
  https://cibgp.com/uploads/paper/ff8ddc40647a287f6612081699efdb66.pdf
• “Online Sentiment Analysis with Employee Reviews on Upcoming HR Practices of a Selected Firm” Korea Review of International Studies, Volume 16 Issue 50 September 2023 Vol 29, no. 01 (2023).
  https://kristudies.org/volume-16-issue-50-september-2023/
• “A Study On Factors Effecting Employee Engagement In The Banking Sector Of Agartala” Korea Review of International Studies, Volume 16 Issue 50 September 2023 Vol 29, no. 01 (2023).
  https://kristudies.org/volume-16-issue-50-september-2023/
• “Studying Consumer Engagement in Context of Online Consumer-Generated Advertising in C2C Marketplace” Korea Review of International Studies, Volume 16 Issue 51 October (2023).
  https://kristudies.org/volume-16-issue-51-october-2023/
• Saha, Annesha, Abhijit Pandit, and Susmita Saha. “Financial Performance of Public and Private Sector Banks: A Comparative Study.”, Empirical Economics Letters, 22 (6): (June 2023), ISSN 1681 8997
  https://doi.org/10.5281/zenodo.8111907
• Bose, Pritam, Abhijit Pandit, and Debabrata Dutta. “Examining the Factors Affecting Consumer Attitudes regarding Internet Shopping: A Case Study in Agartala, India”, Empirical Economics Letters, 22 (Special Issue 2): (September 2023) ISSN 1681 8997 https://doi.org/10.5281/zenodo.10015155
• Paul, Rupa, Abhijit Pandit, Rupsha Roy and Subhajit Basu Chowdhury. ” Patients’ Satisfaction of Healthcare Units”, Empirical Economics Letters, 22 (Special Issue 3): (September 2023) ISSN 1681 8997
• Ganesh Chandra Chattopadhyay, & Abhijit Pandit. (2024). The Turnaround of Eastern Coalfields Limited: An In-Depth Study of its Path- Breaking Strategies towards Better Governance for Survival and Growth. Empirical Economics Letters, 23(July Special Issue 1), 329–346. https://doi.org/10.5281/zenodo.13685395
• Subhajit Basu Chowdhury, Rupa Paul, Abhijit Pandit, & Sudeshna Chatterjee. (2023). Television Buyers in the Metropolitan City of Kolkata and its Suburbs. Empirical Economics Letters, 22(10), 49–61. https://doi.org/10.5281/zenodo.10205367
• Madhubanti Das, Rupsha Roy, & Abhijit Pandit. (2023). Relationship between Community Service and the Social Emotional Growth of a Student. Empirical Economics Letters, 22(November Special Issue 2), 141–157.
  https://doi.org/10.5281/zenodo.10471180
• Abhijit Pandit, Govindarajulu Eedara, Akash C Mathapati, K.Prabakar. (2024). “Predictive Analytics in Consumer Behavior and Market Strategies.” European Economic Letters (EEL), 14(4), 1261–1270.
  https://doi.org/10.52783/eel.v14i4.2254
• Anindita Basu, & Abhijit Pandit. (2024). “Advancements in Retail Queue Management: A Comprehensive Review with Focus on Spencer’s Retail.” Empirical Economics Letters, 23(December Special Issue 1), 287–307.
  https://doi.org/10.5281/zenodo.14624181
• Soma Chakraborty, Juthika Konwar, & Abhijit Pandit. (2024). “Trainees Perspective towards Effective Training and Analyzing the Influence of Age and Gender on it.” Empirical Economics Letters, 23(December Special Issue 1), 369–383.
  https://doi.org/10.5281/zenodo.14645651
• Chowdhury, Dipangshu Dev, Nabaraj Bhowmik, and Abhijit Pandit. “Does Viral Marketing Impact upon Consumer Purchase Intention through Brand Awareness? – A Mediation Effect Framework Based Analysis.” Journal of Informatics Education and Research, vol. 5, no. 3, 2025, pp. 1156–1165. https://jier.org/index.php/journal/article/view/3351

Book / Book Chapter Publications

S. No	Title	Author’s Name	Publisher	Year of Publication
1	Beliefs, Attitudes and Motivation that affect Marketing of Forest Honey(ISBN : 978-3-330-04987-1)	Dr. Abhijit Pandit	LAMBERT ACADEMIC PUBLISHING (GERMANY)	2017
2	Betterment of Healthcare Facilities Leading to Patient Satisfaction(ISBN : 978-3-330-08719-4)	Dr. Abhijit Pandit	LAMBERT ACADEMIC PUBLISHING (GERMANY)	2017
3	Human and Social Thermodynamics(ISBN : 978-620-2-00487-9)	Dr. Abhijit Pandit	LAMBERT ACADEMIC PUBLISHING (GERMANY)	2017
4	Sustainability Model to favour Healthcare Enrichment(Part of ISBN : 978-952-216-704-0)	Dr. Abhijit Pandit	Turku University of Applied Sciences, Turku, Finland	2018
5	Sustainable Development andEcotourism Consciousness: An Empirical Analysis for Kallakurichi, Tamil Nadu, India (Part of ISBN : 9781522584940)	Dr. Abhijit Pandit	IGI Global, USA	2019
6	An Integrated Approach to Services Marketing Theories and Research Insights(ISBN : 978-8194211099)	Dr. Abhijit Pandit	Eureka Publications	2019
7	Anthropological Applications of Human Thermodynamic Concepts(ISBN : 978-1522597360)	Dr. Abhijit Pandit	IGI Global, USA	2020
8	A Treatise on Consumer Research(ISBN : 978-93-87229-59-4)	Dr. Abhijit Pandit	ABS Books, Delhi	2020
9	The Future of Healthcare Leadership(ISBN : 978-93-89116-48-9)	Dr. Abhijit Pandit	Research India Publications	2020
10	Millennial Consumer Trends and Their Impact on the Global Economy(ISBN : 978-1799844297)	Dr. Abhijit Pandit	IGI Global, USA	2020
11	The Corona virus Pandemic : Its Impact on People(Part of ISBN : 978-81-946666-4-6)	Dr. Abhijit Pandit	Eureka Publications	2020
12	Tourism Happiness Index(Part of ISBN : 978-1-7998-2603-3 )	Dr. Abhijit Pandit	IGI Global, USA	2020
13	Mathematical Modeling using Fuzzy Logic (ISBN : 978-1138390485)	Dr. Abhijit Pandit	CRC Press /Taylor & Francis	2021
14	Discrete Mathematics (ISBN: 978-93-85145-16-2)	Dr. Abhijit Pandit	Shabd Offset Private Limited, Bhopal	2023
15	Artificial Intelligence – Texts and Cases (ISBN: 978-81-19708-07-9)	Dr. Abhijit Pandit	ABS Books	2023
16	Brand Management: Building, Measuring and Managing Brand Equity (ISBN: 978-81-979969-2-4)	Dr. Abhijit Pandit	Indo-Continental Academic Publishers	2024
17	Digital Transformation Strategies(Part of ISBN: ISBN:9789361312397)	Dr. Abhijit Pandit	Bloomsbury	2024
18	E-Commerce Growth and Trends(Part of ISBN: ISBN:9789361312397)	Dr. Abhijit Pandit	Bloomsbury	2024
19	Technology Acceptance in Online C2C Marketplaces: A Comprehensive Analysis(Part of ISBN: ISBN:9789361312397)	Dr. Abhijit Pandit	Bloomsbury	2024
20	Brand Management: Building, Measuring and Managing Brand Equity(ISBN: 978-81-979969-2-4)	Dr. Abhijit Pandit	Indo-Continental Academic Publishers	2024
21	Python Unlocked: Techniques For Problem Solving (ISBN: 978-93-48684-07-3)	Dr. Abhijit Pandit	Indo-Continental Academic Publishers	2024
22	Industrial Management (ISBN: 978-93-48684-39-4)	Dr. Abhijit Pandit	Indo-Continental Academic Publishers	2025
23	Big Data and Analytics (Part of ISBN:978-93-61314-37-7)	Dr. Abhijit Pandit	Bloomsbury	2025
24	Artificial Intelligence and Automation in the Business World (Part of ISBN: 978-93-61317-32-3)	Dr. Abhijit Pandit	Bloomsbury	2025
25	Digital Marketing and Social Media (Part of ISBN: 978-93-61317-32-3)	Dr. Abhijit Pandit	Bloomsbury	2025
26	Quantitative Analysis for Business Decision (ISBN: 978-93-49092-58-7)	Dr. Abhijit Pandit	Deccan International Academic Publishers	2025
27	Research Methodology (ISBN: 978-93-49092-75-4)	Dr. Abhijit Pandit	Deccan International Academic Publishers	2025
28	SERVQUAL in Healthcare: A Comprehensive Review (Part of ISBN: 9789361313790)	Dr. Abhijit Pandit	Bloomsbury	2025

Patents

Published India Patents in Patents and Design Journal. Titles of the Patents are:

• ARTIFICIAL INTELLIGENCE IN FITNESS AND DIET RECOMMENDATION USING E- HEALTH MONITORING – Patent and Design Journal, Number 10/2024, dated 08/03/2024 in Part II (2024-03-08)
• SMARTAGENT: A CUSTOMER SERVICE CHATBOT FOR E-COMMERCE SERVICES – Patent and Design Journal, Number 10/2024, dated 08/03/2024 in Part II (2024-03-08)
• FRAUDULENT IMAGE FORECASTING IN SOCIAL MEDIA PLATFORM USING PREDICTIVE ANALYTICS – Patent and Design Journal, Number 20/2024 in Part I, dated 17/05/2024 (2024-05-17)
• • EVALUATING THE INFORMATION SYSTEM MANAGEMENT APPROACH AND ITS RELEVANCE IN IMPROVING BUSINESS – Patent and Design Journal, Number 27/2024 in Part I, dated 05/07/2024 (2024-07-05)
• A NOVEL SYSTEM FOR PREDICTING MOBILITY PATTERNS OF TOURISTS (PMPT) USING SOCIAL MEDIA PROFILES – Patent and Design Journal, Number 37/2024 in Part I, dated 13/09/2024 (2024-09-13)
• Techniques for analyzing stocks and overall market, including fundamental analysis, technical analysis, and quantitative analysis- Patent and Design Journal, Number 45/2024 in Part I, dated 08/11/2024
• Unique Method and strategy for cross cultural management to aid international Businesses-Patent and Design Journal, Number 07/2025in Part I, dated 14/02/2025
• System and Method for Optimizing Startup Success Using Advanced Data Analytics and Machine Learning-Patent and Design Journal, Number 31/2025 in Part I, dated 01/08/2025

Papers Presented at Conference

S. No.	Co-authors	Year	Title of Paper	Conference	Organised by.
1	Nil	2012	Beliefs, Attitudes and Motivation that Affect Marketing of Honey	International Conference on Contemporary Innovative Practises	Pacific Academy of Higher Education, Pacific University
2	Nil	2016	Leadership Competency Model leading to business growth	International Conference on Sustainable Business Models	Department of Commerce, Shyamlal College, University of Delhi
3	Nil	2016	Emerging Challenges in Healthcare Services-An Introspective Study	National Conference	T. John Institute of Management and Science, Bangalore University
4	Nil	2017	E-commerce Competitive Advantage in Healthcare from Indian Perspective	International Conference on Marketing	SIESCOMS, Mumbai
5	Nil	2017	Analysis of Service Quality of Hospitals-A Case Study of Kolkata	Global Marketing Conference	Somaiya Institute of Management Studies and Research, Mumbai
6	Nil	2017	Betterment of Healthcare facilities	International Conference	Management and Allied Courses, Amity University, Kolkata
7	Nil	2017	Defining privacy and regulatory concerns in sharing economy	National Conference(7th IBS Conference on Marketing and Business Strategy)	ICFAI Business School, ICFAI University,Hyderabad
8	Nil	2017	Theory of Planned Behaviour in Consumer Consumption Decision	2nd Regional Science and Technology Conference(Southern Region),2017	University of Kalyani and Department of Higher Education, Science and Technology and Biotechnology, Government of West Bengal
9	Nil	2017	Development of a Mathematical Model to study Consumer Psychology	27th Annual Conference of National Academy of Psychology(NAOP), 2017 (December 22-24,2017) having theme “Psychology of Millennials”	IIT Kharagpur
10	Nil	2018	Probable Environmental Impact Analysis through change in land-use pattern and urbanization by Geospatial Technique : Case of Rajarhat and its surroundings	4th International Seminar on “Population, Urbanization and Environment: Contemporary Issues and Challenges	Department of Geography, University of Gour Banga
11	Nil	2018	Impact of Ecotourism in Preserving Bio-cultural Diversity and Facilitating Sustainable Development	National Conference on Contemporary Management Practices (NCCMP 2018)	Army Institute of Management, Kolkata
12	Nil	2018	Role of Personality in Shaping Attitude towards Clean India Mission: A Case Study of Kolkata(India)	National Conference on Contemporary Management Practices (NCCMP 2018)	Army Institute of Management, Kolkata
13	Nil	2018	Adaptive and Maladaptive Perfectionists: Do they use different Conflict Management Strategies	National Conference on Contemporary Management Practices (NCCMP 2018)	Army Institute of Management, Kolkata
14	Nil	2018	Mathematical Modelling of Consumer Behavior in Honey Marketing	Two-day International Seminar on “Rethinking Modernity : Interdisciplinary Perspectives	Department of English, Aliah University
15	Nil	2018	Gap Model- A Case Study Based on Health Care Sector	International Conference on Sustainability Development-A Value Chain Perspective, SDVP-18	Management Development Institute(MDI),Murshidabad
16	Nil	2018	Use of Geospatial Technique to study Environmental Impact Analysis in Newtown, Kolkata, India	International Conference on “Emerging Trends in Engineering, Science and Management”	International Organization of Scientific Research and Development (IOSRD)
17	Nil	2018	Evaluation of Teaching of Private Universities of Kolkata by students with the help of Structural Equation Modeling	3rd Regional Science and Technology Congress (Southern Region)	Bidhannagar College, Govt. of West Bengal and Dept. of Science and Technology and Bio-Technology, Govt. of West Bengal
18	Nil	2019	Mediating role of coping mechanism in teacher perceived Stress and teacher-student relationship	National conference on Collaborative Health Science – Visions for the future	NSHM Knowledge Campus, Kolkata
19	Nil	2019	Probable Mathematical Modelling in HRM for future generations	International HR Conference on “HR Trends 2030”	Indian Institute of Social Welfare and Business Management(IISWBM)
20	Nil	2019	Development of Mathematical Decision Making Models in Human Resource Management	Annual National Conference on Contemporary Issues, Challenges and Developmnents in Commerce and Management	RNB Global University,Bikaner., Rajasthan
21	Nil	2019	Probable Determination of level of Professional Happiness and Depression in Private Sector Working Professionals of Kolkata	1st National Conference on Recent Advancement in Depression Management	Sri Healthcare –Research International and Indian Academy of Health Psychology
22	Nil	2019	Probable scale to determine Professional Happiness using Content Analysis and Factor Analysis : A Case Study of Private Sector Working Professionals of Kolkata	2nd International Workshop – The Science of Happiness- Happiness and Wellbeing : The Road Beyond	Rekhi Centre of Excellence for the Science of Happiness- Indian Institute of Technology-Kharagpur
23	Nil	2019	A Supply Chain Analysis of Organic Farming in Indian Context	Two day National Conference on Paradigm Shift in the Market Forces in Indian Context- Impact on Marketing, Accounting and Finance,Strategic HRM, Operations and Supply Chain Management.	The Bhawanipur Education Society College in collaboration with IISWBM.

As a Trainer for ANANDADHARA (West Bengal State Rural Livelihood Mission) (WBSRLM) program imparted training to Self Help Group (SHG) members in West Medinipur and GTA.

S.No	Name of Award	Awarding Agency	Year
1	Fellow Member	International Institute of Organized Research (I2OR)	2021
2	Fellow Member	Green ThinkerZ	2021
3	Lifetime Member	All India Management Association	2020
4	Lifetime Member	Calcutta Management Association	2020
5	Lifetime Member	Operational Research Society of India	2017
6	Lifetime Member	Calcutta Mathematical Society	2018
7	Lifetime Member	International Association of Engineers	2019
8	Lifetime Member	Institute of Research Engineers and Doctors	2020
9	Lifetime Member	Indian Institute of Mother and Child Welfare	2020
10	Senior Member	Institute of Research Engineers and Doctors	2020

Dr. Vineet Gupta, Assistant Professor-Marketing and Chairperson-MDIM Case Research Centre (MDIMCRC) & Placement Committee



Dr. Vineet Gupta

Assistant Professor-Marketing and Chairperson-MDIM Case Research Centre (MDIMCRC) & Placement Committee

• DOJ: 07/06/2023
• Nature of association: Contract (Full-Time)
• E-mail: vineet.gupta@mdim.ac.in
• Phone: +91 9674727164/+91 9674757164

Dr. Vineet Gupta is the Assistant Professor at the Management Development Institute, Murshidabad. Previously, he taught at the Narsee Monjee Institute of Management Studies, Bengaluru. Dr. Vineet earned his Ph.D. from the Indian Institute of Foreign Trade, New Delhi (2016). He has published in several national and international conferences and journals. He is part of research projects funded by the Ministry of Finance, the Ministry of Commerce, GAIL, and more. As Program Director, Prof. Gupta has taken up the challenge to help students progress in each area of life. Dr. Gupta has been essential in organizing seminars, conferences, faculty development programs, and workshops.

Dr. Vineet believes students should be involved in teaching by discussing corporate challenges. His attention is encouraging students to understand management using scientific methods. Dr. Vineet has been teaching business management with the help of case studies and innovative pedagogies. He has helped to guide how to solve the internationalization aspects of the entrepreneurial firm. While providing access to virtual teams, Dr. Gupta has allowed 400+ participants to learn the nuances of expanding business worldwide. He has taught courses in Marketing, International Business, Global Environment, and Transnational corporation.

The summary of Dr. Gupta’s research involves the expatriate adjustment process in India. The study may interest MNCs, expatriates, Human resource managers, and host country nationals. His impending study will extend the current findings and fill the gap in the International Business domain. Short-term and long-term Business Management projects include: –

• Multiple stakeholder views and Expatriate Adjustment
• Coping with the host environment and Work-Life challenges
• COVID-19 and its impact on the managers

Prof. Gupta has done projects about Italian FDI in India and India-ECOWAS trade. He is enthusiastic about his upcoming projects on the role of corporations in removing social issues in India. Making cultural norms the basic structure Prof. Vineet is keen on the virtual team’s performance affected by national values.

Prof. Vineet holds Case writing workshops, conferences, and Faculty/Management Development Programs. He actively participates in the Academy of International Business (India chapter) and the Indian Academy of Management programs.

Prof. Vineet is an active Academy of International Business and UNCTAD virtual institute member. He was also a member of the European Academy of Management (2021).

Dr. Javed. M. Shaikh, Assistant Professor -Marketing Area



Dr. Javed. M. Shaikh

Assistant Professor -Marketing Area

• DOJ: 02/02/2026
• E-mail: javed.shaikh@mdim.ac.in
• Phone: +91 9674727164/+91 9674757164

Dr. Javed Shaikh is an Assistant Professor in the Marketing area at the Management Development Institute (MDI) Murshidabad. He recently completed a full-time postdoctoral fellowship at the Indian Institute of Management Amritsar (IIM Amritsar) and holds a Ph.D. in Commerce and Management with a specialization in Marketing from Gujarat University, Ahmedabad. Previously, he served as an Assistant Professor at several reputed business schools and brings over 14 years of combined experience across teaching, research, and the corporate sector. He also spent five years as an Academic Associate at the Indian Institute of Management Ahmedabad (IIMA), where he developed strong expertise in case-based teaching, research methodologies, data analysis, and scholarly academic writing.

Dr. Javed Shaikh’s research explores the intersectionality of markets, marketing and society, with a particular focus on transformative consumer research (TCR) for marginalized communities, including subsistence consumers, small farmers, and underserved marketplaces. He aims to shed light on the experiences of ostracized groups, such as low-income consumers, migrant labours, and LGBTQ+ individuals, to promote inclusive and sustainable market solutions that benefit both businesses and society. His current research interests extend across marketing, consumers, and public policy, emphasizing broader topics such as consumer (dis)empowerment, consumer well-being, consumer justice through the theoretical lens of consumer culture theory (CCT) and Marketing systems. He is also interested in core areas of marketing such as consumer-based brand equity and strategic branding.

He utilizes both quantitative and primarily qualitative research methodologies, with a strong emphasis on the interpretive phenomenological research approach to construct his research findings. In his quantitative methodologies, he followed the multi-step scale development process outlined by DeVellis and Churchill. His works have been published in various top-tier international journals including the Journal of Macromarketing (JMK), Journal of Consumer Affairs (JCA), and Journal of Food Products Marketing (JFPM). He has number of international and national conference presentations to his credit.

• Marketing Management
• Strategic Marketing
• Rural and Inclusive Marketing
• Strategic Branding
• Consumer Behaviour
• AI and CCT

Published Articles:

• Jagadale, S. R., & Shaikh, J.M. (2025). Governmentality and Marketing System Failure: The Case of Stubble Burning and Climate Change in Neoliberal India. Journal of Macromarketing. (ABDC A, Q2, CABS 2). https://doi.org/10.1177/02761467251318608
• Shaikh, J. M., Arora, S. D., & Vatavwala, S. (2024). Developing an Emic Scale on Consumer-Based Brand Equity for Packaged Food Brands. Journal of Food Products Marketing, 1-21. (ABDC B, Q2) https://www.tandfonline.com/doi/pdf/10.1080/10454446.2024.2406212
• Nath, S. D., Jamshed, K. M., & Shaikh, J. M. (2022). The impact of the COVID‐19 pandemic on subsistence consumers’ well‐being and coping strategies: Insights from India and Bangladesh. Journal of Consumer Affairs, 56(1), 180-210. (ABDC A, Q1, CABS 2) https://onlinelibrary.wiley.com/doi/pdf/10.1111/joca.12440

Indian Academy of Management (INDAM), ACCI

Secondary Members

• Dr. Chetan G. K., Associate Professor-Finance and Chairperson-Students Affairs
• Dr. Niharika Gaan, Associate Professor-Human Resource Management

Operations Management

Area Chairperson

Dr. Sunil Giri, Professor-Operations Management, Dean-Academics and Chairperson-IQAC, Centre for Agri-Business & Food Processing



Dr. Sunil Giri

Professor-Operations Management, Dean-Academics and Chairperson-IQAC, Centre for Agri-Business & Food Processing.

• DOJ: 23/04/2013
• Nature of association: Regular
• E-mail: drsunilgiri@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 113)

Dr. Giri is B.Tech (Electrical Engineering) MBA and PhD in Supply Chain Management. He has handled various position like Director, School of Business, Member Academic Council, Chairman Board of Studies (SOB), Chairman MDP & Consulting (COM) at SMVD University. He is associated with various Universities in various capacities. He is having 14 years of rich experience in management teaching, training & consulting and research. His research interest is Sustainable Supply Chain, QR Logistics, Humanitarian Logistics, Supply Chain visibility, Lean manufacturing, Quality Management. He offers Courses and sessions on the topic like operations Management, Supply chain Management, Global Logistics, Supplier Relationship management, Supply chain modeling ,Benchmarking both for academic and training mode. He has taken training session in campus and in company MDP’s conducted for executives/officers of various organizations like SAIL(CMO),Berger Paints, Cedilla Pharmaceuticals, Hindustan Co-Co Cola, Lupin , Intex, Waterhealth, United phosphorous, Sarveshwar Overseas, Indian Forest Service (IFS) Officers to list a few. He has taken up various Projects and consulting to Intex Technologies, BPRD, AICTE, JKSERC. He has guided various Ph.D Scholars and had in his name publications in national and international Journals.

• Course: – Supply Chain Management (Elective)Supply Chain Beer GameObjective: To let the students understand the bullwhip effect in the supply chain and find solutions to reduce it.Overview: The beer game is intended to make the students understand how entities in the supply chain take decisions to maximize their interest and its impact on the supply chain, Students come to understand distortion in information and backed by the case Barila SPA they are able to devise strategies to cope with such distortion and its impact. In this game no beer is involved nor is the consumption of beer promoted.
• Course: Management of QualityThe Rajma GameObjective: To understand how data is collected for quality control and the variables that contribute to deviation.Overview: Students in groups of 3-4 are given rajma in a box and they have to take out scoops of rajma from the box, count defective rajma (Marked Cross) tabulate the data and prepare control charts.
• Course: Management of QualityThe Real ProblemObjective: To make the students understand how to identify the real quality problem using nominal group techniqueOverview: Students are given problem statement in groups and are handed over the process of nominal group technique, they are able to understand the strength of such technique in working in a group and identifying the causes of the problem statement.
• Course: Management of QualityFind the affinityObjective: To make the students learn the process of creating affinity diagrams and how it can help in converting qualitative data in qualitative data.Overview: Students in a group are given problem statements with Post-it slips and is asked to find out the factors involved and how they are related. This exercise is backed by Samsung’s case which provides customer complaints information. This information is to be converted in the quantitative form with help of affinity diagram and devise a strategy by preparing the Pareto Chart.

Research Project Undertaken

1. ENTREPRENEURSHIP DEVELOPMENT CELL (AICTE)
2. Ethics in police and social change, Bureau of Police Research and Development, New Delhi.
3. Quality Practices in Supply chain of Large Manufacturing Units in Jammu & Kashmir, AICTE, New Delhi
4. Empirical Study of Psychology and mindset of Electricity Consumer in The State of J&K, JKSERC,Jammu,J&K.
5. Economic Value Added (EVA) of Companies in India, Sponsored by UGC (was co- investigator associated by SMVDU University, has to leave the project as joined MDI Murshidabad )

Research (Ph.D) Guided

Sl No	Title of Thesis	Affiliation	Role	Status
1	Pilgrim Satisfaction-A study of Selected Shrines of North India	SMVD University	Thesis Supervisor	Awarded
2	Buyer-Supplier Relationship in Operations: A study of Manufacturing and service organization	SMVD University	Thesis Supervisor	Awarded
3	Creating Sustainable Value Chain Model by Integration of Supply Chain and Marketing Function: A Study of White Goods	SMVD University	Thesis Supervisor	Awarded
4	Automotive Supply Chain in India: A Study of Manufacturer Supplier Interface	SMVD University	Thesis Co-Supervisor	Awarded
5	Responsive Supply Chain: A Case Study of the Indian Garment Industry	SMVD University	Thesis Main-Supervisor	Awarded
6	Supply Chain Visibility in Electricity Generation and Distribution: A Case of UPRVUNL Uttar Pradesh	SMVD University	Thesis Main-Supervisor	Awarded

Publications:

Sl No	Title	Type of Publication	Journal	Indexing	Co-Author, if any
1	A study of efficient Consumer Response and Supplier Collaboration	Research Paper	Advances in Consumer Research	B	Yes
2	Humanitarian Supply Chain Sustainable Issues for Consumers in Vulnerability	Research Paper	Advances in Consumer Research	B	No
3	Industry 5.0 and Preparedness Needed in Supply Chain	Research Paper	ABPI	B	No
4	Supply Chain And Marketing Functions Interface For Competitiveness	Research Paper	Academy of Marketing Studies Journal	B	No
5	Industry 4.0 and Supply Chain Challenges	Research Paper	ABPI	B	No
6	Gender-based Comparative Analysis of the Antecedents of Digital Banking Customer Satisfaction	Research Paper	ABPI	B	Yes
7	Contemporary Trends, Challenges, and advances in the Manufacturing Industry, with a special focus on the application of Artificial Intelligence and Deep Learning.	Research Paper	European Economic Letters	C	Yes
8	Assessing The Impact of Liquidity Management Criteria on Supply Chain Financing: Evidence From Indian Firms	Research Paper	Accountancy Business and the Public Interest	B	Yes
9	Relevance of Materials Management in Value Chain	Research Paper	Academy of Marketing Studies Journal	B	Yes
10	Stage-wise Green Supply Chain Management and Environmental Performance: Impact of Blockchain Technology	Research Paper	The International Journal of Information Management Data Insights	Scopus Cite Score 10.5	Yes
11	Corporate Social Responsibility impact on firm performance for an emerging economy	Research Paper	JRFM	B and SCOPUS cite score 4.0	Yes
12	Effectiveness of Supply Chain of Small and Medium Enterprises	Research Paper	European Economic Letters	C in ABDC	No
13	Improving Supply Chain Visibility Capabilities of a Firm	Research Paper	Journal of Contemporary Issues in Business and Government, Vol 28, No.03, 2022	C in ABDC	Yes
14	Analyzing the Customer Satisfaction Index of E-banking Using Kano (1984) Model Framework”	Research Paper	Global Business Review, April 26, 2022	Sage publication (ABDC-C, Socpus cite core: 2.1, 2020)	Yes
15	Role of Supply Chain Agility in streamlining organizational performance A study of the SMEs	Research Paper	Empirical Economics Letters, Special Issue 2. Volume- 21. Feb 22.	C in ABDC	Yes
16	Understanding the performance measurement of Indian Steel Industry: A DEA Approach, Volume 48, Part 5, Jan 2022, 1517-1522	Research Paper	Materials Today: Proceedings (A Companion Journal of Materials Today)	Scopus Science Direct (Elsevier) Cite Score 1.8	Yes
17	The Adoption of e-SCM Adoption in Improving the Performance of the Firm, Volume 12, Issue 3, July 2021,1780-1801	Research Paper	Turkish Online Journal of Qualitative Inquiry	Scopus (At the time of Publication) Cite Score 0.0	Yes
18	Lean Practices in Homestay Operations: A Case Study, VOL. 22, NO. 4, 2020, 395–424	Research Paper	Journal of Quality Assurance in Hospitality & Tourism	Scopus and B in ABDC (Cite score 3.2)	Yes
19	Stage Wise Responsiveness in Supply Chain Reference from Garment Industry, Vol. 39, No. 4, 2020,409-436	Research Paper	Int. J. Logistics Systems and Management (Inder science)	Scopus (Cite score 1.9) C in ABDC at time of publication	Yes
20	Changing Dynamics of Procurement in MSME and SME Industries in India, Volume 2, Issue 4, April 2021,211-219	Research Paper	International Journal of Recent Advances in Multidisciplinary Topics	Refereed	Yes
21	Assessment of Supply Chain Agility In the Indian Garment Industry, Volume 9, Issue 10 (2019), 265-280	Research Paper	Asian Journal of Empirical Research	C in ABDC at time of publication	Yes
22	Sustainable Supply Chain in Small and Medium Enterprises in Emerging Markets, Vol 8,No.Special 2,Nov 2018,274-286	Research Paper	International Journal of Research in Engineering, IT and Social Sciences	UGC approved at time of Publication. (Listed till May 2019)	Yes
23	Framework for study of supplier Relationship in Indian Automotive Supply Chain, V 3, July 2015,43-47	Research Paper	International Journal of Supply chain Management System	Refereed	Yes
24	Supplier Selection Trends in Indian Garment Industry, V- 4,Mar. 2015,	Research Paper	Research Journal of Social Science and Management	Listed in UGC at time of Publication. Journal No.46960	Yes
25	Measuring the Supply Chain Performance in Indian Garment Industry, V-3, March 2015,1503-1505	Research Paper	International Journal on Recent and Innovation Trends in Computing and Communication	Refereed	Yes
26	Supply Chain Management in Indian Automotive Industry: Complexities, Challenges and way ahead, V-5,June 2014,49-62	Research Paper	International Journal of Managing Value and Supply Chain	Refereed	Yes
27	Humanitarian Relief Supply Chain in India Framework and Challenges, V-2, April 2014,	Research Paper	Journal of Supply Management System	Refereed	Yes
28	Dynamics of Garment supply chain, Vol.4, No. 4, Dec. 2013,	Research Paper	International Journal of Managing Value and Supply Chains	Refereed	Yes
29	Role of Supply Chain Agility in Streamlining Organizational Performance: A Study of SMEs	Research Paper	Empirical Economics Letters	C in ABDC	Yes
30	Analysing Customer Satisfaction Index of E Banking Using Kano( 1984) Model Framework	Research Paper	Global Business Review	C in ABDC	Yes
31	Supply Chain Management of Rice in India: A Rice Processing Company Perspective, Vol. 4, No. 1, March 2013	Research Paper	International Journal of Managing Value and Supply Chains	Refereed	Yes
32	Interface of Supply Chain & marketing Activities: A factor Analysis Approach, ,Vol 2,Feb 2013	Research Paper	Indian Journal of Research	Refereed	Yes
33	Sustainability Evaluation of Supply Chain and Value Chain Activity, Vol 2,January 2013	Research Paper	Journal of Supply Chain Management Systems	Refereed	Yes
34	A Quality Perspective of various Allied value chain activities, Vol 02,Number 04,Aug 2012	Research Paper	TIJ, RJSSM	Refereed	Yes
35	Food products packaging –A Study of it’s Effect on Consumer Behavior, Vol 42,N0 5,May 2012	Research Paper	Indian Journal of Marketing	Now in SCOPUS	Yes
36	Examining buyer supplier relationship existing in telecom companies, Arts 39 (2011) 4822-4826	Research Paper	Management Arts Elixir	Refereed	Yes
37	Evaluating impact of marketing & supply chain functions on supply chain: A factor analysis approach”	Conference Proceedings	Steering Excellence of Business Knowledge “conference proceeding, University of Kelaniya; Sri Lanka, ISBN; 978-955-9044-96-3 (cd rom).	Refereed	Yes
38	Software buying behavior of consumer-A factor Analysis Approach, June 2011	Conference Proceeding	IEEE Xplore	IEEE	Yes
39	A case for the Entrepreneurial growth with technology and managerial support for the SME’s in Jammu and Kashmir, Vol-3, No.2, July -Dec 2010	Research Paper	Journal of Institute of Environment and Management	Refereed	Yes
40	Leadership Approach and Attributes in Strategy Implementation in Indian Companies, Sept 2010.	Research Paper	The Charted Accountant	Refereed	Yes
41	Long Term Oriented Buyer Supplier Relationship Study of Selected Textile units in Ludhiana ,Vol 2,Issue1,Jan 2010	Research Paper	IJMMR	Refereed	Yes
42	Perception Towards the Use of Self Service Technology in The New Age Banks,Vol.3Issue July Dec 2009,	Research Paper	Gyan Management	Refereed	Yes
43	Pilgrim Tourism and Transportation- Opportunities, Problems and Challenges, Vol-11, Nov.2009,	Research Paper	Indian Journal of Marketing	Now in Scopus	Yes
44	ITES and Human Resource Issues, Jan-June 2009	Research Paper	JIS Management Vista	Refereed	Yes
45	Driving Economic Development Through Pilgrimage Tourism_a Case of Shri Mata Vaishno Devi Shrine Board, Katra, Volume 6 No.1, Jan- June 2009	Research Paper	Journal of IMS Group	Refereed	Yes
46	Pilgrim Tourism at Shri Mata Vaishno Devi, Vol -4,No1, July-Dec 2008	Research Paper	Gurukul Business Review GuruKul Kangri University	Refereed	Yes
47	Values and Ethics in Strategy Implementation in Indian Companies, Vol. 01, No. 2, July, 2007,	Research Paper	SCOUR, Journal of IPM	Refereed	Yes
48	An insight into the Textile Supply Chain, Vol.IV.No.2, June 2007	Research Paper	ICFAI Journal of SCM	Refereed	Yes
49	Total Quality Management in Business Education Institutes”, Vol.4, No.1, 2006	Research Paper	Kangleipak Business Review-A Manipur University Journal of Commerce	Refereed	Yes
50	Competitive Advantage Through Co-ordination in Supply Chain, Vol. 1, No.1, March 2006	Research Paper	Sandesh MJM	Refereed	Yes
51	Environmental Scanning in Textile Companies, Vol.67, No.1, May-June 2006	Research Paper	Journal of The Textile Association	Now in Scopus	Yes
52	Strategic Management Practice in Textile Companies, Vol.65, No.6, March – April 2005	Research Paper	Journal of The Textile Association	Now in Scopus	Yes
53	Environmental Scanning in Indian Companies, , , Vol. 5, No. 2, July-Dec., 2005	Research Paper	Journal of IPM Meerut	Refereed	Yes
54	Supply Chain Management A Strategic Issue, Vol. 4, No. 2, July-Dec., 2004	Research Paper	Journal of IPM Meerut	Refereed	Yes
55	Strategic Management Practice in Public Enterprises, Vol. 1, Spring 2004	Research Paper	Gurukul Business Review G K University	Refereed	Yes

Book Edited:

1	Sustainable Development: A value Chain Perspective	Speaking Tiger, ISBN-978-93-88874-23-6	Co-Authors: Dr.Pinku Paul & Dr. Paroma Mitra
2	Resilience and Sustainable Development	Bloomsbury	Co-Authors: Dr.Pinku Paul, Dr. Paroma Mitra & Dr. Neeraj Singhal
3	Managing Sustainable Development	Bloomsbury	Co-Authors: Dr.Pinku Paul, Dr. Paroma Mitra & Dr. Neeraj Singhal

Academic Consulting for IIFT Kolkata for the academic session 2020-21 for the following courses:
1) Advance Supply Chain Management
2) Operations Management

Training Consultancy
Creating Effective Organization, FSNL Bhilai, ( Co – Trainers Dr.Pinku Paul,Dr.Paroma Mitra)

Project Consultancy Completed
1) Intex Industries Jammu, in field of Quality implementation & Productivity Rs 100000/-
2) Manas Hosting, Bangalore, Customer support through IT integration Rs. 50000/- + expenses.

Sl No	Duration	Title	Organization	Place	Program Director
1	24th to 25th Feb 25	Service Excellence	DVC	MDIM Campus	Prof. B. N. Swar & Dr. Sunil Giri
2	4th to 5th Feb 25	Service Excellence	DVC	MDIM Campus	Prof. B. N. Swar & Dr. Sunil Giri
3	9th to 11th June 2021	Logistics and Supply Chain Management	Various Organizations	Online	Prof. D. Chanda & Dr. Sunil Giri
4	27 to 28th Nov 2020	Effective Lean Management in the Manufacturing Industry	Various Organizations	Online	Prof. D. Chanda & Dr. Sunil Giri
5	28 to 29th Sept. 2020	Robust & Lean Supply Chain Management	Various Organizations	Online	Prof. D. Chanda & Dr. Sunil Giri
6	6 to 8th Aug. 2016	General Management	LIC of India	MDIM Campus	Dr. Sunil Giri
7	19 to 21st Nov. 2015	General Management	LIC of India	MDIM Campus	Dr. Sunil Giri
8	5 to 7th Nov 2015	General Management	LIC of India	MDIM Campus	Dr. Sunil Giri
9	21 to 23rd July 2015	General Management	LIC of India	MDIM Campus	Dr. Sunil Giri
10	9 to 11th July. 2015	General Management	LIC of India	MDIM Campus	Dr. Sunil Giri
11	13 to 15th Feb 2015	General Management	LIC of India	MDIM Campus	Dr. Sunil Giri
12	10 to 11th Feb 2014	Warehouse Management	SAIL CMO	Kolkata	Dr. Sunil Giri
13	10 to 11th Jan 2014	Managing Role Stress and Increasing Role Efficacy	Berger Paints	Jammu Plant	Dr. Sunil Giri

Primary Members

Dr. Debasis Chanda, Professor-Operations Management and Dean-Consulting (On EOL)



Dr. Debasis Chanda

Professor-Operations Management and Dean-Consulting (On EOL)

• DOJ: 01/08/2016
• Nature of association: Regular
• E-mail: dc@mdim.ac.in
• Phone: +91 9674727164 / 9674757164 (Extn. 136)

Dr. Debasis Chanda holds PhD (Engineering) from Department of Computer Science & Engineering, Jadavpur University, PGDBM from Indian Institute of Management Calcutta (IIMC) and BE (Electrical) from Jadavpur University. He brings in twenty plus years of cross-functional experience in the Information Technology industry and 5 plus years of experience in the Engineering Industry. He is also certified as an Enterprise Architect by The Open Group (TOGAF).

Prior to joining MDIM, Dr. Chanda played the role of Principal Architect – Consulting specializing in Business-Technology Consulting in Cognizant Technology Solutions at Associate Director Level. His functional expertise also includes Strategy Consulting and Brand Building. He is a former Associate Professor at IIM Shillong.

Dr. Chanda’s Industry expertise includes Government, Banking, Insurance, Communications, Media & Entertainment, Manufacturing & Logistics, Retail, Publishing, Pharma & Life Sciences. He has Global Business exposure – Continental Europe, USA, APAC, Middle East and India.

Project Management: Introduce a strategic, system perspective on the management of projects by means of Case based, Hands-on usage of the MS Project tool. This enables the student to:

• Acquire sufficient practical situation-based knowledge about Project Management
• Apply Project Management knowledge in real-life situations
• Create Projects
• Manage Projects Efficiently
• Acquire Combination of Skills and Tools for Project Management

AI & ML: Algorithms based AI (Artificial Intelligence) and ML (Machine Learning) course based on

• Cutting edge AI (Artificial Intelligence) and ML (Machine Learning) concepts
• Examples and cases where the AI and ML paradigm is useful.

Date	Name of the MDP	Clients
01st- 02nd September, 2023	Leading and Managing in the 21st Century	Garden Reach Shipbuilders & Engineers Limited (GRSE)
09.06.2021 to 11.06.2021	Logistics and Supply Chain Management	JK Paper Mills, Shigan Quantum Technologies Pvt. Ltd., Bank Note Paper Mill India Pvt. Ltd., Garden Reach Shipbuilders & Engineers Ltd. (Ministry of Defence), Kolkata
22.01.2021 to 23.01.2021	MS Project Tool based Project Management Programme	Hindustan Petroleum Corporation Limited, RASHTRIYA ISPAT NIGAM LTD., Vizag Steel
27.11.2020 to 28.11.2020	Effective Lean Management in Manufacturing Industry	Shigan Quantum Technology Pvt. Ltd,Gurgaon Voltas Limited Rashtriya Ispat Nigam Ltd., Vizag Steel, Visakhapatnam JK Paper Ltd., Odisha
28.09.2020 & 29.09.2020	Robust & Lean Supply Chain Management	Shigan Quantum Technology Pvt. Ltd,Gurgaon Rashtriya Ispat Nigam Ltd., Vizag Steel, Visakhapatnam Garden Reach Shipbuilders & Engineers Ltd, Kolkata
22.11.2019 to 24.11.2019	MS Project Tool Based Hands on Project Management Program	Garden Reach Shipbuilders & Engineers Limited (GRSE)
01.07.2019 to 04.07.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
03.06.2019 to 06.06.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
06.05.2019 to 09.05.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
04.03.2019 to 07.03.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
07.01.2019 to 10.01.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
10.12.2018 to 13.12.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
27.08.2018 to 29.08.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
06.08.2018 to 08.08.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
02.07.2018 to 04.07.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
11.06.2018 to 13.06.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP

Organizational Behaviour and Human Resource Management

Area Chairperson

Dr. Niharika Gaan, Associate Professor-Human Resource Management



Dr. Niharika Gaan

Associate Professor-Human Resource Management, Area Chairperson (OB and HR).

• DOJ: 11/02/2013
• Nature of association: Regular
• E-mail: niharika@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 176)

Dr. Niharika Gaan holds PhD in Management from the Institute of Management, Nirma University of Science and Technology. She has been associated with corporate and academia in variety of role including faculty, practitioner, trainer, researcher, and consultant with a span of 18 and half years majorly in the area of HR. Her areas of expertise in teaching are Industrial relation and Labour Laws, Talent, Mindset and Competency Management, HR Analytics, Power of Negotiation, Human Resource Management, Organizational Behaviour, Training and development and International Human Resource Management. Her international collaboration has culminated in publishing papers in top-tier competitive journals which carry high impact and citation scores such as International Journal of Retailing and Consumer Services, International Journal of Bank Marketing, European Management Journal, Current Psychology, and Telematics and Informatics R. She has presented papers in international conference of reputes such as European academy of management, Asian academy of management, and got her paper accepted in conference organized by FT 50 journal ‘Human Relation’.

She has handled independently a sponsored research project on Intimate Partner Violence funded by ICSSR, Ministry of HRD as a Principal Investigator. She is a certified trainer too on psychometric test (Carlton Advanced Management Institute, Canada) and competency management, IIT Kharagpur. Her area of expertise in the areas of training program cover wide range of topics like conflict management, art of delegation, motivation, change management, business communication, negotiation, boundary spanning leadership, team building, leadership and employment laws and POSH. Sha has experience to handle training sessions for general managers and mid-level managers of PSUs such as NALCO, NCL, ECL, Powergrid, HPCL, MSTC, LIC, IOCL, NTPC, SAIL, Balmer Lawrie and so on. Her prominent consulting assignments are associated with NALCO, HPCL and Balmer Lawrie in the area of leadership, labour laws and codes respectively. Currently, she is pursuing a major project on “ Evidence-Based Exploration of Psychological Need Satisfaction and Mental Health Outcomes: Role of Coping Mechanism and Digital Mental Health Interventions among Gen Z in Maharashtra” of 20 lakhs which has been awarded by ICSSR, Government of India under the scheme of Vision Viksit Bharat@2047.

• Industrial relation and Labour Laws
• Talent Management and Competency Mapping
• Human Resource Management
• Organizational Behaviour
• International Human Resource Management
• Corporate Governance and Social Security

Area of Specialization:

HR/OB

There is plethora of initiatives that were taken up to create an innovative and inclusive class-room environment. Some of them are listed below:

• Assigning stretch roles to students: Students are assigned a range of critical roles while being made a part of learning environment of classroom.
  • They are not only assigned the role of a learner but also a role of a manager or leader who drives the peer-group learning process while dissecting published cases, developing short cases, delving in hypothetical situations and generating potential solutions. This has unlocked rich reservoir of latent talents within individual when it comes to leadership and managerial roles.
  • Role play has been integral part of every HR courses. Thus, the students are deeply involved in playing the role of a script writer before conducting a role-play in the class. In turn, it has been inducing higher level of creativity. Designing a role play script has also sharpened their visionary approach. It also put them through series of reflection that may help them come up with better version of themselves.
  • They have been associated with the HR area as a researcher who can provide a deep insight from their work experience to develop a quality paper which is acceptable for publication in competitive journals. The entire exercise has two pronged strategies: developing and shaping research acumen as well as equipping them to increase their research-based solutions. It has made them industry-readymade and formidable player.
  • While rolling out projects and live projects of company’ interests, they have successfully demonstrated the role of a project manager by completing the project life cycle that starts from ideation and finishes at execution. This has not only added varied skill sets to their portfolio but also developed their holistic perspectives. This has not only made the learning environment efficient and effective but also has produced huge impact while transferring learnings to the workplace.
• Building ethical and moral identity: All courses of HR involve ethical and moral elements blended with the core topics. Such topic of discussions has been generating not only consciousness and awareness among the students but also set up firm ethical and moral identity of the students. It creates a tremendous impact in building trust with all the stakeholders of the company while having a transformative corporate journey after completing post graduate program.

Subjects

• Human resource Management
• Industrial Relation and labour laws
• Business Research
• HR Analytics
• Power of Negotiation
• Talent, Mindset and Competency Management

Research project:

• Intimate Partner Violence funded by ICSSR, Ministry of HRD as a Principal Investigator.

Research:

• Gann, N & Mohanty, P. (2019). On Passion & Sustainable Leadership: Personal & Organizational Outcomes in India. Indian Journal of Industrial Relation, 54(3), 541-553
• Gaan, N. (2016). Universal Endorsement of Values and Impact on Employee Engagement. Indian Journal of Industrial Relation, 51(3). [TAYLOR AND FRANCIS DATABASE]
• Gaan, N. & Mohanty, K. (2014). Three Factor Model of Employee Passion An Empirical Study in Indian Context. Vikalpa: The Journal for Decision Makers, 39(2), 59-70. IIMA[Science Direct]
• Gaan, N. & Gaan, P. (2014). Is Transformational Leadership Region-Centric in Nature?,” International Journal of Business and Management, 9(8), 41-53 [EBSCO]
• Gaan, N. (2013). Is It justified to sack Pilots?: A Case Study. JGIBS, 4(1), 97-107.
• Gaan, N. (2012). Collaborative tools and Virtual team effectiveness: An inductively derived approach in Indian Software sector. Decision Journal, 39(1), 5-27, IIMC. [EBSCO DATABASE]
• Gaan, N. (2012). Impact of Emotional Labor on Teaching effectiveness: A study in Higher Education in India. Indian Journal of Industrial Relation, 47(4), 673-684. [TAYLOR AND FRANCIS DATABASE].
• Gaan, N. & Bhoon, K. S. (2012 ).Transformational HR Underpinning Success to E2:A Case Study in ACC Concrete. Vilakshan, 9(2), 197-210. [EBSCO DATABASE].
• Gaan, N. (2011). A Revisit on Impact of Job attitudes on Employee Turnover: An Empirical Study in Indian IT Industry. Vilakshan, 2(8), 33-41. XIMB [EBSCO DATABASE].
• Gaan, N. (2011). Mentoring Functions and Outcomes: The Effect of Mentoring Culture and Mentoring Structure. New Zealand Journal of Human Resource Management, 10(3), 174-184.[PROQUEST DATABASE]
• Gaan, N. (2011). Development of emotional labour Scale in Indian context. Vision-The Journal of Business Perspectives, 15(1), 41-48. MDI. [SAGE PUBLICATION]
• Gaan, N. (2008). Impact of Gender on Job attitudes, Stress and Social support: An Empirical Study in Indian IT Industry. Journal of Organizational Behaviour, ICFAI, 7(4), 34-44. [SSRN]
• An empirical study on Work passion and organizational cynicism in Indian Sector, Personnel Review, (on process).
• Gaan, N. (2017) “Learning Center Vs Corporate University” a case study with teaching note accepted inThe Case Centre,Cranfield University, UK.

Book

• Gaan, N. (2012). Nature of Job Satisfaction among Information System Professionals,LAP LAMBERT Academic Publishing.

Book Chapter

• Socio-psychological Perspectives on Community Leadership Development for Self Regulated system” Rural Development in India- Management Aspects, 2007.
• Gaan, N. (2014). Role of Passion in Organizational Cynicism: A Mediating Effect of Sustainable Leader in the Process Model.Managing in Recovering Markets.Springer Proceedings in Business and Economics, DOI 10.1007/978-81-322-1979-8_33
• Gaan, N. (2018). Collaborative Tools and Virtual Team Effectiveness: an Inductive Approach in India’s Software Sector in Information Systems: Debates, Applications and Impacts, Routledge, Taylor and Francis Group.

PUBLICATION IN MAGAZINES

• “Fight Vs Flight” Human Capital Magazine, April issue, 2011.
• “Gender insensitivity: Is bullying adding to the woes?”, Human Capital Magazine, Dec, issue, 2015
• Enabling Corporate Workforce, NIPM Souvenir, Bhubaneswar Chapter, 15th March,2016

CASE STUDY PUBLICATION

• Learning Centers Vs Corporate University, Case Centre, Cranfield University, UK, 2017. It carries registration no / reference no 417-0116-1 and 417-0116-8 respectively.

CONFERENCE Proceedings

• Bullying, Passions, and Outcomes in Higher Education: A Phenomenological Study, AHRD, 17th International conference of AHRD in Bangkok 7th-10th Nov, 2018.
• Work passion and Perceived Organizational outcome: A Conceptual Framework, 5th Biennial conference to be held at IIM Indore, Dec, 2017, accepted but not presented.
• On Passion and Organizational Cynicism: A Mediating Effect of Sustainable Leadership in the Process Model of Indian Sector, presented and published in conference proceedings of “Managing Change in Evolving Economic Scenario”, organized by MDIG in collaboration with ASSOCHAM.
• Role of Passion in Organizational Cynicism: A Mediating Effect of Sustainable Leader in the Process Model, Presented in Global Conference on Managing in Recovering Markets “GCMRM” , MDI-Gurgaon and has been considered to be published in Springer.
• Three Factor Model of Employee Passion: An Empirical Study in Indian Context, Accepted to be presented in 3rd Indian Academy of Management, 12-14TH Dec, 2013, IIMA.
• Cross Cultural Dimensions and Employee Engagement: A Study across Globe Presented in 12th IHRM conference,10th to 13th December 2012, hosted by MDI-Gurgaon, Haryana.
• A Case Study of Transformational Leadership Par Excellence, Accepted in the conference called “7th Colloquium on Organizational Change & Development” organized by European Institute of Advanced Studies, 12-15th Sep, 2012, Bern, Switzerland.
• Virtual team effectiveness, presented in Tor Vergata University, European Academy of Management, Rome, May19-22, 2010.
• Mentoring functions and outcomes” Presented in IMR, IIMB, July, 22-24th, 2010
• Development and Validation of Emotional Labour Scale” Presented in ICADBAI, IIMA, June 6-7, 2009 and same got published in the proceedings.
• Knowledge Management: Challenges and Recommendations, Presented in National Conference organized by IBCS, Bhubaneswar, Feb20-22, 2008 and same got published in their journal
• Development of Emotional Labour Scale: A factor Analysis, presented in AIMS International Conference, Indian Business Academy, Delhi, and same to be published in the proceedings, 27-30th Dec, 2008
• Teaching the importance of Culture and interdisciplinary Aspect in Change Management, accepted and published in AIMS International Conference proceedings, IIM Indore, 27-29th Dec, 2006.
• A Revisit on Impact of Job attitudes on Employee Turnover: An Empirical Study in Indian IT Industry was presented in International Conference on Business and Information, Tokyo, Japan during 11-13th July, 2007.
• Interdisciplinary Reengineering Approach towards effective e-negotiation in Cross cultural context, accepted, Sixth International Conference on Operations and Qualitative Management (ICOQM-VI),IIM Indore on Aug 7-9, 2005
• Effective Decision Making and Management of Technological Innovation for Greater Customer Satisfaction- A Success Story of NALCO, has been published and presented in Fifth International Conference on Operations and Quantitative Management (ICOQM-V) campus Hanyang University, Seoul, S. Korea on October 25-27, 2004.
• Managing Intellectual Capital through Strategic Leadership, presented with Shilpa Surana in AIMS International Conference held at IIM Bangalore and published in the proceedings, 28-30th Dec 2003.
• Effectiveness of Integrated Marketing Communication” presented with Darshan Parikh in AIMS International Conference held at IIM Bangalore and published in the proceedings, on 28-30th Dec 2003.

Conducted three training program on High Impact Management and leadership at two production units of NALCO

• “High Impact Management and Leadership”. 26th- 28th Dec, 2015 /3 days
• “High Impact Management and Leadership”. 19th – 21st Aug, 2016/3 days

• Life time member of one of the largest association of HR professionals in India “National HRD Network”.
• 5 years membership of largest Psychological Association in India “National Academy of Psychology India”.

Primary Members

Prof. (Dr.) Ajay K Jain, Director and Professor, Leadership and Organizational Design and Chairperson-Centre for Indian Wisdom and Management



Prof. (Dr.) Ajay K Jain

Director and Professor, Leadership and Organizational Design and Chairperson-Centre for Indian Wisdom and Management

• DOJ: 15/11/2024
• Nature of association: Regular
• E-mail: akjain@mdim.ac.in
• Phone: +91 9674727164/+91 9674757164 (Extn. 131)

Prof Ajay K Jain has earned his Ph.D. from Indian Institute of Technology, Kanpur and had been a post-doctoral fellow of Aarhus University, Denmark (2012-2014) and Indian School of Business Hyderabad (2003). Prof Jain has also worked as the Director of Institute of Management Studies Ghaziabad (2018-2019) and received a prestigious award of most charismatic leader in management education from Education Post and ASSOCHAM in Jan 2019.

Prior to joining MDI Murshidabad as the Director and Professor, he was working as a Dean and Professor of Leadership and Organization Design in MDI Gurgaon. He has also worked as founding chairperson of the center of excellence for Indian Thought and Management at MDI Gurgaon.

Prof Jain is a visiting Professor to several international universities including, Aarhus University, Denmark (since 2010 onwards), IULM University, Milan, Italy; University of Free State, South Africa; and Indian Institute of Management Lucknow, Kozhikode, Ranchi and Bodh Gaya.

Prof Jain has been a member of selection committees for various institutions and organizations and on the board of several organizations e.g., Member, Senate of IIT Indore, Corporate Advisor, Pasona India (Japanese HR consulting firm) and also invited as a key note speaker by various institutions of international repute. Prof Jain has traveled to 35 plus countries across the continents.

He has faith in Indian thought emanating from Upanishads, Ramayana, Mahabharata, Srimad Bhagavad Gita, Tatvarth Sutra, Tipitaka etc. He believes in traditional Indian knowledge system and practices concepts like “vasudhaiva kutumbakam” (the world is one family), “Atithi Devo Bhava” (Guest is God) “Ahimsa Paramo Dharma”, (Non-violence is the ultimate religion) and “Sarve Bhavantu Sukhinah” – May everyone be happy, may everyone be healthy, may everyone see what is favourable, and may no one suffer.

He is teaching courses on “Leading and Designing Organizations”, “Leadership and Emotional Intelligence”, Organizational Transformation, and Research Methods in Business for Indian and International students.

He has published 75-research articles in high impact journals including, Journal of Managerial Psychology, International Journal of Hospitality Management, Psychology and Marketing, Personnel Review, Journal of Management and Organization, Leadership and Organization Development Journal, Leadership, Journal of Managerial Issues, and Organization Development Journal are among others and published book chapters and an edited book in the field of Psychology for developing countries. He has also presented 30 papers in Indian and International conferences e.g., American Psychological Association, British Academy of Management, and European Association of Work and Organization Psychology. He has research interests in the field of ancient Indian wisdom, leadership, emotional intelligence, employees’ voice and silence, psychological well-being. He has received an award for extraordinary performance from Aarhus University for his research and publications and from National Academy of Psychology India and best paper award from Emerald.

Prof. Jain has completed 12 research and consulting projects for ministries, public and private sector companies

Prof Jain has designed and delivered training programs for more than 20000 senior managers and CEOs on topics related to leadership development, emotional intelligence, organization transformation etc. He has taken Indian managers to Europe (ESCP France, Germany) and Australia (QUT, Brisbane) for international immersion program, and worked with participants from various nationalities including, Americans, Russians, Japanese, Europeans and Asians.

Dr. Yogita Abichandani, Associate Professor-Human Resource Management, Chairperson-Capital Purchase & Campus Construction, Development & Maintenance Committee and Warden Girls' Hostel



Dr. Yogita Abichandani

Associate Professor-Human Resource Management, Chairperson-Capital Purchase & Campus Construction, Development & Maintenance Committee, Global Engagement and Warden Girls’ Hostel

• DOJ: 12/04/2018
• Nature of association: Regular
• E-mail: yogita.abichandani@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 134)

Dr. Yogita Abichandani is the Associate Professor – HR & OB at Management Development Institute, Murshidabad, West-Bengal. Awarded as the distinguished alumni (Circle of 50) of her program at the University of Georgia for the year 2019, she has strived for research and teaching excellence since the beginning of her career. She was the former Area Chair and Associate Professor – HR & OB at Symbiosis International (Deemed University) and a Tenure Track Assistant Professor at University of North Carolina System- WCU, USA. Her research interests are Women Leadership, Critical HRD, and Feminist HRD. She graduated with a doctorate from the University of Georgia, USA in 2012. She has over 17 year of experience across multiple sectors and is currently serving as the Advisory Board Member for North Carolina State Employees Credit Union, Asheville, North Carolina. She has published in several national and international conferences and journals. She is the Co-Chair for the India Special Interest Group at the Academy of HRD, USA, a member of Society of HRM, USA and India. She consults with NGO’s in various capacities both in USA and India and provides developmental blueprints to organizations for strategic planning. She also volunteers with various education based NGO’s in India for teacher pedagogy development.

2018-19:

Organization Behavior Research Methods

2017-2018:

Talent Management Strategic HR Management Knowledge Management Applied Psychology

There is plethora of initiatives that were taken up to create an innovative and inclusive class-room environment. Some of them are listed below:

• Virtual Exchange Program for Cross Cultural Exposure: Under the guidance of Prof. Dr. Atmanand, Director MDI Murshidabad, the students of Human Resources Management at MDI Murshidabad had the opportunity to participate in a Virtual Student Exchange Program with the students of Human Resources at Santa Fe College in Gainesville, Florida, USA. The program was directed by Dr. Rimjhim Banerjee Batist of Santa Fe College and Dr. Yogitta Abichandani of MDI Murshidabad. The program started in 2022 & will continue in 2023. This initiative focuses on the design and implementation of a work-integrated learning quality framework that will not only model good practice but will ensure that the most effective learning possible will be achieved through WIL.
• Theatre as a pedagogical tool: Predominantly used in the Organization Behaviour class to dwell upon personalities, emotions and attitudes, peer learning plays a key role. Using theatre as an experiential tool used specifically in the classroom to engage and bring about reflective thinking on a topic. It is blended with theatre forms and techniques to engage the student cognitively and emotionally and thereby bring about greater involvement with the learning process. As a learning-by-doing art form it lends itself to greater retention of the concepts and provides a larger perspective of the concept in a wholesome learning environment.
• Building ethical and moral identity of students: Ethics is two things: First, ethics refers to well-based standards of right and wrong that prescribe what humans ought to do, usually in terms of rights, obligations, benefits to society, fairness, or specific virtues. Ethical standards also include those that enjoin virtues of honesty, compassion, and loyalty. And, ethical standards include standards relating to rights, such as the right to life, the right to freedom from injury, and the right to privacy.

Such standards are adequate standards of ethics because they are supported by consistent and well-founded reasons. Secondly, ethics refers to the study and development of one’s ethical standards. As mentioned above, feelings, laws, and social norms can deviate from what is ethical. So, it is necessary to constantly examine one’s standards to ensure that they are reasonable and well-founded. Ethics also means, then, the continuous effort of studying our own moral beliefs and our moral conduct, and striving to ensure that we, and the institutions we help to shape, live up to standards that are reasonable and solidly-based. Based on both these thoughts, ethical development of students through the assigned coursework PGPM program is done. Ethics for writing assignments, collaborative team work, are practiced and finally practiced through case studies in the Business ethics Class. Business ethics deals with the affirmative moral obligations of the employer towards employees to maintain equality and equity justice. Areas of ethics in HRM include safety in the workplace, respect, fairness, privacy, basic human rights, justifiable treatment of employees, and honestly based processes in the workplace. This is thoroughly discussed in detail and practiced through role plays and case studies.

Subjects

• Human Behaviour in Organizations
• Performance Management
• Strategic & Sustainable HRM
• Learning & Development
• Applied Psychology in Management
• Business Ethics & Corporate Social Responsibility

Invited Book Chapter

• Abichandani, Y., & Babu, V. (2018) Women Leadership in NGO Sector. Women Leadership in South East Asia (Palgrave-McMilan)

Refereed Papers

• Collins, J. & Abichandani, Y., (2016) Fenced In: Reentry Of Professional Women In The Workforce In India. Advances in Developing Human Resources (Refereed- Invited Paper) (Scimago H Index 17)

Invited Papers

• Abichandani, Y. (2011). Sustainability implementation practices in an Indian MNC. PhD Sustainability Academy. Ontario, Canada. Richard Ivey School of Business.

Book Review

• Abichandani, Y. (2014) Book Review – Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth, European Journal of Training and Development, Vol. 38 Issue: 7, pp. 689 – 691

Conference Papers

• Abichandani, Y., & Panchamia, J. (2018) Gender Roles & Wage Inequity- Impact of Learned Helplessness and Commitment On Gender Pay Among Female Working Professionals in India.Proceedings of 2018 Conference of the AHRD of Asia. AHRD USA & NIDA. Sukosol, Bangkok, Thailand
• Abichandani, Y., McLean. G., & Desai, A. (2018) Work-related Suicides in India: An Analysis and Recommendations for Human Resources. Proceedings of 2018 Conference of the AHRD of Asia. AHRD USA & NIDA. Sukosol, Bangkok, Thailand
• Panchamia, J., & Abichandani, Y., (2018) Study on Structural – Turnover Intention Relationship Among Sales People in Pharmaceutical Sector in India. Proceedings of 2018 Conference of the AHRD of Asia. AHRD USA & NIDA. Sukosol, Bangkok, Thailand
• Abichandani, Y., McLean, G., Chaudhri, S., & Wang, G., (2018) HRD in India Symposium Proceedings of 2018 Conference of the AHRD of Asia. AHRD USA & NIDA Sukosol, Bangkok, Thailand
• Pandey, S., & Abichandani, Y. (2018) Boundaryless Career and National Human Resource Development. Proceedings at the XLRI Career Development Conference, Jamshedpur, India. XLRI, Jamshedpur.
• Panchamia, J., & Abichandani, Y., (2018) Mediation role of Perceived Organizational Support on Structural Organicity-Turnover Intention Relationship: Evidence from Pharmaceutical Start-ups in India. Proceedings of 2018 Academy of Management Conference Start-Up to Scale up: Coping with Organizational Challenges in a Volatile Business Environment. Hebrew University of Jerusalem, Technion-Israel Institute of Technology, and Tel Aviv University, Tel-Aviv- Israel.
• Abichandani, Y. & Bierema, L.L. (2017) Women Entrepreneurs in Corporate India. The Academy of Human Resource Development Conference- IIM Ahmedabad
• Abichandani, Y., & Germain, M-L. (2015) Work-related suicides in India and in the United States: A comparison analysis and recommendations for human resources. In Proceedings of the 2015 Eastern Academy of Management- Managing in a Global Economy Conference, Peru. Eastern Academy of Management, Lima, Peru.
• Abichandani, Y., Alagaraja, M., & Ghosh, R. (2015) Foundations of Indian Spirituality in HRD. In J. Moats (Ed.), Proceedings of 2015 Conference of the AHRD of Americas. Session 40. St.Paul, MN: Academy of Human Resource Development (Refereed)
• Rosenbusch, K., Chapman, D., Abichandani, Y., & Greer, T (2015). The Faculty Work-Life Balance. The Academy of Human Resource Development Conference, St. Louis, MO
• Abichandani, Y. (2014). Examining the Indian employee suicides from a Critical HRD lens. AAACE CPAE Conference. Charleston, SC.
• Alagaraja, M., Abichandani, Y., Chaudhuri, S., Doshy, P., Ghosh, R., Manikoth, N., & Mclean, G. (2012) Exploring HRD research in India. The Academy of Human Resource Development Conference, Virginia, USA.
• Abichandani, Y., & Johnson-Bailey, J. (2011). Examining the Indian farmers suicides with an Environmental Justice Lens. Research Paper – Online Proceedings of the 52nd Adult Education Research Conference and National Conference of the Canadian Association for the Study of Adult Education. Ontario Institute for Studies in Education, University of Toronto, Ontario, Canada.
• Abichandani, Y., & Dirani, K. (2011). Extending the Critical HRD lens to Social Justice: Examining Indian Farmer Suicides-A Literature Review. Online Proceedings of the 18th Academy of Human Resource Development Conference. Chicago, IL.
• Abichandani, Y., (2011). Finding Environmental and Social Justice – The Indian farmer suicides. The Adult Education Symposium. The University of Georgia Department of Lifelong Education, Administration, and Policy. Athens, GA.
• Abichandani, Y., & Dirani, K. (2011). Good Company gets Good Employees: Linking Sustainability and Employee Engagement. Research Paper – Online Proceedings at the 12th International Academy of Human Resource Development Europe Conference. Gloucestershire, UK. Poster
• Abichandani, Y. (2010). NGO Performance in India- Learning Organization in Global South. Poster presented at the Graduate Student Conference, The University of Georgia College of Education Research Conference. Athens, GA.

Research and Evaluation Reports

• Wallin, D. Abichandani, Y. (2010). Adult Education Master’s Program in the United States: A Summary and 
Overview. Athens, GA. The University of Georgia Department of Lifelong Education, Administration, and Policy.

Telangana State Association for Rural Development- Pedagogy Development Workshop for K-12 Teachers (2017/2018). Madhuban Books and SAILEM STEEL- Pedagogy Development Workshop for K-12 Teachers (2016). One Tree Inc, Athens, GA- Team Building and Strategic Partnership Development. (2015) Project SAFE – Athens County Initiative – Counseling and Volunteer Training Program Development (2014)

Leadership Development for Senior L & T Executives – 2017 Executive Development – Behavior & Networking – Senior Executives- SAIL – 2018 Executive Development- Conflict Management Senior Executives- SAIL- 2019

Secondary Members

• Dr. Neha Jain, Associate Professor & Area Chairperson-Business Communication, Chairperson-Online PGDM, Corporate Communication & Web Monitoring Function and ICC/IC

Quantitative Techniques

Area Chairperson

Dr. Amrita Sengupta, Assistant Professor-Quantitative Techniques and Chairperson-Continuing Education & Warden Girls' Hostel



Dr. Amrita Sengupta

Assistant Professor-Quantitative Techniques and Chairperson-Continuing Education, Centre for Entrepreneurship and Start-ups, Area Chairperson-Quantitative Techniques and Warden Girls’ Hostel.

• DOJ: 02/06/2016
• Nature of association: Regular
• E-mail: amritas@mdim.ac.in
• Phone: +91 9674727164/9674757164 (Extn. 137)

Dr. Amrita Sengupta has completed her PhD from IIT Kharagpur with her Masters in Economics from Jadavpur University. She has more than fifteen years of experience in teaching, research and administration in varied organizations like IIM Calcutta, Sikkim Manipal Institute of Technology, iLEAD and Institute of Wetland Management and Ecological Design. She has worked extensively in both Development Economics and Resource and Environmental Economics as a Research Scientist in projects funded by Stirling University, UK. She has also worked on Industry Competitiveness under CII in a World Bank Project.

She has been a Board of Studies Member, Examinations Chair, Internal auditor of ISO, Guided Research Students and organized several Management Development Programs, Seminars, Conferences while at SMIT. She has publications in several peer reviewed journals, books, learning materials, Conference Proceedings, Reports both national and International. She has been the editor of several publications for both IIMC and SMIT. She has organized several Management Development Programs, Seminars, Conferences, Workshops and Summits all throughout her career. She is a member of INSEE, SANDEE & TIES.

Currently at MDIM, she is Assistant Professor- Quantitative Techniques, Chairperson-Graduate Program (PGDM) & Examination, Programme Assessment, Centre for Entrepreneurship and Start-ups, Area Chairperson-Quantitative Techniques,Warden of the Girl’s Hostel. An enthusiastic learner, Dr. Amrita is interested in Climate Change Issues, renewable energy and the data sciences.

Subjects Taught: Statistics for Management, Management Science Models, International Economics, Economics for Managers, Business Policy and Environment, International Business Management

• The Entrepreneurial Finance and Sales Management Course is a newly introduced Course which deals with Marketing and Finance in Startups. Live Projects are part of the Course where the students are connected to real startups. The Start-ups give a problem to be solved. Students prepare a Report which aims to solve the real-life problems related to the startup. Students also come in touch with Entrepreneurs so as to understand concepts in class related to entrepreneurship.
• The Course in Statistics for Management aims students to work on real life data for using data related to variables in real life decision making. For this I have introduced two projects all related to real life problems/topics. They identify relevant variables, collect and analyze data both secondary and primary to interpret them using statistical methods. This helps them understand how data can be used in real life decision making. Also Excel and SPSS is used for analysis of data.
• In the Course in Management Science Models students are required to collect real life data from Campus. They identify problems from real life. They use different quantitative techniques and operation research algorithms to interpret the data they collect. Such real-life decision making helps them practice skills they are required to apply in the industry.

Date	Name of the MDP	Clients
17th – 19th April 2024	The Art of Effective Communication	West Bengal Power Development Corporation Limited (WBPDCL)
01st November 2023 to 31st December 2023	The Art of Effective Communication and Mind-set Training	TVS ELECTRONICS LIMITED
08th – 09th September, 2023	Leading and Managing in the 21st Century	Garden Reach Shipbuilders & Engineers Limited (GRSE)
12.06.2023 to 14.06.2023	The Art of Effective Communication	Life Insurance Corporation of India (LIC)
07.06.2023 to 09.06.2023	The Art of Effective Communication	West Bengal Power Development Corporation Limited (WBPDCL)
10.01.2023	FDP: MULTIVARIATE REGRESSION AND R PROGRAMMING	Individual Nominations
16.01.2023 to 18.01.2023	The Art of Effective Communication for Organizational Effectiveness	West Bengal Power Development Corporation Limited (WBPDCL)
29.08.2022 to 31.08.2022	The Art of Effective Communication for Organizational Effectiveness	West Bengal Power Development Corporation Limited (WBPDCL)
24.09.2020 to 26.09.2020	Business Analytics for Managers	SHIGAN QUANTUM TECHNOLOGY PVT. LTD, Gurgaon MARWADI SHARES & FINANCE LTD., GUJARAT TVS Electronics Limited, Chennai RINL,Vizag Steel IOCL
01.07.2019 to 04.07.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
04.03.2019 to 07.03.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
07.01.2019 to 10.01.2019	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
10.12.2018 to 13.12.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
27.08.2018 to 29.08.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
06.08.2018 to 08.08.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP
02.07.2018 to 04.07.2018	High Impact Management Skills for Organizational Effectiveness in a Dynamic Business Ecosystem	SAIL-ISP

Secondary Members

• Dr. Yogita Abichandani, Associate Professor-Human Resource Management, Chairperson-Capital Purchase & Campus Construction, Development & Maintenance committee
• Dr. Abhijit Pandit, Assistant Professor-Marketing

Strategic Management and International Business

Area Chairperson

Dr. Neeraj Singhal, Associate Professor-Strategic Management & International Business and Chairperson-Students Disciplinary & Student Counselling Committee and Warden Boys' Hostel



Dr. Neeraj Singhal

Associate Professor-Strategic Management & International Business and Chairperson-Students Disciplinary & Student Counselling Committee and Warden Boys’ Hostel

• DOJ: 17/02/2020
• Nature of association: Regular
• E-mail: neeraj.singhal@mdim.ac.in
• Phone: +91 9674727164/+919674757164 (Extn. 175)

Dr Neeraj Singhal holds Phd (Management, 2006) from FMS, Gurukula Kangri University Haridwar and MBA (International Business, 1998) from MJP Rohillkhand Univeristy Bareilly. He has attended FDP at (IIMA, 2005), FDP (IIM Indore, 2002).  He is having more than 2 decade teaching, research, institution building and industry experience. He worked with Apeejay School of Management, New Delhi as Associate Professor for more than 13 years, prior to that he worked with Gurukula Kangri University Haridwar and Galgotia Institute of Management & Technology, Greater Noida.

Dr Singhal contributed research papers in international and national journal of reputed published from Sage, Springer, Elsevier indexed in ABDC/Scopus etc. He published in the area of sustainable development, climate change, green business, carbon market etc. He is also a reviewer for Cambridge press, Sage publication journals. He has contributed for many international and national conferences organized by IIM, IIT, Universities and other institute of repute across country. He has attended specialized strategic management teachers program initiated by Strategic Management Forum of India (SMFI) at IIMK, IIML, MDI, and IIFT. Dr Singhal also attended one week long specialized program organized under GIAN at NITK, Mysore University, and AMU. He is also associated with many universities and institutions for academic work such as Doctoral supervision, evaluation, paper setting, curriculum review, accreditation workshop etc.

He taught courses related to international business, business strategy, and international business strategy. He has developed module on green business, global climate change and business. He is member of Academy of International Business, USA, and alumnus of IIMA, IIMI.

Business Strategy, International Business, International Business Strategy, Export Import Documentation and Procedures, Global Climate Change and Business, Green Business.

The Strategic Management (SM I & II) is the capstone course for developing an understanding of the Strategic Management and its application in corporate environment. Strategic Management is an interesting course to teach because the problems and issues of strategic management cover the whole spectrum of business, including finance, marketing, management, management information systems, production operations, economics, and statistics. Strategic management is an emerging and rapidly developing discipline. Weighing the pros and cons of alternative strategies entails a total enterprise perspective and a talent for judging how all relevant factors fit together. This is quite a contrast to other required and elective courses, which are generally concerned with a narrower, more specialized body of knowledge. Although the features of strategic management pose an instructional challenge, there is plenty of opportunity to make the study of strategic management the best course in the business curriculum. Strategic Management I covers the formulation part of the strategy such as crafting vision, mission statement, external and internal environment analysis, types of strategies etc. Strategic Management II deals with implementation part of strategy and evaluation and control mechanism.

The teaching pedagogy used in the course is a mix of Lectures, Text, Articles, Cases and Project. The students have to develop the experiential and practical learning, by doing the strategic analysis of the company of own choice as part of SM I course. The SM II course provide an opportunity to develop a case study on the company of own choice. The teaching pedagogies ensure the equal opportunities and attainment of course learning outcomes.

Journals

• Neeraj Singhal, (2025), “Strategic Framework for Embedding Sustainable Development Goals (SDGs) in Business Schools”, Advances in Consumer Research, 2 (1), pp 177-184, ABDC, B
• Neeraj Singhal, Paul P (2025), “Examining the Impact of ESG Performance on the Brand Value of Indian Firms”, Academy of Marketing Studies Journal, Vol 29 (S2), pp 1-8, ABDC, B
• Neeraj Singhal, (2025), “Business Strategy and SDGs Alignment: Practitioner’s Insights”. Academy of Marketing Studies Journal, Vol 29, Issue 1, pp 1-8, ABDC, B
• Neeraj Singhal, (2024), “SDGs 4A (Awareness, Adaptation, Action, Achievement) Model”, Accountancy Business and the Public Interest, Vol 40, Issue 12, pp 130-139, ABDC, B
• Neeraj Singhal, Paul P (2024), “Association of ESG Performance and Corporate Financial Performance: Evidence from Indian Firms”, Accountancy Business and the Public Interest, Vol 40, Issue 11, pp 121-127, ABDC, B
• Neeraj Singhal, (2024), “Embedding Sustainable Development Goals (SDGs) in Business: A Case Study”, Accountancy Business and the Public Interest, Vol 40, Issue 9, pp 1-12, ABDC, B
• Neeraj Singhal, (2024), “Skills and Competencies, Where Are We? Business Schools Journey Towards SDGs”, Accountancy Business and the Public Interest, Vol 40, Issue 8, pp 66-74, ABDC, B
• Singhal N, Paul P, Giri S, Taneja S., (2024), “Corporate Social Responsibility: Impact on Firm Performance for an Emerging Economy”, Journal of Risk and Financial Management. 2024; 17(4):171. https://doi.org/10.3390/jrfm17040171, ABDC, B, (Scopus Cite Score, 4.6, 2023)
• Neeraj Singhal, (2023), “Stakeholder Value Map for Sustainable Development Goals (SDGs) Prioritization”, Empirical Economics Letters, Vol 22 Special Issue 3, pp 97-105, ABDC, C
• Neeraj Singhal, (2023), “Stakeholders sustainable development goals (SDGs) prioritization.”, Business Strategy & Development, 6(4), 986–990. https://doi.org/10.1002/bsd2.292, (Index in Scopus, UGC Care, Cite Score 5.8, JCR 4.8 2023)
• Neeraj Singhal, (2023), “Sustainable Development Goals Compass (SDG Compass) Strategic Tool for Integrating Sustainability in Silk Industry”, Empirical Economics Letters (Accepted), ABDC, C.
• Neeraj Singhal, Mahendra Kumar Sahu (2023), “Bibliographic coupling, co-word occurrence & co-citation network of “The Journal of Entrepreneurship”: A decadal review”, Empirical Economics Letters (Accepted), ABDC, C.
• Neeraj Singhal (2021), “Leading in a VUCA World: Lessons from Covid-19”, IUP Journal of Business Strategy, Vol. 18 Issue 2, pp 49-54 (Ebsco, Referred Journal)
• Neeraj Singhal, Mahajan, R. (2021), “A Framework for Overcoming the Covid-19 Challenges in Dairy Supply Chain”, IUP Journal of Supply Chain Management, Vol. 18 Issue 2, pp 45-58 (Ebsco, Referred Journal)
• Neeraj Singhal (2021), “Coronavirus COVID-19, Financial, Economic, Business (FEB) implications in India: Review and Agenda for Future Research”, MDIM Business Review, Vol II, Issue 1, pp 73-77.
• Neeraj Singhal (2020), “Strategic Responses During Crisis: An Empirical Investigation”, Metamorphosis, IIM Lucknow, Sage Publication, Vol 19, Issue 2, pp 121-128. DOI: 10.1177/09726225211008705, ISSN 0972-6225 (UGC Care).
• Neeraj Singhal, Adhikari, I., (2020), “Industry 4.0 Preparedness in Indian Pharmaceutical Companies: A Review and Agenda for Future Research,” MDIM Business Review, Vol 1, Issue 1, pp 39-45.
• Neeraj Singhal (2020), “An Empirical Investigation of Industry 4.0 Preparedness in India,” Vision: The Journal of Business Perspective, MDI, Sage Publication, https://doi.org/10.1177/0972262920950066 (Index in ABDC, C Category, Index in Scopus, Ebsco, J Gate, Proquest, Indian Citation Index, UGC Journal No 32673)
• Neeraj Singhal, Sareen, A., (2018), “Crafting Vision and Mission Statements the Right Way”, European Case Clearing House, 318-0326-1
• Neeraj Singhal, Gupta, H., Mittal, G.(2018), “Importance – Performance Analysis to Identify Effective Learning Approaches for Sustainability in an Indian Business School”, Vision: The Journal of Business Perspective, MDI, Sage Publication, Vol 22, No 3, pp 276-283, September 2018 , ISSN 0972-2629 (Index in ABDC, C Category, Index in Scopus, Ebsco, J Gate, Proquest, Indian Citation Index, UGC Journal No 32673)
• Neeraj Singhal, Malik, C., Tiwari, S. (2017), “Antecedents of Consumer Environmental Attitude and Intention to Purchase Green Products: Moderating Role of Perceived Product Necessity”, International Journal of Environmental Technology and Management, Inderscience Publication, Vol. 20, Iss. 5-6, pp 259-279, ISSN 1466-2132, (Index in ABDC, C Category (2018), Scopus, Ebsco, UGC Journal No 3007)
• Neeraj Singhal, Gupta, H.(2017), “Framework for Embedding Sustainability in Business Schools: A Review ”, Vision: The Journal of Business Perspective, MDI, Sage Publication, Vol 21, No 2, pp 195-203, June 2017, ISSN 0972-2629 (Index in ABDC, C Category , Index in Scopus, Ebsco, J Gate, Proquest, Indian Citation Index, UGC Journal No 32673)
• Neeraj Singhal, Malik, C.(2017) , “Consumer Environmental Attitude and willingness to purchase environmentally friendly products: A SEM approach, Vision: The Journal of Business Perspective, MDI, Sage Publication, Vol 21, No 2, pp 152-161, June 2017, ISSN 0972-2629 (Index in ABDC, C Category , Index in Scopus, Ebsco, J Gate, Proquest, Indian Citation Index, UGC Journal No 32673)
• Neeraj Singhal, Suryawanshi, P., Mittal, G.(2017), “Crafting Responsible Management Practices in Business School Learning Outcomes: An Indian Case Study”, Vision: The Journal of Business Perspective, MDI, Sage Publication, Vol 21, No 1, pp 46-62, March 2017, ISSN 0972-2629 (Index in ABDC, C Category , Index in Scopus, Ebsco, J Gate, Proquest, Indian Citation Index, UGC Journal No 32673)
• Neeraj Singhal, Malik, C.(2016), Environmental Attitude and Green Purchase Intention of Young Online Consumers: An Empirical Analysis” , Anvesha, Vol 9, No 2,pp 36-43 April-June, 2016, ISSN Number – 0974-5467 (Index in Proquest, Ebsco, UGC Journal No 62588)
• Neeraj Singhal, Gupta, H. (2016), “Environment Sustainability Drivers in Indian Business Schools”, IPE Journal of Management, Vol.6, No1, pp 34-45  Jan-June, 2016, ISSN Number – 2249-9040 (Index in Ebsco, Proquest, Cabell’s Directory, UGC Journal No 43257)
• Neeraj Singhal, (2015), “Case Analysis, Nokia Ltd: Travails of a Market Leader”, Vision: The Journal of Business Perspective, MDI, Sage Publication  19(3),pp  286-87, ISSN 0972-2629 (Index in ABDC, C Category , Index in Scopus, Ebsco, J Gate, Proquest, Indian Citation Index, UGC Journal No 32673)
• Neeraj Singhal, Joseph Effiong (2014), “Impact of Green Business Model on Sustainability Management of Indian Corporate Organisations: Review of Issues and Opportunities for Business Growth”, FIIB Business Review, Vol.3, Issue 3, pp 7-19, ISSN 2319-7145, (Index in National Information Centre on Management (NICMAN), VSL, IIM Ahmedabad, UGC Journal No 62831)
• Neeraj Singhal, Gupta, H. (2012) “Global Climate Change and Indian Carbon Market”, Gurukul Business Review, Vol.8, Spring 2012, pp 51-60, ISSN 0973-1466 (Index in Cabell’s Directory, UGC Journal No 47496)
• Neeraj Singhal, Parul Mahajan, (2010) “Impact of Libralization on Indian Banking System”, Metamorphosis, IIM Lucknow, Vol. 9 No.1 Jan-June, pp 16-32, ISSN 0972-6225 (UGC Journal No 48810)
• Neeraj Singhal, Gupta, H. (2009) “India-US Nuclear Deal: A Strategic Step to Reduce Carbon Emission”, Management Trends Journal of Saurashtra University, Vol.6 No.1&2 March & September, pp 99-112, ISSN 0973-9203
• Neeraj Singhal, Gupta, H. and Mahajan, R. (2009) “Sustainable Development Mantra for Corporate Success”, Survey Journal of IISWBM, Vol.49.No.1&2, pp 17-31, ISSN 0586-0008 (Index in Ebsco, UGC Journal No 43040)
• Neeraj Singhal, Gupta, H. and Goel, R. (2008) “Carbon Credit – An Indian Perspective”, Udyog Pragati Journal of NITIE Mumbai Vol.32. No.4 Oct-Dec, pp 23-32, ISSN 0970-3365(Index in National Information Centre on Management (NICMAN), VSL, IIM Ahmedabad)
• Neeraj Singhal (2008), “Rationalizing Agriculture Export Subsidies– A Review”, Gurukul Business Review. Vol.4, pp- 72-74, ISSN 0973-1466 (Index in Cabell’s Directory, UGC Journal No 47496 )
• Neeraj Singhal and Gupta, H. (2007), “Rationalising Subsidies in Indian Agriculture- A Case Study in the Light of WTO’s Mandate”, Apeejay Business Review Vol.8 Issue 1&.2 Jan-Dec, pp-06-19, ISSN 0974-1798 (UGC Journal No 62601)
• Neeraj Singhal and Gupta, H. (2007), “Carbon Credit-Strategy for Global Business”, CMRD Journal of Management Research. Vol.6 No.2 July-Dec, pp-27-34, ISSN 0973-8401

Books Published

• Neeraj Singhal, Biranchi Narayan Swar (2025), Integrating Sustainability, Technology and Research for Value Creation (Ed.), Bloomusbury India, ISBN 9789361315756
• Neeraj Singhal, Sunil Giri, Pinku Paul, Paroma Mitra (2024), Managing Sustainable Development (Ed.),Bloomusbury India, In Press
• Neeraj Singhal, Biranchi Narayan Swar (2024), Managing Business Strategies through Sustainability, Environment and Transparency (SET) (Ed.),Bloomusbury India, ISBN 9789356405264
• Neeraj Singhal, Sunil Giri, Pinku Paul, Paroma Mitra (2023)Resilience and Sustainable Development (Ed.),Bloomusbury India, ISBN 9789356404137
• Neeraj Singhal, Biranchi Narayan Swar (2023)Reinventing Management through Sustainability, Innovation and Analytics (Ed.),Bloomusbury India, ISBN 9789356403451
• Neeraj Singhal, Biranchi Narayan Swar (2023), Reinventing Management through Sustainability, Innovation and Analytics (Ed.), Bloomusbury India (In Press)
• Neeraj Singhal, Biranchi Narayan Swar (2022), Rethinking Business Agility During Uncertainty (Ed.), Routledge (Taylor & Francis), ISBN 9781032333823
• Neeraj Singhal, Biranchi Narayan Swar, Chetan G K (2021), Contemporary Issues and Challenges in Business Management: Post-Covid 19 (Ed.), Routledge (Taylor & Francis), ISBN 9781032214443

Conference Participation & Presentation, Edited Book Chapter

• Neeraj Singhal, (2024), “Managerial Competency Framework for Sustainable Development Goals (SDGs) Integration in Business Schools”, Managing Business Strategies through Sustainability, Environment and Transparency (SET) (Ed.), Biranchi Narayan Swar, Neeraj Singhal, pp 185-192, Bloomusbury India, ISBN 9789356405264
• Neeraj Singhal, (2023), “Sustainable Development Goals Compass (SDG Compass) Strategic Tool for Integrating Sustainability in Business Schools”, Rethinking Business Agility During Uncertainty (Ed.), Biranchi Narayan Swar, Neeraj Singhal, Bloomusbury India (In Press)
• Neeraj Singhal, Mahendra Kumar Sahu (2022), “Industry 4.0 within the Line of Value Chain Management and Sustainability: A Bibliometric Approach from 2017-2021”, Rethinking Business Agility During Uncertainty (Ed.), Biranchi Narayan Swar, Neeraj Singhal, pp 284-291, Routledge (Taylor & Francis), ISBN 9781032333823.
• Neeraj Singhal, Manoj Gour Chintaluri (2022), “Strategic Shift in Bicycle Industry”, Rethinking Business Agility During Uncertainty (Ed.), Biranchi Narayan Swar, Neeraj Singhal, pp 348-361, Routledge (Taylor & Francis), ISBN 9781032333823.
• Neeraj Singhal, Malik, C. Tavleen Kaur(2021), “Understanding Employer Branding Through Sentiment Analysis of Employee Reviews of India’s Best Companies to Work for”, Contemporary Issues and Challenges in Business Management: Post-Covid 19 (Ed.), Biranchi Narayan Swar, Chetan G K, Neeraj Singhal., pp 235-248, Routledge (Taylor & Francis), ISBN 9781032214443.
• Neeraj Singhal, (2021), “Framework for Integrating Sustainability Across Value Chain: An Industry 4.0 Perspective”, Contemporary Issues and Challenges in Business Management: Post-Covid 19 (Ed.), Biranchi Narayan Swar, Chetan G K, Neeraj Singhal., pp 399-409, Routledge (Taylor & Francis), ISBN 9781032214443.
• Neeraj Singhal, Malik, C. Tavleen Kaur (2021), “Effect of Eco-Literacy, Consumer Effectiveness and Perceived Seriousness on Consumer Environmental Attitude: A Confirmatory Factor Analysis (CFA) Approach”, Environment Impact Assessment (Ed.), K. M. Baharul Islam & Zafar Mahfooz Nomani, pp 53-78, CRC (Taylor & Francis), ISBN 9781003198208.
• Neeraj Singhal, Mahajan, R. (2020), “Framework for COVID-19 Challenges in Dairy Supply Chain”, Ist Rajagiri Management Conference, RMC (2020), October 15-16, 2020, Organised by Rajagiri Busienss School Kochi & Victoria University of Wellington, New Zealand.
• Neeraj Singhal, Adhikari, I., “Industry 4.0 Preparedness in Indian Pharmaceutical Companies: A Review and Agenda for Future Research,” Logistics Conclave and Conference 2019, IIFT, New Delhi, November 19-20, 2019.
• Neeraj Singhal, Gupta, H., “ A Matrix approach for integrating sustainability in management institute with student’s perspective on learning outcomes,”3rd International Conference on Knowledge And Policy For Sustainable Development: Global Lessons And Local Challenges, GGSIPU, September 25-27, 2019.
• Neeraj Singhal, Gupta, H., “Identification of Skill Gap on the basis of Important Learning Outcomes – Effective Method to Approach Education 4.0,”31st AIMS Annual Management Convention 2019, AIMS, New Delhi, August 29-31, 2019, pg 42-50. ISBN No 978-93-84935-59-7
• Neeraj Singhal, Gupta, H., “Assessment of Learning Approaches for Sustainability among two Specific Student Groups in an Indian Business School,”3^rd International Conference on Evidence Based Management (ICEBM), Birla Institute of Technology and Science, Pilani, February 1-2, 2019, pg 281-284. ISBN No 978-93-86238-65-8
• Neeraj Singhal, Gupta, H., “Effective Learning Approaches for Sustainability in an Indian Business School: International Business Student Perspective,”8th PRME Asia Forum, S P Jain Institute of Management Research (SPJIMR), Mumbai, December 13-14, 2018.
• Neeraj Singhal, Malik, C., “Consumer Environmental Attitude and Willingness to Buy Environmentally Friendly Products: A SEM Approach, International Conference on Excellency in Research and Education (CERE), IIM Indore, May 5-8, 2016.
• Neeraj Singhal, Suryawanshi, P., “Principles of Responsible Management Education (PRME) A Catalyst for Business School Learning Outcomes: An Indian Case Study,” International Conference on Sustainable Business Models: Innovative Strategies and Practices, Shyam Lal College of Commerce, University of Delhi, March 16-17, 2016.
• Neeraj Singhal, Malik, C., “Consumer Environmental Attitude and Green Purchase Intension: An Empirical Analysis”, Emerging Themes in Strategy, MDI Gurgaon, February 25-26, 2016, Mc Graw Hill Education, pg 197.
• Neeraj Singhal, Malik, C., Tiwari, S. (2015) “Antecedents of Consumer Environmental Attitude in Delhi-NCR: A CFA Approach”, International Conference on Research and Business Sustinability (ICRBS), IIT Roorkee & Sheffield Hallam University, UK, December,4-6, 2015, Excellent Publishing, pg 97-102, ISBN No 978-93-84935-59-7.
• Neeraj Singhal, Suryavanshi, P. (2014) “Impact of Selected Iterations on Student Learning Outcomes in an Indian Business School: A Case Study”, 2^nd  World Summit on Accreditation (WOSA-2014), National Board of Accreditation (NBA), New Delhi, March 8-10, 2014
• Neeraj Singhal, Gupta, H. (2014) “Environment Sustainability Initiatives in Indian Business Schools and Future Managers Perspective” ,International conference on Environment, Technology and Sustainable Development (ETSD-2014), ABV-IIITM, Gwalior, March 2-4, 2014
• Neeraj Singhal, Gupta, H. and Effong, J. (2014) “Green Business Model:  Issues, Opportunities And Strategies – A Review ”, Ist AIB India- Mena Conference, IIM Udaipur,  February 9-11, 2014
• Neeraj Singhal and Gupta, H. (2012) “Environment Sustainability Initiatives in Indian Business Schools”, International Conference on Contemporary Business, IIT Delhi 19-20 October, 2012.
• Neeraj Singhal and Gupta, H. (2011) “Carbon Credit Currency for Future”, The Economic, Social and Political Elements of Climate Change (Ed.), Leal Fiho,Walter, pp 207-226,Springer (Berlin), ISBN 978-3-642-147755-3
• Neeraj Singhal and Gupta, H. (2010) “Global Climate Change and Indian Carbon Market”, International Conference on Empirical Issues in International Trade and Finance, IIFT New Delhi 16-17 December, 2010.
• Neeraj Singhal, Mahajan, R. and Gupta, H. (2009) “ India-US Nuclear Deal : A Strategic Step to Reduce Carbon Emission”, National Conference on Nuclear Power, Power Management Institute, Noida.
• Neeraj Singhal, Mahajan, R. and Gupta, H. (2009) “Sustainable Development Mantra for Corporate Success”, International Conference on Public Policy, IIM Bangalore 9-12 August 2009.
• Neeraj Singhal and Gupta, H. (2008) “Future of Export Trade in India”, published in International conference on Innovation in Redefining Business Horizons, IMTGhaziabad 18-19 December 2008, pp 34-37, ISBN 10: 0230-63716-7
• Neeraj Singhal and Mahajan, R. (2008) “Indian Iron ore Export: A Critical Analysis”, published in International conference on Innovation in Redefining Business Horizons, IMTGhaziabad 18-19 December 2008, pp 566-576, ISBN 10: 0230-63716-7
• Neeraj Singhal and Gupta, H. (2008) “Carbon Credit: Strategic tool for Eco-friendly Environment ”, published in National conference on Green Marketing Emerging Issues in Sustainable Development , IMT-Hankel India, Ghaziabad 25-26 September 2008, pp 247-269, ISBN 8184-24355-3
• Neeraj Singhal and Mahajan, P (2008) “Impact of Liberalization on Indian Banking System”, published in International conference on Management Art and Science, FMS, Gurukul Kangri University, Haridwar 15-17 September 2008, pp 160-173, ISBN 10: 0230-63643-8
• Neeraj Singhal and Gupta, H. (2008) “Estimation of Ordered Scale Parameter of Two Weibull Populations and its Application in Asset Return for Market”, published in International conference on Global Issues in Business & Technology, National Institute of Financial Management, Faridabad July 31-Aug.1 2008.
• Neeraj Singhal, Gupta, H. and Goel, R. (2007) “Go Green for Greenbacks”, published in National conference on Innovation in Management Practices, FMS, Gurukul Kangri University, Haridwar 10-11 September 2007, pp 92-102, ISBN 10: 0230-63388-9
• Neeraj Singhal and Gupta, H. (2007), “Rationalising Subsidies in Indian Agriculture- A Case Study in the Light of WTO’s Mandate”, International Conference on Agribusiness and Food industry in developing countries: Opportunities and Challenges August 10-12, 2007 at IIM Lucknow.

Faculty Development Program/Workshop Attended

• One week FDP on “Business Startups and Innovation Management” organized by NITTTR Chandigarh, Recognized by All India Council for Technical Education(AICTE), June 6-10, 2022
• One Week FDP on “Social Entrepreneurship – Incubation, Promotion and Management” organized by NITTTR Chandigarh, Recognized by All India Council for Technical Education(AICTE), May 23-27, 2022
• Six Week Certificate Program on “The Paris Agreement on Climate Change as a Development Agenda”, Organized by United Nations System Staff College and United Nations Climate Change, May 16- June 24, 2022
• One Week FDP on “Curriculum Development Processes” organized by NITTTR Chandigarh, Recognized by All India Council for Technical Education(AICTE), April 25-29, 2022
• One Week FDP on “Data Analytics Using Python” organized by NITTTR Chandigarh, Recognized by All India Council for Technical Education(AICTE), April 18-22, 2022
• One Week FDP on “Inculcating Universal Human Values in Technical Education” organized by All India Council for Technical Education(AICTE), June 14-18, 2021
• Global Faculty Development Program (GFDP), Wharton Business School, University of Pennsylvania, USA, August 3-6, 2020.
• Workshop on Research Methods and Data Analysis, Organised by Rajagiri Busienss School Kochi & Victoria University of Wellington, New Zealand, October 13-14, 2020.

Dr Singhal focused on projects related to redefining business strategy landscape for profit and not for profit organizations, sustainable development, climate change and business, doing business in India etc.

Conference Organized

• Conference Chair, 5th International Conference on Changing Business Paradigm (ICCBP 2025), Jan 9-11, 2025, MDI, Murshidabad, India
• 4th International Conference on the theme “Sustainable Development – A Value Chain Perspective” SDVP-24 on 18-20 January 2024.
• International Conference on Changing Business Paradigm (ICCBP 2024), Jan 5-7, 2024.
• 3rd International Conference on the theme “Sustainable Development – A Value Chain Perspective” SDVP-23 on 3-4 February 2023.
• International Conference on Changing Business Paradigm (ICCBP 2023), Jan 5-7, 2023.
• International Conference on Changing Business Paradigm (ICCBP 2022), Jan 21-23, 2022
• International Conference on Changing Business Paradigm (ICCBP 2021), March 19-21, 2021

MDP

• Session on Vision, Mission for Senior DVC Executives, Jan 13, 2025.
• One Day Program on Vision, Mission, Strategy and Leadership for DVC Executives, March 24, 2025.
• Online Certificate Program in Management, Program Director, Jan 8, 2022 – March 19, 2022 (IOCL, Varuna Industry)
• MDP on Business Continuity and Risk Management, Jan 18-20, 2021 (RINL, BEL)
• Dr. Singhal conducted training programs on Growth Strategies, Crafting Strategies for profit and not for profit organizations, Export import procedures and documentation etc.

• IIMK Review
• Member Curriculum Development Committee, Chaudhary Bansi Lal University (CBLU), Bhiwani, Haryana
• Business Strategy and Development, Wiley
• Cogent Business and Management (T&F)
• Education for Business (T&F)
• Academic Advisory Member, EDII Ahmedabad, March 23, 2022
• IMI Journal of Innovation and Business Management
• Annals of Library and Information Studies
• Environmental Education Research (T&F), ABDC “A”
• Australian Journal of Environmental Education – Cambridge, ABDC, C
• Vision, The Journal of Business Perspective, Sage, ABDC, C
• Academy of International Business, USA
• Alumni IIMA
• Alumni IIM Indore

Secondary Members

• Dr. Biranchi Narayan Swar, Professor-Marketing and Dean-Continuing Education
• Dr. Sunil Giri, Professor-Operations Management, Dean-Academics and Chairperson–Placement, IQAC, Centre for Agri-Business & Food Processing
• Dr. Pinku Paul, Professor-Accounting & Finance, Dean-Research & Accreditation and Chairperson- Admissions
• Dr. Paroma Mitra, Assistant Professor-Economics and Chairperson-Graduate Programme (PGDM) & Examination